What the Heck are QR codes and can I use it?


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Session presented at Web 2011 at Penn State

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What the Heck are QR codes and can I use it?

  1. 1. WHAT THE HECK IS A QR CODE AND CAN I USE IT????? Cynde Fleagle @cyndef
  2. 2. Oh, so that’s what that thing is..
  3. 3. QR code stands for “Quick Response”
  4. 4. What you need <ul><li>A QR Code Reader </li></ul><ul><li>Barcode Scanner </li></ul><ul><li>Quickmark </li></ul><ul><li>BeeTagg Reader </li></ul><ul><li>Scan Life Reader </li></ul><ul><li>Neo Reader </li></ul>
  5. 5. … . and now the geeky stuff
  6. 6. <ul><li>Created in 1994 by Denso Wave. </li></ul>
  7. 7. QR code progression
  8. 8. As an aside…
  9. 9. … . lets dissect this puppy
  10. 10. The anatomy of a QR code. <ul><li>Carries info both horizontally and vertically </li></ul><ul><li>Same amount of data in 1/10 of a traditional bar code </li></ul><ul><li>360º high speed reading </li></ul>
  11. 11. Finder Pattern – Enables Scanners to identify QR Code http://www.betterresponseblog.com/index.php/industry-trends/anatomy-of-a-qr-code/
  12. 12. Timing Pattern – modules alternately arranged to determine the coordinate http://www.betterresponseblog.com/index.php/industry-trends/anatomy-of-a-qr-code/
  13. 13. Format Info – What scanners read first when code is decoded. Contains mask and correction. http://www.betterresponseblog.com/index.php/industry-trends/anatomy-of-a-qr-code/
  14. 14. Version Info – Identifies the version of the QR code. http://www.betterresponseblog.com/index.php/industry-trends/anatomy-of-a-qr-code/
  15. 15. Alignment Pattern – Enables code scanners to correct for distortion when code bent or curved
  16. 16. Encoded Data – data that needs to be interpreted by scanner http://www.betterresponseblog.com/index.php/industry-trends/anatomy-of-a-qr-code/
  17. 17. Quiet Zone – space around code for optimal readability. http://www.betterresponseblog.com/index.php/industry-trends/anatomy-of-a-qr-code/
  18. 19. … . lets make some codes!
  19. 20. Simple QR Code generator <ul><li>Web URL </li></ul><ul><li>Text </li></ul><ul><li>Phone number </li></ul><ul><li>SMS Text </li></ul>qrcode.kaywa.com/
  20. 21. Aim for simple codes <ul><li>Same URL, without and with shortening </li></ul>
  21. 22. <ul><li>bit.ly </li></ul><ul><li>goo.gl </li></ul>URL shorteners
  22. 23. goo.gl and bit.ly bit.ly  add .qrcode goo.gl  add.qr at the end of the shortened URL to make the QR code.
  23. 24. More advanced QR Code generator <ul><li>Web URL </li></ul><ul><li>Services </li></ul><ul><li>Google Places / Map </li></ul><ul><li>Email Address </li></ul><ul><li>Text </li></ul><ul><li>Phone number </li></ul><ul><li>SMS to Phone Number </li></ul><ul><li>SMS to short Code </li></ul><ul><li>RSS Feed </li></ul>http://delivr.com/qr-code-generator
  24. 25. A powerful QR Code generator http://keremerkan.net/qr-code-and-2d-code-generator/
  25. 26. … . lets customize!
  26. 27. Custom QR Codes
  27. 28. Now that you know what the heck a QR code is, how we can use it in Higher Ed?
  28. 29. Some ideas.. <ul><li>????? </li></ul><ul><li>Connect to Facebook or Twitter </li></ul><ul><li>You Tube Videos </li></ul><ul><li>Campus maps </li></ul><ul><li>Building maps </li></ul><ul><li>Virtual Tours </li></ul><ul><li>Send to Podcast </li></ul>
  29. 30. More ideas.. <ul><li>???? </li></ul><ul><li>FourSquare or SCVNGR hunt </li></ul><ul><li>To get to class handouts (save a tree..yay) </li></ul><ul><li>To get to supplemental online materials </li></ul><ul><li>Syllabus </li></ul><ul><li>Surveys </li></ul><ul><li>Business card </li></ul><ul><li>File Download </li></ul>
  30. 31. More ideas.. <ul><li>???? </li></ul><ul><li>Company called Egeniq is doing mobile authentication   (http://www.egeniq.com/projects/mobile-authentication/ </li></ul><ul><li>To your about.me page : ) </li></ul>
  31. 32. THANKS!