Video for good? Good For Video AIM 2012

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My presentation from the AIM Conference 2012 in Halifax, Nova Scotia

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Video for good? Good For Video AIM 2012

  1. 1. Craig Moore @spidervideoWednesday, June 13, 2012
  2. 2. Wednesday, June 13, 2012
  3. 3. viewsWednesday, June 13, 2012
  4. 4. 3,000,000,000 viewsWednesday, June 13, 2012
  5. 5. 3,000,000,000 views a dayWednesday, June 13, 2012
  6. 6. 4,000,000,000 views a dayWednesday, June 13, 2012
  7. 7. 1,000,000,000,000 views in 2011Wednesday, June 13, 2012
  8. 8. Wednesday, June 13, 2012
  9. 9. Wednesday, June 13, 2012
  10. 10. Kony 2012 VideoWednesday, June 13, 2012
  11. 11. How’d it Go?Wednesday, June 13, 2012
  12. 12. How’d it Go?Wednesday, June 13, 2012
  13. 13. How’d it Go?Wednesday, June 13, 2012
  14. 14. How’d it Go?Wednesday, June 13, 2012
  15. 15. How’d it Go?Wednesday, June 13, 2012
  16. 16. How’d it Go?Wednesday, June 13, 2012
  17. 17. Kony 2012 Lead up VideosWednesday, June 13, 2012
  18. 18. Kony 2012 Follow up VideoWednesday, June 13, 2012
  19. 19. Wednesday, June 13, 2012
  20. 20. Wednesday, June 13, 2012
  21. 21. Success TriggersWednesday, June 13, 2012
  22. 22. Success Triggers StoryWednesday, June 13, 2012
  23. 23. Success Triggers Story EmotionalWednesday, June 13, 2012
  24. 24. Success Triggers Story Emotional Established fanbase of early adoptersWednesday, June 13, 2012
  25. 25. Success Triggers Ease Story Emotional Established fanbase of early adoptersWednesday, June 13, 2012
  26. 26. Success Triggers Ease Story Emotional Established fanbase of early adopters PlanningWednesday, June 13, 2012
  27. 27. Success Triggers Ease Story Emotional Established fanbase of early adopters How-tos PlanningWednesday, June 13, 2012
  28. 28. Success Triggers Ease Story Emotional Established fanbase of early adopters How-tos Planning Social Media “whales”Wednesday, June 13, 2012
  29. 29. Stumbling BlocksWednesday, June 13, 2012
  30. 30. Stumbling Blocks Long call to actionWednesday, June 13, 2012
  31. 31. Stumbling Blocks Long call to action SlacktivismWednesday, June 13, 2012
  32. 32. Stumbling Blocks Long call to action Story SlacktivismWednesday, June 13, 2012
  33. 33. Stumbling Blocks Long call to action Story Slacktivism Goverment MachineWednesday, June 13, 2012
  34. 34. Stumbling Blocks Long call to action Story Slacktivism IRL Champions Goverment MachineWednesday, June 13, 2012
  35. 35. Old Spice VideoWednesday, June 13, 2012
  36. 36. Wednesday, June 13, 2012
  37. 37. And now for something completely differentWednesday, June 13, 2012
  38. 38. Annoying Orange VideoWednesday, June 13, 2012
  39. 39. Wednesday, June 13, 2012
  40. 40. Ultimate Dog TeaseWednesday, June 13, 2012
  41. 41. Take AwayWednesday, June 13, 2012
  42. 42. Take Away Know Your AudienceWednesday, June 13, 2012
  43. 43. Take Away Know Your Audience Plan for the UnknownWednesday, June 13, 2012
  44. 44. Take Away Know Your Audience Plan for the Unknown Connect, Converse and CreateWednesday, June 13, 2012
  45. 45. Craig Moore @spidervideoWednesday, June 13, 2012

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