Transformação Digital
Como vai afetar as empresas e nossas vidas?
Cezar Taurion
Consultor senior
ctaurion@gmail.com
Carlota Perez: Five Historical Waves of Economic and Social
Transformation
Through several decades of history there have been shifts in the IT
market that have helped clients gain new types of valu...
4
“It’s now too late to have a digital strategy. What you need is a
business strategy that includes digital” (Institute fo...
A SOCIEDADE
HIPERCONECTADA
TECNOLOGIA
PERVASIVA E
COMPUTAÇÃO
SOCIAL
UM NOVO
AMBIENTE DE
TRABALHO
TUDO EM
TEMPO REAL
UMA NO...
Midias sociais fazem parte do dia a dia do
brasileiro
Celulares/ smartphones/tablets já se igualam em numero à
população do planeta…
As coisas acontecem muito rapido no mundo cada vez
mais hiperconectado
Quem é esta geração digital?
Computing is not about computers anymore. It
is about living!
Forecasts call for billions and billions of
connected devices
24
“In 2020, Over 30 Billion Connected
Devices Will Be In Us...
The 3rd generation of computing platform, the 3rd phase of the
Internet, and the explosion of Big Data are colliding to fo...
Cloud Virtualization
Social
Business
Mobile
Big Data
Data
Visualization
Security
Sustain-
ability &
Green IT
Analytics
Con...
Mobile Adoption Continues to Explode
5.6
Billion
Personal
Devices Sold
1Trillion
Connected
Devices
41% CAGR
Wearable
Wirel...
And Ultimately Changing How Individuals Are Getting Things Done
62% use
devices for work
related email
47% use
devices to ...
Top Five Connected Applications Projected by 2020
Connected Car
By 2020 90% of new passenger cars sold will have some form...
Mundo cada vez mais data-driven...
Big Data refers to how to collect, store, and manage
information that comes into an enterprise so that it can be
harvested...
E você ainda pensava que lia sozinho(a)?
Sentiment Analysis
Buying is also shifting - towards pursuit of greater business value
Technology is
increasingly being
seen as a
strategic a...
1 2
3 4
CIO: Chief Innovation Officer (Chief Digital Officer)
ou
Career Is Over?
Não tem escolha: ou surfa a onda digital ou morre afogado...
Cezar Taurion
ctaurion@gmail.com
@ctaurion
Facebook
Linkedin
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Palestra de encerramento na Bits 2014: Transformacao Digital
Upcoming SlideShare
Loading in …5
×

Palestra de encerramento na Bits 2014: Transformacao Digital

1,355 views

Published on

O tema da Bits foi datability e a palestra de encerramento abordou o fenomeno da trasnformação digital que está ocorrendo com muita velocidade. As quatro ondas tecnologicas (cloud, analytics, mobile & social) estão mudando o cenário da sociedade e das empresas

