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Simon Williams - Director British Council Ukraine

Eastern Partnership Culture and Creativity: Cooperation and mobility in practice

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Simon Williams - Director British Council Ukraine

  1. 1. EASTERN PARTNERSHIP CULTURE & CREATIVITY: COOPERATION AND MOBILITY IN PRACTICE STUTTGART www.britishcouncil.org APRIL 2019
  2. 2. EAP C&C: THE EU DIMENSION 2014: Association Agreement between the EU and Ukraine (Chapter 24 – Culture) Article 437: The Parties shall undertake to promote cultural cooperation in order to enhance mutual understanding and foster cultural exchanges, as well as to boost the mobility of art and artists from the EU and Ukraine. Article 438: The Parties shall encourage intercultural dialogue between the individuals and organisations representing organised civil society and cultural institutions in the EU and in Ukraine. Article 440: The Parties shall endeavour to develop a regular policy dialogue on culture in order to foster the development of cultural industries in the EU and in Ukraine www.britishcouncil.org 1
  3. 3. EAP C&C: THE NATIONAL DIMENSION • Government Priority Action Plan to 2020 • Education reform – New Ukrainian School • Decentralisation • State Programme on Renovation and Peacebuilding in the Eastern Regions and TOT • Language Law www.britishcouncil.org 2
  4. 4. Culture & Creativity EU-Eastern Partnership Programme To support the role of culture and creativity in the social and economic development of EaP countries. EU-EASTERN PARTNERSHIP CULTURE PROGRAMME II: CULTURE CAPACITY DEVELOPMENT UNIT = CULTURE AND CREATIVITY PROGRAMME 2015-2018
  5. 5. Culture & Creativity EU-Eastern Partnership Programme • Strengthening the sector as a vector of cultural, social and economic development • Creating synergies between public and private actors • Enhancing civil society’s contribution to cultural policy • Strengthening EaP institutions to partner in international initiatives including Creative Europe THE PROGRAMME SUPPORTED THE OBJECTIVE BY:
  6. 6. Culture & Creativity EU-Eastern Partnership Programme • 271 events were held, involving 36,784 people • 22 reports (six creative industries reports, six sub-sector reports, four cultural indicators national statistics reports and six creative cities strategies). • 64 newsletters, 870 website articles, 171 case studies, 1,890 Facebook posts and 14 online courses • Four million people read about the Programme in local media, 601,974 visited the website, 436,692 read the case studies, 30,966 joined the Facebook page, 5,580 received certificates for online courses and 3,630 subscribed to newsletter. PRODUCTS
  7. 7. Culture & Creativity EU-Eastern Partnership Programme • Region: • Armenia: • Azerbaijan: • Belarus: • Georgia: • Moldova: • Ukraine: Inclusive cultural policy reform in all EaP countries by 2018 Tbilisi Declaration 2016 Government plans to commercialise the sector Twinning Project on modernising Ministry of Culture COMUS programme in Mstislavl Culture 2025 process Two new Funds for culture Launch of Ukrainian Institute / Ministry of Culture review
  8. 8. Culture & Creativity EU-Eastern Partnership Programme • Creative Armenia Forum developing the creative sector roadmap • Azerbaijan Creative Industries Forum • Svetlogorsk’s Cherdak Creative Hub set up to promote the city • Roadmap for Developing CCIS in Georgia • Creative and Sustainable Cities Forum on urban development in Moldova • Creative Ukraine online portal; Design for Ukraine Forum Public-private actors overcome obstacles to collaboration in all EAP countries by 2018
  9. 9. Culture & Creativity EU-Eastern Partnership Programme 2015 2017 Increase Armenia 150 300 66% Azerbaijan No data No data No data Belarus 50 80 33% Georgia 21 42 66% Moldova 126 525 240% Ukraine 350 2,000 140% Number of NGOs involved in cultural policy formulation increases by 10% by 2018
  10. 10. Culture & Creativity EU-Eastern Partnership ProgrammeMembership of European networks by EaP cultural and creative sector organisations increases by 10% by 2018. • 50% of the region has joined Creative Europe. Armenia and Azerbaijan are close to joining • 28% of selected networks now have new members from the EaP since 2015.
  11. 11. Culture & Creativity EU-Eastern Partnership Programme • EaP Cultural Observatory started publication in November 2017 and for all of 2018. • Ukrainian and Belarusian Associates started self- organising • Ukraine has begun its own project (Culture Bridges) • Online courses, translated handbooks and database remain a popular and unrivalled resource • Website www.culturepartnership.eu continues PROGRAMME SUSTAINABILITY AND LEGACY
