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Boston Bar Association-Starting Right for Career Success

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This is a presentation I gave on October 23 to young lawyer members of the Boston Bar Association

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Boston Bar Association-Starting Right for Career Success

  1. 1. 1 Starting Right for Career Success Cordell M. Parvin
 http://www.cordellparvin.com Brand Yourself
  2. 2. Plan Profile Building Relationship Building Takeaway How I Will Implement
  3. 3. 3 Law School Teaches Think like a lawyer
  4. 4. 4 Law School Does NOT Teach What it Takes to Succeed
  5. 5. 5 Successful Lawyers Take Responsibility for Their Career
  6. 6. 6 Successful Lawyers Know What They Want
  7. 7. 7 Successful Lawyers Use Their Time Wisely
  8. 8. 8 Successful Lawyers Work Each Day to Become Better
  9. 9. 9 Dream Big!! Build Your Confidence Lizzette Zubey Successful Lawyers
  10. 10. 10 Andrea Anderson Successful Lawyers Build Relationships
  11. 11. 11 Successful Lawyers Build Their Profile
  12. 12. 12 Build Profile Get Outside Comfort Zone
  13. 13. 13 Successful Lawyers Lizzette Zubey Get Comfortable Outside Comfort Zone
  14. 14. 14 Successful Lawyers Spend Quality Time with Their Family
  15. 15. Planning Think Optimistically and Plan Purposefully Successful Lawyers
  16. 16. 16 Why Have a Plan Challenges
  17. 17. 17 Create A Plan
  18. 18. 18 What 2016 Plan Goals 90 Days Why Important How Next Week
  19. 19. 19 Planning for Young Lawyers Start with Focus on Long-Term 2021 2016
  20. 20. 20 Begin With What January 2021
  21. 21. Do You Have an Incredibly Ambitious Goal That Energizes You? 21 Three Planning Points
  22. 22. 22 Why Important?
  23. 23. 23 What - Example, Alison Rowe Alison Rowe
  24. 24. 24 What - Example, Travis Crabtree
  25. 25. 25 What - Example, Cordell
  26. 26. 26 Next - Why Important?
  27. 27. 27 Why - Big Rocks
  28. 28. 28 Then: How? Plan Using Your Strengths
  29. 29. 29 Find Out What Works Best for You How Judy Springer
  30. 30. Set the Most Effective Goals 30 How
  31. 31. 31 Simon Sinek
  32. 32. 32 Simon Sinek
  33. 33. 33 • Generate $_____ • Obtain ___ new clients • Expand relationship with _____ clients • Bill ____ hours Motivating End Result Goals
  34. 34. 34 • Learn How to____ • Read ___ • Pro Bono Work on _____ • Speak at ____ • Write ___ articles and get them published • Contact ___ law school classmates • Meet with ____ contacts • Add ____ to my web page bio Detailed Action Goals
  35. 35. Prioritization Matrix High Return / Low Investment Do first and do often High Return / High Investment Break down into smaller pieces Low Return / Low Investment Do when you have time Low Return / High Investment Say NO graciously!
  36. 36. 36 500 Hours to Invest 100 Administrative ___ Your Development ___ Client Development Bottom Up
  37. 37. 37 Your Development Substantive Law Industry and Business Knowledge Client Development Skills
  38. 38. 38 Your Development Develop Skills Capital Develop Social Capital
  39. 39. 39 How Relationship BuildingReputation / Profile
  40. 40. 40 90 Day Plan (Actions) List Actions for Next 90 Days
  41. 41. 41 Plan Each Week What? How Long? When?
  42. 42. 42 Plan Each Week if X then Y
  43. 43. Make Yourself Accountable 43 How
  44. 44. 44 Accountability Fitness Partner
  45. 45. 45 Accountability Keith McMurdy
  46. 46. 46 Accountability Keep Journal
  47. 47. 47 Client Development 2016
  48. 48. 48 Advice for Young Lawyers Mike Maransky Start Early
  49. 49. You Either Have What It Takes OrYou Don’t C l i e n t D e v e l o p m e n t M y t h s
  50. 50. 50 Clients Have More Choices, Less Time Client Development Has Changed
  51. 51. 51 You Have Less Time Client Development Has Changed
  52. 52. Clients Economy Technology What Has Changed? 52
  53. 53. Marketing Guru 53 Seth Godin
