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Crowdpolicy CrowdCSR

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CSR (is the) responsibility of an organization for the impacts of its decisions and activities on society and the environment
through transparent and ethical behavior that is consistent with sustainable development and the welfare of society, takes into account the expectations of stakeholders, is in compliance with applicable laws and consistent with international norms of behavior and is integrated throughout the organization.

Published in: Business
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Crowdpolicy CrowdCSR

  1. 1. An introduction to CrowdCSR
  2. 2. Mind the Gap between Organizations & the Crowd “Companies often focus on speaking about our needs and our business, trying to persuade people about the soundness of our activities. We would be more effective if we understood stakeholder dialogue as an exercise to listen and understand.” —Helge Lund, CEO of Statoil “I have an aversion against missionaries. I don’t like to go out as a missionary and preach, and then be accused of preaching for my own parish. This is a negotiation, and it can be a very tough one.” —Daniel Vasella, Former chairman of Novartis “Co-creation is here to stay. For companies that figure out how to do it well, the rewards can be far greater than a more effective and efficient R&D organization. More important, it is a core capability for unleashing the vast ingenuity of outsiders on an organization’s biggest challenges.” —McKinsey
  3. 3. CrowdCSR Organizations’ CSR Strategy Crowdsourcing Tools/Approach Crowd CSR Engage internal & external stakeholders aiming to achieve Creativity, Scalability & Responsiveness
  4. 4. CSR Definition (ISO 26000) The role of CrowdCSR CSR (is the) responsibility of an organization for the impacts of its decisions and activities on society and the environment: Facilitates a two-way communication with organization’s stakeholders, aiming to define their key csr-related needs and requests, which are the cornerstones for further developing the CSR Strategy ● through transparent and ethical behavior Helps the organization become transparent through the cultivation of an “open” culture, both in terms of CSR goals and results achieved, showcasing its ethical behaviour to its stakeholders ● that is consistent with sustainable development and the welfare of society Helps the organization focus its CSR Strategy on sustainable initiatives, characterized for their creativity and scalability ● takes into account the expectations of stakeholders Increases the awareness and engagement of all relevant stakeholders, which eventually become organization’s ambassadors ● is integrated throughout the organization. Creates a horizontal effect of CSR activities, engaging all organization’s functions How CrowdCSR can add value?
  5. 5. Why CrowdCSR?
  6. 6. CrowdCSR Ladder Identify Stakeholders Expectations Align expectations with Company’s Strategy & Goals Validate with Stakeholders and finalize (Co-)Implement Report (even Real-Time) CrowdCSR Toolkit 360 Services & Platforms
  7. 7. Toolkit Post-it (1st Level Idea Generation) myPost-it
  8. 8. Toolkit CrowdInnovation Key Functionalities Users (internal or external) ● Submit, share, comment and evaluate ideas and innovative proposals ● View current status of proposed ideas Administrators ● Create ideas/proposals campaigns ● Collect data/statistics on the ideas/proposal submitted ● Showcase total ideas collected (idea management system). ● Set the status of the ideas/proposals submitted ● Create e-reports per pillar of interest
  9. 9. Toolkit CrowdDashBoard Πυλών ας 1 Παιδεία Καινοτομία Πολιτισμός Αθλητισμός Περιβάλλον Δράσεις Κατανομή Δράσεων Παιδεία Καινοτομία Πολιτισμός Αθλητισμός Περιβάλλον Κατανομή CSR Budget Συμμετοχή Παιδεία Καινοτομία Πολιτισμός Αθλητισμός Περιβάλλον Αναφορές Εμπλεκομένων Μερών Τελευταίες Προτάσεις ΤελευταίαΣχόλια Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum Συνολικός Αριθμός Δράσεων Παιδεία Καινοτομία Πολιτισμός Αθλητισμός Περιβάλλον Καινοτομία Πολιτισμός Αθλητισμός ΠεριβάλλονΠαιδεία Συνολικός Αριθμός Αναφορών Κατανομή Budget ανά Πυλώνα CSR
  10. 10. Toolkit CrowdMaps & Oengine
  11. 11. Toolkit CrowdHackathons Kick-off Coding / Developing Mentoring Pitching
  12. 12. Key Functionalities Users ● Ability to offer money or services Administrators ● Ability to publish new funding/donation challenges ● Ability to publish donators’ data, financial data, statistics and other informative info of the funding/donation challenge Tookit CrowdFunding / CrowdDonation Collect Money for Refugees from Syria Help us Support “Χαμόγελο του Παιδιού” Now €11.100 Goal €35.000 Now €11.100 Goal €35.000
  13. 13. Toolkit in4capital
  14. 14. Let’s Co-create the Future

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