Build your knowledge graph with WordPress. WordLift brings the power of Artificial Intelligence to beautifully organize content, attract new readers and get their true attention. WordLift is a lightweight plugin that brings state-of-the-art semantic technologies to the hands of any bloggers and publishers.
WordLift brings the power of Artificial Intelligence
to help you produce richer content and organize it around your audience.
“If our role as journalists is to help
communities better organize
their knowledge and themselves,
then it is apparent that we are in
the service business and that we
must draw on many tools,
including content, and place value
on the relationships we build with
members of our communities,
which will also take many forms.
Thus we are in the relationship
business.” -- Jeff Jarvis
Me, Myself & the Web
+ autorevolezza dei contenuti
+ engagement con il proprio audience
+ reputazione e visibilità
Interagire e collegarsi con la propria tribù in un mare
di contenuti è sempre più difficile
Me, Myself & the Web
+ Content authority
+ Audience engagement
+ Reputation and visibility
Connecting and interacting with your own tribe is
harder with the increasing amount of content online
New Organization and Quality
● Making editorial
decisions about what
connects to what and
● Providing a context and
analysis of the facts
● Invite others to explore
● Publish interoperable
datasets that follows the
linked data principles
This slide is deliberately inspired by “Thinking Outside the Search Box”:
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Data is owned by those who
WordLift organizes your website and
creates the metadata necessary to
monetize your content. You can
choose the type of licence to attach
to the data created using WordLift.
We build technologies together.
WordLift’s technology is Open
Source, to allow you the maximum
freedom developing and growing
your project (no vendor lock-in).
The Web must be and stay open.
The economic value of individual
knowledge is linked on its openness.
WordLift publishes contents
according to open web standards.
InsideOut10, the innovation company behind WordLift, develops technological
and communication solutions, with a focus on CMS, Semantic Technologies, and
Digital Communication Strategies.
Company Area Analogies Differences
Content Optimization SEO Optimization
WordLift is first-to-market following
a content organization approach,
providing writers full ownership over
their metadata, which can be now
(State of the Art)
WordLift provides bloggers,
editorial teams and
enterprises of any size with
a set of advanced Web
(AI, NLP & Search.)
(Linked Data Publishing)
WordLift introduces a new process to
create and optimize web content,
similar to the innovation brought a few
years ago by SEO best practices.
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Blogger Editorial Team Enterprise
What We Have Learned From the Testing
(Web KPIs | BEFORE & AFTER)
Pages / Session
Avg. Session Duration
Building Publisher Awareness
What are the Concepts We Care
the Most? Why?
Semantic tagging in general
requires the publisher to make
This has created for Greenpeace
Italy a new level of
self-awareness of the
relationship between the
organization, the concepts
they use to classify their
contents and their audiences.