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Internet as the next frontier for your business v2


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Internet As The Next Frontier For Your Business

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Internet as the next frontier for your business v2

  1. 1. The Internet As The Next Frontier For Your Business<br />Presented By<br />Corey Graham 2.0<br /><br />
  2. 2. Corey Graham 2.0<br />EntrepreneurSocial Media Marketer<br />Blogger<br />www.CoreyKGraham.Me/bizblog<br />@CoreyKGraham<br />Director Of Connections230-4124<br /><br /><br />@DrenalinEnergy<br />
  3. 3. DrenalinProductions.Biz<br /><ul><li>Social Media Services
  4. 4. Online Marketing, PR & Media Buying/Ad Agent
  5. 5. Digital Content Management & Production
  6. 6. Web Technology Consultation
  7. 7. Personal Brand Coaching
  8. 8. Niche Market Advertising</li></li></ul><li>Mission Objectives for this Session<br />
  9. 9. Session Structure<br />Business In the Past & Business In the Future<br />Business Today<br />The Internet As The New Frontier<br />Benefits & Disadvantages Of Using The Internet For Business<br />Functions Of A Virtual Office<br />Where Is Your Business Physically Located ?<br />Mobile Power<br />Building Your Virtual Office<br />ARE YOU READY? <br />
  10. 10. Business In The Past<br />Location, Location, Location<br /><ul><li>Traffic
  11. 11. Bank lines
  12. 12. You had to go to the marketplace
  13. 13. Commerce happened at defined times</li></li></ul><li>Business In The Past<br />Location, Location, Location<br /><ul><li>Goods created were physical
  14. 14. Had to be shipped around
  15. 15. Canals, Roads and Harbours</li></li></ul><li>Business In The Future<br />Network, Network, Network<br />COLLABORATE <br />Work from wherever you are<br />You must be connected<br />More goods will be virtual<br />Some types factories can be anywhere<br />Brands without factories<br />
  16. 16. Business In The Future<br />The corporate world is changing!<br />“the corporations of 2030 will be an amalgam of specialist businesses connected through looser agreements and employing a more intuitive form of outsourcing”<br />TakenFrom ACCA’s research paper, <br />Where Next for the Global Economy? A View of the World in 2030<br />By Brenda Lee Tang<br />
  17. 17. Business Today 2011<br />
  18. 18. Business Today<br />The future is cool but - Today Matters. <br />Consider :-<br />What are tasks are on your plate?<br />What opportunities are there as industries evolve?<br />How can you work smarter ?<br />What are the annoying requests your customers have?<br />
  19. 19. The Internet As The New Frontier<br />Types OF Tools On The Internet Today<br />Web Applications & The Cloud (collaboration)<br />Real Estate/ Web Presence <br />Social Networks <br />Storefront space<br />Online Marketplaces <br />E-commerce/Banking <br />School and Tutorials <br />Shared Office Space<br />
  20. 20. Benefits Of This Frontier<br />Business Continuity<br />Accessible all over the world<br />Easy For A Team To Work Together<br />Cheaper <br />Work with more Talent <br />Flexibility<br />Environmental Benefits <br />Sales Reach<br />
  21. 21. Outsourcery<br />Insight into the “Cloud”<br />
  22. 22. Disadvantages Of This Frontier<br />A Good Internet Connection is Needed<br />Lack Of Human Interaction<br />No office space – “Unprofessional” Image<br />Decreased Productivity<br />Isolation<br />Communication – Team Members need to be good communicators<br />Your Info Not One Site<br />Which Jurisdiction Is Your Info Governed By?<br />
  23. 23. Functions You Can Virtualise<br />Marketing & Branding <br />Sales<br />Public Relations <br />Accounting & Financial Planning<br />Customer Service <br />IT <br />Communication <br />Project Management<br />Human Resources<br />Reporting & Analysis<br />Research and Development<br />
  24. 24. The Tools<br />There is really an app for that.<br />App Marketplaces <br /><ul><li>Google Apps Market Place
  25. 25. Blackberry App World
  26. 26. iPhone App World</li></ul>Secret Website To Final All apps<br />
  27. 27. Tips In Choosing Apps<br />With So Many Apps Out There How Do I Choose! <br />Understand your specific need<br />Can you get your information out of it?<br />Is it compatible with other devices?<br />How good is their support? Use what is popular!<br />Will the company to be around for a while?<br />
