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ATHENA Rising™ - The Next Wave of Analytics

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ATHENA Rising™ - The Next Wave of Analytics

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ATHENA Rising™ - The Next Wave of Analytics

  1. 1. ATHENA Rising™
  2. 2. (c) e-thusiasm, inc. DBA DecisionViz 2017 All rights reserved.2 ATHENA RISING™ — THE NEXT WAVE OF ANALYTICS Copyright © 2017 by Lee Feinberg (e-thusiasm, inc. DBA DecisionViz) All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the publisher, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law. For permission requests, write to the publisher, addressed “Attention: Permissions Coordinator,” at the address below. DecisionViz 916 Harding Street Westfield, NJ 07090
  3. 3. (c) e-thusiasm, inc. DBA DecisionViz 2017 All rights reserved.3 Start Creating Value for Your Company by Making More Powerful Decisions!
  4. 4. (c) e-thusiasm, inc. DBA DecisionViz 2017 All rights reserved.4 We all know it’s not just what you say, but how you say it. When it comes to data visualization, it’s not just what your readers see, but how they see it -- how they absorb data. Too often data doesn’t tell a story or lead to the end result you want, even when organized and appealing in a Tableau format.
  5. 5. (c) e-thusiasm, inc. DBA DecisionViz 2017 All rights reserved.5 “Data is strategic” … ! or ? However, before you get into the tactics of making charts and making decisions, you have to deal with a bigger issue -- data is strategic. You may have heard this from your boss and probably said it yourself; but what does that really mean?
  6. 6. (c) e-thusiasm, inc. DBA DecisionViz 2017 All rights reserved.6 Strategic data means that EVERYONE follows a standard process. For example, if each person in finance presented information with different methods, it would result in complete chaos. And that’s the world of reports and dashboards -- chaos, bedlam, choose whatever term for “confusing, disorderly information” you like.
  7. 7. (c) e-thusiasm, inc. DBA DecisionViz 2017 All rights reserved.7 That’s why DecisionViz created the ATHENA Rising™ Method. It’s the first time you’ll have a consistent and repeatable way to transform an idea into a highly-actionable visual story. A story that is intelligent and compelling -- and that does not ask the reader to piece together detailed data themselves. Autobiography Tipping Points High Definition Expand Data Nexus Activate (c) e-thusiasm, inc. DBA DecisionViz 2017 All rights reserved.
  8. 8. (c) e-thusiasm, inc. DBA DecisionViz 2017 All rights reserved.8 Present your data as a cohesive story with a beginning, middle, and end action in mind. Visualize your data in a way that elicits the “a-ha!” moment that is the marker of success.
  9. 9. (c) e-thusiasm, inc. DBA DecisionViz 2017 All rights reserved. schedule me >> book 30 on Lee's calendar 9 If you don’t like how you answer any of these questions, then get in touch with me immediately! “If you were being interviewed for the WSJ, what’s the best outcome you could talk about from your data?” “When you get a request to report on some data, how do you decide what visuals to use?” “Outside of getting the data ready, what takes the longest to release a new dashboard?” email me Lee@DecisionViz call me 908 247 0726
  10. 10. (c) e-thusiasm, inc. DBA DecisionViz 2017 All rights reserved. About DecisionViz DecisionViz helps people become great communicators of data. We build leaders in the next wave of analytics — the process, people, and culture transformations that accelerate decision-making and action-taking. 10
  11. 11. (c) e-thusiasm, inc. DBA DecisionViz 2017 All rights reserved. Learn more and subscribe www.VizoftheMonth.club 11
  12. 12. download your copy @ www.VizVillains.com

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