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Balanced Teams
How Conflicting Perspectives Hatch Creative
Solutions
chemphill
courtney@carbonfive.com
Courtney Hemphill
chemphill
courtney@carbonfive.com
Hi!
Industrial
Revolution
Digital
Revolution
Efficiency
at Scale
Knowledge
at Scale
The
Service
Revolution
Internet of Everything
Homes, Cars, Cameras, Hospitals,Watches....
Apple
“Our method was to develop integrated products,
and that meant our process had to be integrated
and collaborative”
- Steve Jobs
- Steve Jobs
Multidisciplinary
Collaboration
Networks
“Nobody creates a Broadway musical
by themselves”
- Brian Uzzi
•Varied skills (veterans)
•Expanded product team
(newcomers)
•User testing (reach out to
your small world)
Networks
Proximity
“The cross-pollination of ideas is really
the valuable part of co-working”
- Jacob Sayles of Office Nomads
“...10 times the righteous nerdly
swagger of any other building on
campus...”
Photo MIT / webmuseum.mit.edu
Pixar
Photo courtesy marcfalken | CC BY
•Co-located Teams
•Visual Radiators
•Full Team Reflections
Proximity
Empathy
“The broader one’s understanding of
the human experience, the better
design we will have.”
- Steve Jobs
Shopcraft
as Soulcraft
“Always try to hire people who yearn to
be master craftspeople...”
- Jason Fried, 37 Signals
•Everyone’s a manager
•What if?
•Hypothesis Based Sprints
•Frequent Feedback Loops
Empathy
Practice
Project Management
Research Strategy Design Build SupportRelease
Discovery
Handoff
Design Engineering
Handoff
Waterfall
Handoff
Project Management
Research Strategy Design Build SupportRelease
Discovery Design Engineering
Handoff Handoff
Waterfall
Known Problem
Known Solution
Large Team
Handoff
Project Management
Research Strategy Design Build SupportRelease
Discovery Design Engineering
Handoff Handoff
Agile XP
Project Management
Research Strategy Design Build SupportRelease
Discovery Design Engineering
Handoff Handoff
Agile XP
Known Problem
Unknown Solution
Mid-sized Team
Product Team
Learn Build Measure
Lean Startup
Product Team
Learn Build Measure
Lean Startup
Unknown Problem
Unknown Solution
Product Team (3)
Design
Development
FeatureDevelopment
Time
Product Owner
}Product Team Skills
1 week 2 weeks 3 weeks
Design
Development
FeatureDevelopment
Time
Product Owner
}Product Team
1 week 2 weeks 3 weeks
Design
Development
FeatureDevelopment
Product Owner
}Product Team
Iteration 0
Discovery & Planning
Mon Tues Wed Thurs Fri
Reflect & Define Specify Build Build & Prep Test
Techniques
•Provisional Personas
•Experience Mapping
•Sprint Experiment Planning
•Bang vs Buck 2x2 Matrix
•BDD Story Writing
•Hybrid Prototyping
•Living Style Guides
•User Testing
Process
Evolution
Check out...
1. Brian Uzzi, The Myth of the Brainstorm
(http://www.newyorker.com/reporting/2012/01/30/120130fa_fact_lehrer?currentPage=all)
2. HBR “Want collaboration? Accept & actively
manage conflict.”
http://hbr.org/2005/03/want-collaboration-accept-and-actively-manage-conflict/ar/5
3. “How creativity works. What Broadway
musicals really teach us about collaboration.”
(http://www.slate.com/articles/life/do_the_math/2012/03/
how_creativity_works_what_broadway_musicals_really_teach_us_about_collaboration_.html)
chemphill
courtney@carbonfive.com
Courtney Hemphill
Carbon Five

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