Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

20 sep 2011 digital green partner meeting PRAGATI - Orissa


Published on

Published in: Business
  • Be the first to comment

  • Be the first to like this

20 sep 2011 digital green partner meeting PRAGATI - Orissa

  1. 1. digitalGREEN @ Partners Meet 20 September 2011 Greetings from PRAGATI,KORAPUT PRAGATI, KORAPUT,At: Pujariput ,Po & Dist: Koraput ,Pin; 764020Email: pragatikoraput@gmail.comPhone No: 09437025045Website:
  2. 2. Organization OverviewGeographical area :• 949 Villages in Koraput District - Directly operational in 221 villages in 21 Gram Panchayats of 4 blocks (Koraput, Nandapur, Kotpad & Borigumma).• Promoting Community Forest management & implementation of Forest Rights Act in Koraput District in association with 22 local NGOs.• Scale up of System of Rice Intensification covering 5200 small farm holders in Koraput District involving 14 Local NGOs. Years of operation: 19 years – (Established on 26th January 1992) Main areas of focus:• Building people’s organisation fro Empowering communities to access their rights and entitlements• Promotion of livelihoods through conservation , utilisation and management of natural resources( land, water & forests)• Promotion of Sustainable Agriculture through organic practices.• Formation and strengthening of women SHGs and Self Help Cooperatives.• Value addition and market linkage of Non Timber Forest Produces.
  3. 3. Digital Green @ Partner Overview Project Title: “Ensuring Livelihood Security of Small & Marginal farmers using ICT”• Objectives: ”Using DG technology and social organization components to improve the cost effectiveness of existing people based extension systems by improving operational efficiencies and increase the rate at which farmers adopt better agriculture practices, through production and dissemination of videos having local content in local language”.• Progress (Quantitative)• Reaching out to 134 villages ( 114 Dissemination villages and 20 control villages) in 2 blocks.• 4361 Mediated Disseminations conducted in 311 groups (with 39 % of women viewers).• 6140 Adoptions of different agriculture practices.• 114 Videos produced and uploaded on agriculture practices, Govt. programmes and success stories.• Trained staff on DG Concept, preparation of story board, production and editing of videos and service providers on mediated dissemination and community mobilization skills.• A team of thematic experts for approval of story board and videos ,ensuring proper implementation and monitoring.
  4. 4. Progress (Qualitative) • Integrated with ongoing community development programmes- adding value to our ongoing work. Experiments with quality assurance, impact assessment, and/or sustainability • Village meetings have become a regular practice. Demand generated by farmers for production & dissemination of relevant videos. • Systematic adoption of agriculture practices starting from seed bed preparation to plant protection measures- changed Mindset of farmers. • Environment created for sharing of information/exchange of ideas among farmers. • Adoption of organic manures & pesticides reduced use of chemical practices. Farmers start comparing organic vs. chemical. • Adding annotation to videos for better understanding of farmers. Farmers feedbacks and suggestions helped improved quality of videos. • Critical points developed to ensure proper tracking of adoptions. • Documentation of case stories and best practices. • Sharing of concept of Community contributions started in all villages and community contribution already started in 11 villages. • Contribution of women recognized in agriculture extension services- 61 women already featured in videos.
  5. 5. Case-studies ICT-Reaching out to remote areasSitama Khora , of Jai Jagannath Group in Padalput village of Nandapur block has harvested almost two times of maize crop after adopting the line sowing method as she watched in dissemination. Previously she used to plant two to three plants in one place and in a haphazard manner. Another important observation was that pest attack was limited to few plants, which could be controlled ,but previously it spread to all plants.Increased adoption through mediated dissemination:Only one farmer of Pogra village in Chatwa GP has been adopting SRI since 2008. Though the other farmers of the village have also participated in trainings and even saw field demonstrations, they never gave a second thought to adopt SRI. They found it to be a complicated process. But after they saw the principles through mediated disseminations, they found it easier and in Kharif 2011, 13 farmers of the village have adopted SRI. For Nukana, the farmer adopting SRI since last 3 years, it is almost unbelievable because he has motivated them several times, but failed.A window to disseminate knowledge:Tulsa Nayak ,of Desnaikguda(Koraput block) is now very popular among the farmers of Koraput & Nandapur blocks after she has featured in a video on preparation of organic fungicide/pesticide using tobacco leaf (Dhungia patra Oso). Though she knew about the practice she did not find an avenue to disseminate her knowledge. Now the video has been disseminated to 2549 viewers leading to 105 adoptions. ICT has created opportunity for a women in remote village to disseminate her knowledge. She is now an active leader of her SHG.Change of practice- Chemical farming to organic : Padmanabh Kartul, aged 32 years, a farmer of Barba village has been following chemical farming practices ever since he started his career as a farmer, 15 years ago. But after watching dissemination , he has adopted only organic practices to raise brinjal and chilly. Before watching dissemination, he believed that following organic practices would ever benefit him. Now he feels that it has reduced his investment cost and he got good harvest.
  6. 6. Learning: Learning and Challenges• Community accept videos in their day to day agriculture practices- Expectation of input support of community reduced.• Opportunity for documentation of local practices/technology .• Increased knowledge base and confidence of CSPs.Challenges:• Linkage with Govt. scheme and programmes. (MGNREGA, NHM, RKVY,FRA, Green revolution-2 etc.)• Lack of infrastructures like irrigation.• Mobilization of community contribution.• Turnover/Availability of CSP at community and cluster level.• Demand from control villages for dissemination.What need to be improved :• Liasioning for establishment of linkage with Govt. and other agencies.• Improve quality of videos.• Community contribution has to be institutionalised for sustainability.• Identification of CSP at community level.