  54. 54. 54
  55. 55. 55 Lawyer Client Development Today It’s not what you know, Today it’s who knows what you know It’s not who you know,
  56. 56. 56Where to Start Client Development for 2016
  57. 57. Identify Clients’ Problems, Opportunities and Changes 57 Client Development for 2016
  58. 58. Draw Clients to You by Providing Creative Solutions 58 Client Development for 2016
  59. 59. Credibility Relationships Recommendations Client Meetings Trust and Rapport Visibility Getting Hired Weak Ties
  60. 60. 60 How to Become Visible and Credible
  61. 61. 61 Build Profile Industry Expertise
  62. 62. 62 Build Profile Website Bio Bar and Community Service Writing Speaking
  63. 63. 63 Website Bio Social Media Download vCard Social Media
  64. 64. 64 Bar and Community Service
  65. 65. 65 SPEAKINGWRITING
  66. 66. WRITING
  67. 67. Valuable Content 67 Writing/Speaking Written / Presented Well
  68. 68. 69 Guides
  69. 69. 70 Writing How to Decide Topic
  70. 70. 71 Focus on Clients’ Problems, Opportunities, Internal and External Changes
  71. 71. 72SPEAKING
  72. 72. 73 Speaking Teach A
  73. 73. 74 Connect with Audience Charisma
  74. 74. 75 Lawyers and PowerPoint
  75. 75. 76 Compliance Programs • Goal: self-policing and changing the corporate culture to include a commitment to ethics and compliance with civil and criminal laws. • Double-edged sword: if a crime is committed in the face of a compliance program, it may suggest that the company is not truly committed to changing its corporate culture.
  76. 76. 77 Compliance Programs, continued • The compliance program must be designed to catch the most likely misconduct given the corporation's primary business. • Whether the program is adequately designed for maximum effectiveness in preventing and detecting wrongdoing by employees; • Whether corporate management is enforcing the program or is it tacitly encouraging or pressuring employees to engage in misconduct to achieve the business objectives; and • Investigators will interview rank-and-file employees to determine the effectiveness of and commitment to the ethics/compliance program. • Is there an audit function so that the corporation can determine its effectiveness?
  77. 77. 78 NNew Style Power Point/Keynote Slides
  78. 78. 79 New Style Power Point/Keynote Slides
  79. 79. 80 Start and Finish with High Energy Presentation Basics
  80. 80. 81 The Internet How has the internet changed client development?
  81. 81. 82 Old School/New School
  82. 82. 83 Locate Organize Disseminate Connect Interact
  83. 83. 84 Webinars
  84. 84. Video 85
  85. 85. 86 Podcast
  86. 86. 87 Client Relationships
  87. 87. List and Focus on Your Contacts 88 Client Relationships
  88. 88. 89 How Clients Select Screen Based on Reputation Client Relationships
  89. 89. 90 Relationships Recommendations Weak Ties How Clients Select Client Relationships
  90. 90. Hire Lawyers They Trust and With Whom They Connect 91 Client Relationships
  91. 91. 92 Clients Care About Achieving Their Goals Client Relationships
  92. 92. 93 Understand Industry Business What Clients Want Client Relationships
  93. 93. 94 Understand Law that Affects Industry What Clients Want Client Relationships
  94. 94. 95 Client Relationships Build Relationships
  95. 95. 96 Client Relationships Build Trust
  96. 96. 97 Build Rapport Client Relationships
  97. 97. 98 Focus on Client Service Client Relationships
  98. 98. 99 Exceed Expectations Client Relationships
  99. 99. 100 Patience Persistence Perservance The Three P’s Client Relationships It Takes Time
  100. 100. 101 Staci Riordan Patience/Passion
  101. 101. 102 Plan with Goals Accountability Become Visible and Credible Build Relationships Improve Client Service Repeat Above What Now?
  102. 102. 103 Starting Right for Career Success Cordell M. Parvin
 http://www.cordellparvin.com Brand Yourself

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