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Jenn Gustetic - Prizes, Challenges and Crowdsourcing at NASA, CSWGlobal14

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Presented at Crowdsourcing Week Global 2014 by Jenn Gustetic, Program Executive at NASA. Join us for CSW Global 2015! More Information: http://crowdsourcingweek.com/ and https://twitter.com/CrowdWeek

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Jenn Gustetic - Prizes, Challenges and Crowdsourcing at NASA, CSWGlobal14

  1. 1. Prizes, Challenges and Crowdsourcing Jenn Gustetic Prizes and Challenges Program Executive NASA HQ, OCT @jenngustetic
  2. 2. “From the Centennial Challenges Program, to the NASA Open Innovation Pavilion, to the NASA Tournament Lab, NASA leads the public sector in the breadth and depth of experience and experimentation with prizes and challenges.“ --White House Office of Science and Technology Policy Report to Congress on Government Prize Use, 2012 2
  3. 3. Engaging the Public in Solving Tough Problems Building Hardware…. Developing Software and Algorithms… Sharing Ideas and Methods… 3
  4. 4. • Shine a spotlight on a problem or opportunity • Pay only for results • Explore a wide breadth and depth of potential solutions • Target an ambitious goal without predicting which team or approach is most likely to succeed • Reach beyond usual suspects to tap top talent • Stimulate private sector investment many times greater than the prize purse • Bring out-of-discipline perspectives to bear • Inspire risk-taking by offering a level playing field Benefits of Challenges to NASA Prize Competitions are not right for solving EVERY problem, but could be transformative for the right problem. They are another tool in NASA’s toolkit for solving problems. 4
  5. 5. Discover a wide breadth and depth of potential solutions. 5 Reach Beyond the Usual Suspects.
  6. 6. Explore a wide breadth and depth of potential solutions.
  7. 7. Pay only for results. 7
  8. 8. Encourage the emerging commercial space industry. 8
  9. 9. After the Challenge • LaserMotive • Flagsuit LLC • Final Frontier • Masten Space Systems • Armadillo Aerospace • Synergy Aircraft • Pipistrel USA 9
  10. 10. Stimulate new commercial products—and cross sector collaborations. http://marblar.com/nasa
  11. 11. Stimulate new research through citizen science—and create a role for many.
  12. 12. Protect our planet—through public private partnerships. #asteroidhunterswww.topcoder.com/asteroids
  13. 13. For more information http://www.nasa.gov/content/prizes-and-open- innovation/ http://marblar.com/nasa http://www.diskdetective.org www.topcoder.com/asteroids 13

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