Media Literacy - ECOO 2009

1,891 views

Published on

Slides for a featured presentation at ECOO 2009 in Richmond Hill, Ontario (by Dr. Alec Couros).

Published in: Education, Technology
0 Comments
5 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,891
On SlideShare
0
From Embeds
0
Number of Embeds
5
Actions
Shares
0
Downloads
68
Comments
0
Likes
5
Embeds 0
No embeds

No notes for slide
  • This cover has been called the most controversial of all time. The related article concerned the “death of god movement” that had sprung up in the 1960’s. The cover and article enraged readers.
    http://www.webdesignerdepot.com/2009/09/the-most-controversial-magazine-covers-of-all-time/
  • http://www.webdesignerdepot.com/2009/09/the-most-controversial-magazine-covers-of-all-time/
  • http://www.webdesignerdepot.com/2009/09/the-most-controversial-magazine-covers-of-all-time/
  • http://www.webdesignerdepot.com/2009/09/the-most-controversial-magazine-covers-of-all-time/
  • This cover has been called the most controversial of all time. The related article concerned the “death of god movement” that had sprung up in the 1960’s. The cover and article enraged readers.
    http://www.webdesignerdepot.com/2009/09/the-most-controversial-magazine-covers-of-all-time/
  • This cover has been called the most controversial of all time. The related article concerned the “death of god movement” that had sprung up in the 1960’s. The cover and article enraged readers.
    http://www.webdesignerdepot.com/2009/09/the-most-controversial-magazine-covers-of-all-time/
  • Guess the #1 search term!
  • Guess the #1 search term!
  • On April 1, 1957 the British news show Panorama broadcast a three-minute segment about a bumper spaghetti harvest in southern Switzerland. The success of the crop was attributed both to an unusually mild winter and to the "virtual disappearance of the spaghetti weevil." The audience heard Richard Dimbleby, the show's highly respected anchor, discussing the details of the spaghetti crop as they watched video footage of a Swiss family pulling pasta off spaghetti trees and placing it into baskets. The segment concluded with the assurance that, "For those who love this dish, there's nothing like real, home-grown spaghetti."

    The Swiss Spaghetti Harvest hoax generated an enormous response. Hundreds of people phoned the BBC wanting to know how they could grow their own spaghetti tree. To this query the BBC diplomatically replied, "Place a sprig of spaghetti in a tin of tomato sauce and hope for the best."

    To this day the Panorama broadcast remains one of the most famous and popular April Fool's Day hoaxes of all time. It is also believed to be the first time the medium of television was used to stage an April Fool's Day hoax.
  • The Surgeon’s Photo, taken in 1933, finally found to be a hoax in 1984 (British Journal of Photography), finally a confession in 1994 that it was nothing more than a toy submarine fitted with the head of a sea monster.
  • http://en.wikipedia.org/wiki/Bonsai_Kitten
  • http://en.wikipedia.org/wiki/Save_Toby
  • http://www.webdesignerdepot.com/2009/09/the-most-controversial-magazine-covers-of-all-time/
  • http://www.webdesignerdepot.com/2009/09/the-most-controversial-magazine-covers-of-all-time/
  • http://www.webdesignerdepot.com/2009/09/the-most-controversial-magazine-covers-of-all-time/
  • How many people have watched this video “David After the Dentist”, a seven year old boy coming home from the Dentist after some anesthetic. Something like 21 milllion people have now viewed this clip, and there have various remixes. And there are certainly some issues of what we share online, how it quickly goes out of our control. This is something all of us must understand.
  • How many people have watched this video “David After the Dentist”, a seven year old boy coming home from the Dentist after some anesthetic. Something like 21 milllion people have now viewed this clip, and there have various remixes. And there are certainly some issues of what we share online, how it quickly goes out of our control. This is something all of us must understand.
  • How many people have watched this video “David After the Dentist”, a seven year old boy coming home from the Dentist after some anesthetic. Something like 21 milllion people have now viewed this clip, and there have various remixes. And there are certainly some issues of what we share online, how it quickly goes out of our control. This is something all of us must understand.
  • How many people have watched this video “David After the Dentist”, a seven year old boy coming home from the Dentist after some anesthetic. Something like 21 milllion people have now viewed this clip, and there have various remixes. And there are certainly some issues of what we share online, how it quickly goes out of our control. This is something all of us must understand.
  • And of course, tools are simply the connectors. This video demonstrates Cisco’s telepresence software that “allows a person to feel as if they were present, to give appearance that they were present, or to have an effect, at a location other than their true location.”

