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Public Media 2.0: A Global Perspective


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Presented at PH International's Social Media for Social Change conference in Tbilisi, Georgia. April 2010.

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Public Media 2.0: A Global Perspective

  1. 1. Public Media 2.0A Global Perspective<br />Social Media for Social Change Conference<br />MicaelBogar<br />Center for Social Media <br />American University <br />
  2. 2. What to Expect: <br />Introduction<br /> Public Media 2.0<br />Media Literacy Context<br /> A Few Examples<br />A Few Caveats<br /> Questions<br />
  3. 3. My History: <br />Peace Corps Azerbaijan <br />2003 - 2005<br />Fulbright Fellow Georgia<br />2007 - 2008<br />Center for Social Media<br />2008 - 2010<br />
  4. 4. Public Media<br />+ Web 2.0 <br />= Public Media 2.0<br /><br />
  5. 5. Publics can disagree, however they form with a common central issue<br />Public<br />Media<br />
  6. 6. Publics engage to solve problems<br />Public<br />Media<br />
  7. 7. Response to failures of government or corporate institutions<br />Public<br />Media<br />
  8. 8. Media as tool to create a dynamic civil society<br />Public<br />Media<br />
  9. 9. Greater agency, sense of self empowerment<br />Public<br />Media<br />
  10. 10. What is Web 2.0?<br />
  11. 11. What is Web 2.0?<br />
  12. 12. What is Web 2.0?<br />
  13. 13. Global<br />Public Media 2.0<br />engaged publics using participatory networked tools to create change<br />different manifestations relative to government systems it interacts with<br />
  14. 14. Public Media 2.0<br />A Few Examples<br />
  15. 15. Media Literacy Context<br />Author<br />Who created this message?<br />Tools<br />What creative techniques are used to attract and hold attention?<br />Audience<br />How might different people understand this message differently?<br />Message<br />What values, lifestyles and points of view are represented in this message?<br />Missing Information<br />
  16. 16. Public Media 2.0 <br />A Few Examples<br />Ushahidi --opensource<br />Open Street Map –wisdom of crowds<br />Global Action Project –youth film funding<br />Digital Democracy T.V. --transparency<br />Soliya --intentional<br />Free Emin and Adnan --global<br />
  17. 17. Ushahidi<br />
  18. 18. Ushahidi<br />Crisis Mapping in 2008 Kenya<br />Mashup of Google Maps and UGC<br />Open Source –free for all<br />Uses SMS<br />Swift River <br />Author, tools, audience, message, missing information <br />
  19. 19. Open Street Map<br />
  20. 20. Open Street Map and Haiti<br />Where tragedy meets web 2.0<br />Satellite images<br />Coding Parties<br />Ushahidi + Open Street Map<br />
  21. 21.
  22. 22.
  23. 23. Global Action Project<br />Youth create film to create change<br />Relevant hard topics<br />Pay per film online distribution<br />You Tube Channel<br />Author, tools, audience, message, missing information <br />
  24. 24. Digital Democracy T.V.<br />Nonprofit uses film to document their work<br />Great resource for innovative projects Clever project design<br />Author, tools, audience, message, missing information <br />
  25. 25. Soliya<br />Video connected online dialogue between students in Middle East and the West<br />18 Hour Facilitation Course <br />Process Matters<br />People are diverse and respectful<br />Amplify constructive insight<br />Author, tools, audience, message, missing information <br />
  26. 26. Soliya<br />
  27. 27. Free Emin and Adnan<br />
  28. 28. Free Emin and Adnan<br />Cross-platform outreach<br />South Caucasian consensus<br />Bottom up Media Coverage<br />Censorship Issue<br />Author, tools, audience, message, missing information <br />
  29. 29. A Few Caveats<br />Cyber-utopianism<br />Authoritarian Deliberation<br />Slacktivism<br />Lack of Access/ Digital Divide<br />Not in a vacuum<br />Lack of institutionalization<br />For more on these issues see: EvgenyMorozov<br /><br />
  30. 30. CONTACT INFO<br />MicaelBogar<br />Center for Social Media<br />American University <br />Washington, DC <br /><br />202-885-3642<br />