  28. 28. Tips For Choosing Web Apps<br />With So Many Apps Out There How Do I Choose! <br />Philosophy of the company? Will it evolve with you?<br />Can the app handle your increased capacity?<br />Is it available on a mobile device?<br />Compare the apps on popular forums. <br />Search for “ (App Name) problems”<br />You need to develop the skill of using that app<br />
  29. 29. Research & Development<br /><br /><br />Social Media Monitoring Tools – Twitter Search,<br />Forums<br /><br />
  30. 30. Information Management<br />Back Up Your Information<br />Security – Consider who has access to your information<br />Do you have your own domain?<br />Email and Branding – hotmail vsgmailvs own domain<br />Can you access your information on the go?<br />Who keeps your gadgets updated?<br />Google Apps accounts<br />Have a Central Point for all the tools to be used<br />
  31. 31. Accounting/Financial Planning<br />Freeagent central (BBD)<br />Freshbook<br />Quickbooks<br />InDinero – Automated Business Accounts<br />
  32. 32. Operations/Project Management<br /><br />Office Space -<br />BaseCamp – 37 Signals<br /><br />
  33. 33. Time Management/Productivity<br />Online Appointment Schedulers<br />Centralised Calendar - google docs<br />Time Tracking –<br /><br />
  34. 34. Human Resources- Outsourcing<br />Recruiting Online<br />Virtual Assistant/Virtual Business Manager<br /><br /> – Recruit & Crowdsource<br /><br /><br /><br />
  35. 35. Crowd Sourcing<br />
  36. 36. Human Resources- CrowdSourcing<br />What Is CrowdSourcing?<br />The people formerly known as customers & the audience<br />What took management and a hierarchy can now be done in the context of a community. <br />AKA it’s not about you.<br /><br />
  37. 37. Human Resources- CrowdSourcing<br /><br />Competitions -<br />Entrepreneurs Social Networks – BizNik,, Entrepreneur Connect<br /> (1 million on demand workers)<br /><br />Linkedin Answers<br /><br />Support Forums – or company based<br />
  38. 38. Human Resources<br />
  39. 39. Collaboration<br />Google Docs<br /> – Proposals<br />Sharing Files -,<br /><br />SAP Stream Work (Collaborative Decision Making)<br />
  40. 40. Collaboration<br />SAP StreamWork<br /><br />
  41. 41. Communication- Internally<br />Communication Between Your Team Is Critical<br /><ul><li>Email
  42. 42. Enterprise Social Networking – (Yammer, Present.Ly,, Confluence, SocialWOK)
  43. 43. Skype
  44. 44. Visual – Jing, Video – Google Voice,
  45. 45. CRM - / Highrise /
  46. 46. - Taking Notes
  47. 47. Online Meetings / Webinars –</li></li></ul><li>Communication- Externally<br />Primarily PR & Marketing <br />Social Media<br />Email List / Newsletter<br />Blog posts<br />Status Updates<br />Webinars<br />Skype<br />Customer Service – Crowd sourcing<br />Live Chat For Support - e.g. Snap Engage<br />
  48. 48. Marketing- Paid<br />Google ads<br />Facebook ads<br />Mobile ads<br />Ad networks<br />Pay personalities to speak about your product<br />Give free samples to personalities<br />
  49. 49. Branding<br />Use your own domains for email<br />Have a link in your signature <br />Put a link to your business in your personal profile<br />Pay attention to your bios<br />Get a nice photo<br />Add photos and videos from your daily operations<br />
  50. 50. Sales- Transactions<br />Drop Shipping – e.g. Fulfilment By Amazon ($0.45 per cubic foot per month)<br />Online Store Front – e.g.<br />Affiliate Programs – Fulfilment By Amazon, Click Bank, Commission Junction<br />
  51. 51. Sales Process<br />Website hits<br />Social media<br />Scheduling Meeting Times<br />Proposals –<br />CRMs<br />
  52. 52. Reporting & Analysis<br />Marketing : Google Analytics<br />Sales :<br />Finance : Freeagentcentral<br />Human Resources – Basecamp /<br />On the horizon – Online Dashboard<br />WATCH THIS SPACE<br />
  53. 53. Where is The Physical Office Located?<br /><br />Liquid Spaces<br />What Are your basic requirements needed?<br />Identify your spots<br />
  54. 54. Build Your Virtual Office<br />Outline your workflow<br />Organizational Chart<br />Choose your applications – Play around a lot<br />Create a new workflow with the new application<br />Communication it to everyone<br />Learn & Develop the skill with the application<br />Put them into full time production <br />Measure the results<br />
  55. 55. Mobile Power<br />Devices <br />Tablets<br />Netbooks<br />Smart Phones<br />Multitasking<br />Bank Line<br />Between Meetings<br />While travelling<br />
  56. 56. Thank You for your attention! Any Questions?<br /><br />