    Classrooms were not designed for this, not because it was an oversight. More so, because such technologies simply did not exist.
  • Social networks are a very important concept, and one that needs to be discussed as a concept outside of the social network services (SNs) that we often refer.
  • Teemu Leinonen wrote a post a “Critical History of ICT” where he provided a history of where ICT has been and where we are headed. Another good colleague of mine, juxtaposed his knowledge of the field upon this and really pulled important pieces. Ideas of moving from individual growth, toward group growth, and of course a tendency toward constructivism and social learning.
  • This paraphrase of Marshall McLuhan’s work when he talked about the importance of how media frames the message.

    McLuhan used the metaphor of tree growth to explain how previous media become the content for new media.

    This notion goes way back to Aristotle who is not interested in classifying forms, but in identifying their effect on the individual and society.
  • These are just a few of the tools that are available today. There are so many, and new ones appear daily. The most common piece to all of these is there sense of social affordance; sharing has become integral to new technologies.
  • This is my dad, peer 21, in 1956. This is one of the very few photographs I have of my dad before the age of 40. I have thousands of photos of my kids, before they have each turned 1 year old.

    I’ve often looked at this photo and thought, what if this photo had been taken in the Facebook era? This singular, isolated photo would come alive in a sense, becoming a link to many other rich experiences, lives of individuals, lifestreams. The affordances of social networks give us a sense of richness and detail where we have only previously assumed so or imagined.
  • http://www.youtube.com/watch?v=5FvyGydc8no
  • http://www.youtube.com/watch?v=5FvyGydc8no
  • Media Literacy - ECOO 2009

    1. 1. Understanding (Social) Media Dr. Alec Couros ECOO 2009
    2. 2. What are the big changes in media? Early Day of PC in Schools Today’s Social/Mobile Reality
    3. 3. Offensive Content
    4. 4. What Is Considered Offensive?
    5. 5. 1966
    6. 6. 1971
    7. 7. 1991
    8. 8. 1996
    9. 9. 2006
    10. 10. http://www.dogpile.com/info.dogpl/searchspy
    11. 11. Youtube TOS or Rap Video Tutorial?
    12. 12. Is it ever possible to filter ‘offensive content’? Do our attempts at control do more harm than good? What is the role of schools in preparing (digital) citizens?
    13. 13. Misinformation, Scams, Hoaxes.
    14. 14. Swiss Spaghetti Harvest
    15. 15. Swiss Spaghetti Harvest
    16. 16. The evaluation of web sources often employ the following criteria: authority, currency, accuracy, objectivity, coverage. What are the limitations of these criteria with regards to the emerging flow of information?
    17. 17. Viral Videos/Memes
    18. 18. http://mediagirl.org/node/1535
    19. 19. Safety & Cyberbullying
    20. 20. http://www.famouspictures.org/mag/index.php?title=Star_Wars_Kid
    21. 21. •Sexual predation on minors is a concern, is a phenomenon that existed before the Internet, but is overhyped by the media. •Bullying/harrassment most frequent threats faced by minors both online & offline. •Internet increases availability of problematic content but does not always increase minors’ exposure. •Risk profile & factors for minors made up of many psychosocial factors including family dynamics.
    22. 22. Hate, Racism,Violence
    23. 23. 2008
    24. 24. “Some of the comments on Youtube make you weep for the future of humanity, just for the spelling alone, never mind the obscenity and naked hatred.” @leverus (Lev Grossman)
    25. 25. How should educators ‘deal with’ all of the hate & racism on Internet & social media sites?
    26. 26. Social Network Services
    27. 27. A Connected Reality
    28. 28. A Connected Reality
    29. 29. Social Networks • redefine communities, friends, citizenship, identity, presence, privacy, publics, geography. • enable learning, communication, sharing, connections, collaboration, community. • networks formed around shared interests & objects.
    30. 30. Shifts in Education Group growth Individual growth Objectivism Cognitivism Constructivism (Leinonen) (Schwier) Social Learning
    31. 31. Each technology creates a new environment. The old environment becomes content for the new environment. The effects of media come from their form not their content.
    32. 32. Social Network Services are not going away anytime soon. How should school districts and classrooms approach better understanding and utilizing these services with students?
    33. 33. Civic/Political/Cultural Engagement
    34. 34. We are entering a period of ubiquitous access to technology & many available social tools. How do we proceed into the knowledge economy without better understanding media? How do we continue the conversation?
    35. 35. Contact: email: ouros@gmail.com c twitter: @courosa skype: aleccouros blog: couros.ca

    ×