Linked In For Business Development


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Linked In For Business Development

  1. 1. for Business Development<br />A Powerful Tool to Generate Leads and Sales<br />
  2. 2. Why Use LinkedIn?<br />47 million users across the globe<br />1 new member joins LinkedIn every second<br />Executives from all Fortune 500 companies are on LinkedIn<br />They’ve “won” the business social network battle<br />
  3. 3. What is LinkedIn?<br /><br />
  4. 4. Network Statistics<br />
  5. 5. Network Statistics<br />
  6. 6. Advanced Search Capabilities<br />
  7. 7. Business Development Opportunities<br />Prospect research via your Connections’ connections and request Introductions<br />Participate in groups of your target clients by asking and answering questions, and by posting interesting news items or blog articles (almost 400,000 groups)<br />Develop “Expert” standing by answering questions in the Q&A forum<br />Create a group for your target client and develop a “circle of influence”<br />
  8. 8. Business Development Case Study<br /><br />
  9. 9. Promotion on LinkedIn<br />Personal Profile – summary section, 3 web links, applications<br />Company Profile – summary and link back to website<br />LinkedIn Polls – awareness and market research (free and paid options)<br />LinkedIn Events<br />Advertising – Pay Per Click or Pay Per Impression (small & large budget options)<br />
  10. 10. Services Provided by Crystal Clear Buzz<br />One-on-One Consultation<br />Group Training<br />Personal Profile Development<br />Personal Profile Management<br />Social Media Marketing Strategies & Plans<br />Business Blog Development and Writing for Lead Generation<br />Email Marketing<br />