From CSR to Sustainability:Delivering Impactful Social Investment
BUSINESS & SOCIAL   DEVELOPMENT?               2
Delivering Social Value is Difficult    Millennium Development Goals                  NGO’s play a role…     Eradicate ex...
…Business Can Play a Role                            4                                4
Learning from BusinessFocus Market-based solutionsFinancial-viabilityTechnical expertise-More than MoneyMeasuringManaging...
The Death of CSR?    “[sustainability]…is about the fundamental      intergenerational task of winding down thedysfunction...
Transforming Brands-Social Investment                                   7                                        7
Even Where You Least Expect It                                 8                                     8
Integrated Sustainability Agenda                    We launched Plan A in January                         2007, setting ou...
MAKING CSR MORE      IMPACTFUL              10
21st CENTURY THINKING    “…prevailing approaches to CSR are so fragmented anddisconnected from business strategy as to obs...
Delivering Maximum ImpactA –T –M                            12                                 12
A   LIGNMENT           13
Alignment = Focus           Multiple One–Off          Long term              Projects               Partnerships          ...
TRANSPARENCY          15
Learn From FailureExecution   • Partner lacked competence/skills  Market    • No observable customer demand            • N...
MEASURE     17
Keep It Simple    Large-scale numbers?.    Permanent Impact?    Financially Sustainable?    Technically Competent?    Long...
Shifting Our Mind – Set     Traditional           Strategic Social        CSR                  Investment  Multiple Activi...
EMIRATESFOUNDATION’s    JOURNEY           20
Venture PhilanthropyIncubate         Pilot         Scale         Spin- Off0 – 2 Years     3 – 4 Years   5 – 10 Years   10 ...
PROGRAM PORTFOLIO      SOCIAL                         LEADERSHIP &                              COMMUNITY    INCLUSION    ...
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Emirates Foundation Case Study

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  • Emirates Foundation Case Study

    1. 1. From CSR to Sustainability:Delivering Impactful Social Investment
    2. 2. BUSINESS & SOCIAL DEVELOPMENT? 2
    3. 3. Delivering Social Value is Difficult Millennium Development Goals NGO’s play a role…  Eradicate extreme poverty and hunger  Achieve universal primary education Promote gender equality and empower women  Reduce child mortality  Improve maternal health Combat HIV/AIDS, malaria, and other diseases  Ensure environmental sustainability  Develop a global partnership for development ...And Foundations ...As do Multilateral Agencies... 3 3
    4. 4. …Business Can Play a Role 4 4
    5. 5. Learning from BusinessFocus Market-based solutionsFinancial-viabilityTechnical expertise-More than MoneyMeasuringManaging risk 5 5
    6. 6. The Death of CSR? “[sustainability]…is about the fundamental intergenerational task of winding down thedysfunctional economic and business models of thenineteenth and twentieth centuries, and the evolution of new ones fit for a human population headed towards nine billion people, living on a small planet which is already in „ecological overshoot‟” Volans, The Transparent Economy, 2010 6 6
    7. 7. Transforming Brands-Social Investment 7 7
    8. 8. Even Where You Least Expect It 8 8
    9. 9. Integrated Sustainability Agenda We launched Plan A in January 2007, setting out 100 commitments to achieve in 5 years. Weve now extended Plan A to 180 commitments to achieve by 2015, with the ultimate goal of becoming the worlds most sustainable major retailer. Through Plan A we are working with our customers and our suppliers to combat climate change, reduce waste, use sustainable raw materials, trade ethically, and help our customers to lead healthier lifestyles. 9 9
    10. 10. MAKING CSR MORE IMPACTFUL 10
    11. 11. 21st CENTURY THINKING “…prevailing approaches to CSR are so fragmented anddisconnected from business strategy as to obscure the greatest opportunities for companies to benefit society. If corporations were to [use] the same frameworks that guide their business,they would discover that CSR can be… a source of opportunity, innovation, and competitive advantage…” PORTER AND KRAMER 11
    12. 12. Delivering Maximum ImpactA –T –M 12 12
    13. 13. A LIGNMENT 13
    14. 14. Alignment = Focus Multiple One–Off Long term Projects Partnerships Social Investment InvestmentsLeverage Grants Traditional CSR Lasting Impact 14 14
    15. 15. TRANSPARENCY 15
    16. 16. Learn From FailureExecution • Partner lacked competence/skills Market • No observable customer demand • No evidence of long-term financialBusiness viability 16 16
    17. 17. MEASURE 17
    18. 18. Keep It Simple Large-scale numbers?. Permanent Impact? Financially Sustainable? Technically Competent? Long-term thinking 18 18
    19. 19. Shifting Our Mind – Set Traditional Strategic Social CSR Investment Multiple Activities Aligned Focus Short Term Projects Long Term Partnerships Saving the Planet Adding Real Value Writing a Check More than Money Financial Support Financial ViabilitySubsidy Dependence Exit 19 19
    20. 20. EMIRATESFOUNDATION’s JOURNEY 20
    21. 21. Venture PhilanthropyIncubate Pilot Scale Spin- Off0 – 2 Years 3 – 4 Years 5 – 10 Years 10 – 15 Years
    22. 22. PROGRAM PORTFOLIO SOCIAL LEADERSHIP & COMMUNITY INCLUSION EMPOWERMENT INVOLVEMENT DELIVERED THROUGH THE MODEL OF SOCIAL ENTERPRISE …business based…financially viable….scalable and sustainable…FINANCIAL THINK SCIENCE TAKATOFLITERACY (Volunteering)KAYANI KAFA’AT SANID(Special Needs) (Business Skills) (Emergency Response) EDUCATION PROGRAMS: •Sheikh Mohammed bin Zayed Higher Education Grant: •London School of Economics:
    23. 23. Thank You

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