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News rewired presentation

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Short presentation given to news::rewired conference in London, June 25, 2010.

It was meant to be a 5-7 minute presentation on "What are the benefits of letting users become part of the editorial process?", so is necessarily brief.



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News rewired presentation

  1. 1. User-driven projects What are the benefits of letting users become part of the editorial process? & How can you use your audience to produce better reporting and special features? News::Rewired, June 25, 2010
  2. 2. Me: Chris Taggart @countculture ✤ Former magazine journalist/ publisher ✤ Journo: The Face/Arena ✤ Publisher: Sugar, Inside Soap, Junior ✤ Sold magazine publishing company just in time ✤ Developer of OpenlyLocal.com ✤ Makes local data (esp govt) available in consistent and accessible form ✤ Scrapes council and govt websites ✤ All open data ✤ Hyperlocal directory
  3. 3. Me: Chris Taggart @countculture ✤ Former magazine journalist/ publisher ✤ Journo: The Face/Arena ✤ Publisher: Sugar, Inside Soap, Junior ✤ Sold magazine publishing company just in time ✤ Developer of OpenlyLocal.com ✤ Makes local data (esp govt) available in consistent and accessible form ✤ Scrapes council and govt websites ✤ All open data ✤ Hyperlocal directory
  4. 4. Me: Chris Taggart @countculture ✤ Former magazine journalist/ publisher ✤ Journo: The Face/Arena ✤ Publisher: Sugar, Inside Soap, Junior ✤ Sold magazine publishing company just in time ✤ Developer of OpenlyLocal.com ✤ Makes local data (esp govt) available in consistent and accessible form ✤ Scrapes council and govt websites ✤ All open data ✤ Hyperlocal directory
  5. 5. Me: Chris Taggart @countculture ✤ Former magazine journalist/ publisher ✤ Journo: The Face/Arena ✤ Publisher: Sugar, Inside Soap, Junior ✤ Sold magazine publishing company just in time ✤ Developer of OpenlyLocal.com ✤ Makes local data (esp govt) available in consistent and accessible form ✤ Scrapes council and govt websites ✤ All open data ✤ Hyperlocal directory
  6. 6. Me: Chris Taggart @countculture ✤ Former magazine journalist/ publisher ✤ Journo: The Face/Arena ✤ Publisher: Sugar, Inside Soap, Junior ✤ Sold magazine publishing company just in time RDF JSON XML ✤ Developer of OpenlyLocal.com ✤ Makes local data (esp govt) available in consistent and accessible form ✤ Scrapes council and govt websites ✤ All open data ✤ Hyperlocal directory
  7. 7. Me: Chris Taggart @countculture ✤ Former magazine journalist/ publisher ✤ Journo: The Face/Arena ✤ Publisher: Sugar, Inside Soap, Junior ✤ Sold magazine publishing company just in time RDF JSON XML ✤ Developer of OpenlyLocal.com ✤ Makes local data (esp govt) available in consistent and accessible form ✤ Scrapes council and govt websites ✤ All open data ✤ Hyperlocal directory
  8. 8. Me: Chris Taggart @countculture ✤ Former magazine journalist/ publisher ✤ Journo: The Face/Arena ✤ Publisher: Sugar, Inside Soap, Junior ✤ Sold magazine publishing company just in time RDF JSON XML ✤ Developer of OpenlyLocal.com ✤ Makes local data (esp govt) available in consistent and accessible form ✤ Scrapes council and govt websites ✤ All open data ✤ Hyperlocal directory
  9. 9. Why? ✤ Journalists don’t generally All photos from His Girl Friday (sometimes just for the hell of it) know much about anything (but know a bit about lots of things) ✤ They aren’t really interested in subjects (but they are interested in stories)
  10. 10. Which is fine for... ✤ Basic reporting ✤ Schedule-driven stories ✤ Many features ✤ PR rewrites
  11. 11. and in the past was OK for... ✤ Breaking stories ✤ Background features ✤ Investigative reporting
  12. 12. because only they had access to... ✤ Cuttings libraries ✤ Reference sources/directories ✤ Experience & skills ✤ A network of contacts
  13. 13. But the web has changed all that WEB D BY ✤ Cuttings LACE R EP libraries WEB D BY ✤ REP LACE Reference sources/directories ✤ Experience WLE DGE KNO KING ✤ A network of ETWOR N contacts SO CIAL
  14. 14. But... ✤ The most important thing are still the stories (but readers are a great source – many good stories in plain sight to a small number of people) ✤ And also a focal point to have the conversation ✤ And it is a conversation
  15. 15. So how do you do it? ✤ There are few examples of mainstream media doing this – for them, reader/viewer contributions are mostly vacuous comments that’s treated as free content ✤ My favourite examples: ✤ Naked Capitalism – excellent financial blogger (Yves Smith) who asks her knowledgeable audience as a core resource/sounding board. Asks readers with specific expertise for their opinion; ✤ FT’s Alphaville – great conversations; ✤ The Straight Choice/Democracy Club – excellent during the election. ✤ Radio 4’s More or Less – knowledgeable audience, and prog acknowledges this ✤ Openly Local is starting to tie into hyperlocal site news, as well as getting users to contribute core info about councillors/companies

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