Published in: Internet, Technology, Business

Palestra de encerramento na Bits 2014: Transformacao Digital

  1. 1. Transformação Digital Como vai afetar as empresas e nossas vidas? Cezar Taurion Consultor senior ctaurion@gmail.com
  2. 2. Carlota Perez: Five Historical Waves of Economic and Social Transformation
  3. 3. Through several decades of history there have been shifts in the IT market that have helped clients gain new types of value… 1980 2000 Mainframe PC Internet Eras of IT Deployment - Illustrative $ Challenge solved Value created Mainframe automates high frequency transactions Transforms and scales back-office functions, making possible modern corporation PC’s automate individual transactions Transforms individual capability and productivity, re-engineering the corporation Internet automates interactions Transforms and launches business models, accelerating the global economy ? 2020
  4. 4. 4 “It’s now too late to have a digital strategy. What you need is a business strategy that includes digital” (Institute for the Future) Degreeofeconomicimpact (functions,industries,geographies) Digital products and infrastructure • Digital products (e.g. Music, Entertainment) • Infrastructure (e.g. Telco, Software, IT Infrastructure) Digital distribution and web strategy • e-commerce (e.g. Retail, Electronics) • Efficiency through web strategy (e.g. Government) Late 1990s 2000s 2010s Limited Time Pervasive Digital transformation is becoming pervasive * Note: Digital transformation of business models impacts both public and private sector organization Digital transformation of business models* • Mobile revolution • Social media • “Hyper digitization” • Power of analytics
  5. 5. A SOCIEDADE HIPERCONECTADA TECNOLOGIA PERVASIVA E COMPUTAÇÃO SOCIAL UM NOVO AMBIENTE DE TRABALHO TUDO EM TEMPO REAL UMA NOVA GERAÇÃO
  6. 6. Midias sociais fazem parte do dia a dia do brasileiro
  7. 7. Celulares/ smartphones/tablets já se igualam em numero à população do planeta…
  8. 8. As coisas acontecem muito rapido no mundo cada vez mais hiperconectado
  9. 9. Quem é esta geração digital?
  10. 10. Computing is not about computers anymore. It is about living!
  11. 11. Forecasts call for billions and billions of connected devices 24 “In 2020, Over 30 Billion Connected Devices Will Be In Use.” – Gartner “There will be 212 B devices or things connected to networks by 2020” - IDC “Driven by reducing price per connection and the consequent rapid growth in the number of machine-to- machine (M2M) connections, we expect the number of connected objects to reach 50bn by 2020 (2.7% of things in the world).” – Cisco “There are more than 10 billion wirelessly connected devices in the market today; with over 30 billion devices expected by 2020..” – ABI Research “From vehicles and smart phones to containers and machines – by 2015 more than six billion things will be connected to the internet.” – Bosch
  12. 12. The 3rd generation of computing platform, the 3rd phase of the Internet, and the explosion of Big Data are colliding to form a perfect storm of disruption and transformation
  13. 13. Cloud Virtualization Social Business Mobile Big Data Data Visualization Security Sustain- ability & Green IT Analytics Consumerization BYOD Part of trend analysis is exploring how trends interact with each other Gamification Digital Marketing IoT Cognitive Computing Software Development (DevOps)
  14. 14. Mobile Adoption Continues to Explode 5.6 Billion Personal Devices Sold 1Trillion Connected Devices 41% CAGR Wearable Wireless Devices 2013 2014 2015
  15. 15. And Ultimately Changing How Individuals Are Getting Things Done 62% use devices for work related email 47% use devices to read and write docs 41% use devices to access work related apps
  16. 16. Top Five Connected Applications Projected by 2020 Connected Car By 2020 90% of new passenger cars sold will have some form of vehicle platform, up from 10% in 2012 Clinical Remote Monitoring Clinical remote monitoring estimated to generate US$350 billion in healthcare cost savings and benefits from pre-emptive action. Security Enhanced remote monitoring and flexible security management is estimated to drive US$250 billion worldwide by 2020 Assisted Living Saving associated with people being supported in their own homes rather than care homes will be USD$270 billion. Pay as you drive insurance UK’s Automobile Association claims that PAYD can save drivers up to USD$1,300 per year.
  17. 17. Mundo cada vez mais data-driven...
  18. 18. Big Data refers to how to collect, store, and manage information that comes into an enterprise so that it can be harvested for decision making 31
  19. 19. E você ainda pensava que lia sozinho(a)?
  20. 20. Sentiment Analysis
  21. 21. Buying is also shifting - towards pursuit of greater business value Technology is increasingly being seen as a strategic asset for leaders The CIO’s role is being elevated and reshaped to focus increasingly on business value LOB influence over IT spending is continuing to grow Source: IB M Global CEO Study 2012 Survey Q1 “What are the most important external forces that will impact your organization over the next 3 to 5 years?” Over 75% of Smarter Analytics, Commerce and Workforce software purchases involve a C-Level LOB exec in at least one stage of the decision process By 2016, 80% of new IT investments will involve direct participation by LOB executives with LOBs taking the lead decision-maker role in half or more of those investments By 2015, 35% of enterprise IT will be managed outside the IT department’s budgets 35%Budgets to be outside IT 40%LOB will lead 75%Involve LOB Source: MDI, Gartner, IDC respectively • More than one-third of CEOs see their CIOs taking on a business leadership role outside of IT • By 2017, CIO’s spending directed to initiatives that grow or transform the business (as opposed to cost reduction) will grow from 30% to 50% Source: IDC, Worldwide CIO Agenda Top 10 Predictions, 2013; Gartner Nexus of Forces Changes Everything, January 2013
  22. 22. 1 2 3 4 CIO: Chief Innovation Officer (Chief Digital Officer) ou Career Is Over?
  23. 23. Não tem escolha: ou surfa a onda digital ou morre afogado...
  24. 24. Cezar Taurion ctaurion@gmail.com @ctaurion Facebook Linkedin

×