Securities America Using LinkedIn to Access the Affluent Presentation

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Securities America Using LinkedIn to Access the Affluent Presentation

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Securities America Using LinkedIn to Access the Affluent Presentation

  1. 1. SOCIAL MEDIA IS FOR… • The Mass Consumer • The Lowest Common Denominator • Younger people • People with too much time on their hands • People who just want to play games & goof off • People who don’t make much money
  2. 2. Unity Marketing Study
  3. 3. Cogent Study
  4. 4. Cogent Study
  5. 5. LinkedIn and Cogent Study
  6. 6. LinkedIn and Cogent Study
  7. 7. LinkedIn and Cogent Study
  8. 8. LinkedIn and Cogent Study
  9. 9. • You need to TRULY Differentiate yourself on your profile. • Clearly identify your target market. • Search Optimize
  10. 10. Investment/ Financial Advisor Accountant Estate Planning Attorney Insurance Agent Debt Manager/ Banker SHARESHARE SHARESHARE
  11. 11. STRATEGIC GOLF OUTING
  12. 12. FUNDRAISING GALA / EVENT

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