  12. 12. Culture & Creativity EU-Eastern Partnership Programme WHAT REMAINS TO BE DONE? Framework for developing Cultural and Creative Industries (CCIs) EU OMC Working Group on CCIs, 2012
  13. 13. FOLLOW-ON UKRAINE (1) Culture Bridges 2017–2020 (2017 Technical Cooperation Facility) To support the development of the cultural sector in Ukraine and enables it to engage more effectively with cultural organisations and operators in the European Union • Funding €1,363,000 (95 per cent EU, 5 per cent British Council) • Managed by British Council in partnership with EUNIC Ukraine Cluster • 100 x mobility grants, national/international cooperation grants • Capacity-building (Creative Europe, cultural management), study visits (Creative Europe) • Joint EUNIC Projects www.britishcouncil.org 12
  14. 14. CULTURE BRIDGES Funded by the EU and managed by the British Council in partnership with EUNIC cluster in Ukraine
  15. 15. AIMS OF THE PROGRAMME • To promote cultural cooperation and intercultural dialogue between Ukraine and the EU • To increase the potential of cultural industries and creative industries in Ukraine • To promote cooperation between Ukrainian organizations • To strengthen Ukraine's participation in Creative Europe projects 14
  16. 16. ACTIVITIES • At least 60 international mobility grants to enhance cultural mobility between Ukraine and the EU • At least 21 international cooperation projects grant between the institutions of Ukraine and the EU • At least 15 national cooperation projects grants aimed at increasing cultural mobility between regions of Ukraine • Minimum 96 grants 15
  17. 17. ACTIVITIES • Culture management: 10 workshops for project management capacity development for about 250 new / regional cultural operators in Ukraine and financing 20 cultural projects. • Support for Creative Europe: 10 workshops (250 participants) throughout Ukraine to improve programme design skills for Creative Europe and four study visits to the EU. • 5 joint EUNIC cultural projects in Ukraine for three years 16
  18. 18. WHERE WE ARE 1 YEAR 5 MONTHS 5 CALLS DELIVERED 1,796 APPLICATIONS OVER 1,000,000 FACEBOOK USERS REACHED 147,000 UNIQUE VISITORS AS OF MARCH 2019 17
  19. 19. LESSONS • Demand • Reach • Complementarity • Capability • It’s a small world … 18
  20. 20. Culture & Creativity EU-Eastern Partnership Programme • LESSON 1 • Income generation is an option for everyone • Audiences exist • Government controls policy development/budget • Ministries implement/monitor policy • State – NGO consultation is inclusive • People in the region view it as a region • Russian is a lingua franca Don’t assume:
  21. 21. Culture & Creativity EU-Eastern Partnership Programme • LESSON 2 • Geopolitical vision limits networking • Policies not integrated or strategic • Value chain remains unreformed • Weak professional lobbies • Unreformed management styles Structural problems:
  22. 22. Culture & Creativity EU-Eastern Partnership Programme • LESSON 3 • Preference for comprehensive reviews over action • Critical thinking and team work • Leadership skills • Trust to associate professionally • Transparency • Immediate benefit vs investment Core social problems:
  23. 23. FOLLOW-ON UKRAINE (2) House of Europe 2019–2022 (2018 Annual Programme – People to People) To promote people-to-people contacts between the EU and Ukrainian society to share best practices and encourage mutual understanding. • To enhance inter-regional and international cultural, intellectual and artistic exchanges, fostering mobility and mutual understanding. • To broaden people-to-people contacts and hands-on exposure to EU working cultures in key reform areas, enabling Ukrainian professionals to gain better understanding of EU acquis and realities and benefits of a partnership with the EU. • To enhance participation in EU and EU Member States programmes for Ukraine, including, but not limited to Erasmus+ and Creative Europe, increasing synergies between different EU/Member States programmes and activities throughout the country and thus enhancing cooperation and contacts between the Ukrainian society and the EU www.britishcouncil.org 22
  24. 24. FOLLOW-ON UKRAINE (2) Europe House 2019–2022 (2018 Annual Programme – People to People) To promote people-to-people contacts between the EU and Ukrainian society to share best practices and encourage mutual understanding. • €12.2m (95 per cent EU) • Managed by EUNIC consortium led by Goethe Institut (+ British Council, Institut Francais, Czech Centre) • Mobility / cooperation / capacity building • Supply / demand activities • EUNIC member funding • Virtual / mobile / pop-up Europe House www.britishcouncil.org 23
  25. 25. THANK YOU! SIMON WILLIAMS BRITISH COUNCIL UKRAINE SIMON.WILLIAMS@BRITISHCOUNCIL.ORG STUTTGART www.britishcouncil.org APRIL 2019

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