Nmdl

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Nmdl

  1. 1. Presented By: Shawn Glasper<br />MSU New Media, Spring 2011<br />
  2. 2. Bold <br />Cutting Edge <br />Unique <br />Intuitive <br />
  3. 3. GOALs<br />Revenue<br />Influence<br />Visibility<br />Dominance<br />
  4. 4. Strategy <br />
  5. 5. <br />Tube it Up!<br />-Product commercials<br />-Special Features<br />-Reviews<br />-Contest<br />Tweet it Up!<br />-Active Updates<br />-Events<br />-ReTweet Followers<br />-Trends<br />CurrentlyNo Droid YouTube Channel or Twitter account <br />
  6. 6. Interact<br />Attract<br />Inform<br />Connect <br />Support <br />Engage <br />
  7. 7. -Costeffective -Efficient <br /> -Cheap -Targeted<br /> -Relevant <br />
  8. 8. Results<br />-Units Sales<br />-RevenueProjections<br />-MarketShare<br />-Blog Buzz<br />-BrandRecognition<br />-Site Traffic<br />Tools<br />-Google analytics -YouTube Insights<br />-Twitter Trends - Feedback and Reviews<br />
  9. 9. 1st Quarter<br />Monitoring, Blogging, Outreach <br />40%<br />2nd Quarter<br />Listening, Tweeting, Engaging <br />20%<br />3rdQuarter<br />Retool, Retune, Outreach<br />30%<br /> Optimization, Evaluation, Recap <br />4th Quarter<br />10%<br />Timeline & Budgeting Total 1 Year & $1,000,000 <br />

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