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M-Days 2012 - The home of Mobile


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The M-Days will take place in Frankfurt on 1-2 February 2012.

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M-Days 2012 - The home of Mobile

  1. 1. 7. M-Days „The home of Mobile “ 1 - 2 February 2012 in Frankfurt Forecast 2012 : 50% visitor growth, 120 exhibitors, 200 speakers
  2. 2. <ul><li>Video recordings to the M-Days: </li></ul><ul><li>M-Days Speaker- and Exhibitor voices to 2011 </li></ul><ul><li>M-Days Key-Speaker-Stages 2011 (english) </li></ul><ul><li> M-Days 2012: Partnership Telekom appfahren Award: Automotive meets Mobile </li></ul><ul><li>M-Days 2012: Partnership with GS1: Trading Companys join in the M-Days </li></ul><ul><li> M-Days opens UK Office </li></ul><ul><li>M-Days 2011: Views and trends of the App market </li></ul><ul><li>2011: MyMobai honours its Facebook-promise at the M-Days ( Video) </li></ul>
  3. 3. Visitors analysis <ul><li>At the M-Days have been: </li></ul><ul><li>49% mobile industry participants and 51% from other industries </li></ul><ul><li>61% of all executives have direct responsibility for expenditure </li></ul>
  4. 4. M-Days attendees 2011 Be there... Exhibitor Speaker Visitors
  5. 5. The Congress- and Fair stages …
  6. 7. Mobile Web mCommerce | mMarketing | mPublish | mPrint | mEntertainment | Couponing | Augmented Reality Entertainment | Augemented Reality Advertising | mPayment | mTaging | Location Based Services | mSocial Media| mContent | Development Mobile Business Solutions mSecurity | mEnterprice | mSolutions | M2M | Automotive Mobile Technic Long Term Evolution | mSecurity | M2M | mAugmented Reality | mResearch | mCloud | Near Fild Communication | mSystem Integration | Telecommunication | Development Apps / Application Provider | Systemdevices / Systemplattforms | Marketplaces ( iOS, Windows, Android, Symibian, BlackBerry etc.)| User Interface | Content | Development M-Days topics HOT TOPIC´S Growing exhibitors with evolving topics!
  7. 8. Mobile Working: 2012 findet parallel zum M-Days-Kongress das Thema Mobile Working eine fokussierte Rolle. Hier werden die Themen in der ganzen Breite der Arbeitswelt aufgezeigt. Hierzu wurde ein eigener Kongress-Strang an beiden Tagen festgelegt. Zielgruppe: Personaler, IT-Verantwortliche (Extra Paper anbei) <ul><li>Ausstellerbühnen: Vortragsslot in 10 Minuten-Takt „Die besten Apps “ </li></ul><ul><li>Showbühne auch für Start-ups/mVenture </li></ul><ul><li>zweiter Tag Speedmeetings mit Developern und App-Suchern </li></ul>APP Show-Bühne
  8. 9. Developer stage for different operating systems <ul><li>seperate area (800 m²) in the exhibition area of M-Days </li></ul><ul><li>daily separated presentation areas for operating system providers and device and software developers </li></ul>Developer / App Area
  9. 10. Company: Booth: Option: Version: 06.10.2011 sold reserved option free E29 F29 G29 G11 G15 G17 G19 G21 A25 D01 D29 C29 E31 F28 F30
  10. 11. Strong communication during the whole year! Two industry publications supporting M-Days with special issues and special topics releases to secure the strongest possible attention for the exhibitors and sponsors. “ The media and exhibition combination with GFM Nachrichten and M-Days services is different and was very appealing to us!” , said our sponsors Sponsoren Nokia and Telefónica o2 Special Communication
  11. 12. The expert publications provide the descision makers of the digital media and communication industries as well as the whole mobile industry with relevant releases. Exhibitors and sponsors will be presented here actively!
  12. 13. 87,000 overall print contacts and 231,000 online contacts are contacted solely by us! Additional media support via competence and industry reports with partners like... … and many more!
  13. 14. Congress program issue 25.000 Supplements Program strukture (6 pages) issue 44.000 – sulllements in Horizont, WUV DIN lang Flyer, issue 3.000 GFM Nachrichten M-Days Special issue 28.000
  14. 15. The partnership with App- fahren, parallel to IAA, opens the door a bit more to the automobile industry … Video
  15. 16. The close partnership with GS1 opens the doors to the trade industry … Video
  16. 17. Show Your App Award 32.100 votes / votes in addition the jury descisions ! Over 140 App submissions ! 120 Development Companies said „Thanks“ for the strong media attion. Sponsor & Strong media success! Media clipping: 350 relevant clips partner allone in D/A/CH 2011: Possibilities: Special sponsoring positions to be present with the B2B sector, with app developers and with app consumers. Possibilities: Special Sponsoring opportunities to be present in the B2B branche as well as to App developers and App consumers.
  17. 18. The sattelit events Mobile National Days locations in 2011 Hamburg, 07.09.2011 London, 22.11.2011 Salzburg, 07.11.2011 Cologne, 06.07.2011 Teaser events support the main event of the year, the M-Days, with strong attention in the selected markets ! Further infornations:
  18. 19. The M-Days team Sales Dorothe Klein Dorothe.klein@ Tel: +49 (0)69 7575-5330 Exhibitor care Alessandra Becker Alessandra.becker@ Tel: +49 (0)69 7575-5331 Sales Nicoletta Gehlmann [email_address] Tel: +49 (0)8122-955 625 Media/PR Franziska Kratzer [email_address] Tel: +49 (0)8122-955 625 Office UK Stuart Willett s.willett@ Tel: +44 (0)7734 - 315506 Sponsoring Sales/Strategy Carsten Szameitat [email_address] Tel: +49 (0)8122-955 625 Communication/Congress Angelique Szameitat [email_address] Tel: +49 (0)8122-955 625 Acting on behalf of Messe Frankfurt Exhibition GmbH: 11 Prozent Communication Landshuter Str. 57 85435 Erding Fax: +49 (0)8122-955 627 Organizer Messe Frankfurt Exhibition GmbH Ludwig-Erhard-Anlage 1 60327 Frankfurt am Main Fax: +49 (0)69 7575-5727