The Big Toss is the perfect gamified experience for today’s smart and social Cricket fan. It allows Cricket fans to live and share their passion for the game on the go. Rally friends and challenge them in predicting outcomes. Earn bragging rights by scoring big – notch up fifties and centuries just like your favorite cricketers do. Keep track of the latest cricket buzz with our live scores, analysis, highlights and news. Discover and discuss those close finishes, exciting knocks, all the googlies and controversies – Cheer those you love and Boo the ones you don't. Get rewarded for your passion for the game, earn Karma coins and trophies along the way. The Big Toss is not just a game, it’s an experience. It’s an app for the True Cricket Fan! Get The Big Toss App for your smartphone now to connect with other enthusiastic cricket fans the world over. After all, what’s cricket without its fans? ----------------------------------------- Be a Volunteer Influencer for The Big Toss This is an opportunity for you to learn a little about real world marketing techniques, user acquisition and social media marketing strategies This exercise will help you learn and develop an appetite for Marketing.... something you might do for a living sometime in the future In return for your help, we will let you earn some pocket money as a token of appreciation for your efforts and will also give you a certificate saying you have helped us in our Marketing campaign. This will be valuable to you when you apply for colleges or even apply for your first job. It helps you get an edge over others as it shows you have used your network and mind to do something productive to a real world business

1. The
Big
Toss
Be
A
Student
Volunteer
and
Influencer
Registered
Address:
The
BigToss
Champion
Wave
Limited
Lot
1152
DD
253,
Pak
Shek
Wo,
Clearwater
Bay
Road,
Sai
Kung
NT,
Hong
Kong.
bigtoss@cooolio.com
September
2013

2. THE
BIG
TOSS
An
IntroducNon
|
©
2012
Champion
Wave
Limited.
All
rights
reserved

3. 3
Want
to
be
the
Master
Blaster,
the
Cricket
Guru
or
Mr.
Cricket?
The
Big
Toss
is
the
perfect
gamified
experience
for
today’s
smart
and
social
Cricket
fan.
It
allows
Cricket
fans
to
live
and
share
their
passion
for
the
game
on
the
go.
Rally
friends
and
challenge
them
in
predic?ng
outcomes.
Earn
bragging
rights
by
scoring
big
–
notch
up
fiDies
and
centuries
just
like
your
favorite
cricketers
do.
Keep
track
of
the
latest
cricket
buzz
with
our
live
scores,
analysis,
highlights
and
news.
Discover
and
discuss
those
close
finishes,
exci?ng
knocks,
all
the
googlies
and
controversies
–
Cheer
those
you
love
and
Boo
the
ones
you
don't.
Get
rewarded
for
your
passion
for
the
game,
earn
Karma
coins
and
trophies
along
the
way.
The
Big
Toss
is
not
just
a
game,
it’s
an
experience.
It’s
an
app
for
the
True
Cricket
Fan!
Get
The
Big
Toss
App
for
your
smartphone
now
to
connect
with
other
enthusias?c
cricket
fans
the
world
over.
ADer
all,
what’s
cricket
without
its
fans?
Featured
On
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
Want
to
be
the
Master
Blaster,
the
Cricket
Guru
or
Mr
Cricket?
The
Big
Toss
is
for
You!!!
Launched
June
1
2013

4. 4
The
Big
Toss
Experience
Comprises
Features
That
Complete
Your
SporKng
Experience
As
a
Fan
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
Follow
Follow
every
format
of
the
game
in
a
simple,
non-­‐intrusive
manner.
Play
Have
fun
predicNng
outcomes
and
compeNng
with
friends
and
family
Discuss
Banter
with
friends
and
family
and
discuss
your
favourite
sport
Consume
Stay
up
to
date
with
latest
happenings
in
cricket
and
consume
curated
content.
Buy
Exchange
your
Karma
for
some
goodies
or
purchase
sporNng
goods
on
our
plaXorm
Compete
Play
against
friends
and
family
and
get
on
top
of
the
leaderboard
ConfidenKal

5. 5
The
Big
Toss
Truly
is
the
Most
HolisKc
&
ExciKng
SporKng
PlaWorm
for
a
Sport
Fan
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
Check
Scores,
Highlights
etc.
Predict
Outcomes
Analysis,
Stats
Follow
Sports
Read
News/
Reviews
Team/Player
Info
Score
Points
and
Earn
Karma
Redeem
Rewards
Discuss
with
your
friends
ConfidenKal

6. 6
The
Markets
ReacKon
to
the
Big
Toss
has
been
PosiKve
–
Take
a
Look
at
What
People
are
Saying
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
ConfidenKal
“The
Big
Toss
is
an
app
for
armchair
cricket
fans:
a
way
to
bet
(for
fun)
against
friends
while
watching
matches,
making
predic>ons
as
they
play
out
in
real
life”
“The
Big
Toss
Cricket
is
an
interes>ng
new
addi>on
to
the
category
of
cricke>ng
apps”
“All
in
all,
the
app
is
a
must-­‐
have
for
all
the
cricket
fana>cs
and
it
scores
fairly
well
on
all
counts-­‐
features,
design
and
engagement”
User
Reviews
“Best
app
for
cricket
hands
down!
Love
the
idea
of
making
predic>ons
on
various
outcomes,
Even
while
game
is
being
played
live.
Also,
playing
against
friends
is
fun.”
–
Rohit
“Your
product
is
just
amazing
and
am
sure
is
going
to
be
a
hit
amongst
the
cricket
fans
worldwide
!!!
Keep
it
going!!”
–
Mayan
Agarwal
“Amazing
product
I
have
ever
seen..”
–
Sudhamsh1
“Simply
Superb,
Love
this
App.”
–
Ashwin
“With
an
app
so
feature
rich,
it
is
definitely
a
must
have
for
cricket
fans.
The
predic>on
game
is
definitely
addic>ng
and
the
fact
that
the
app
serves
up
live
scores
and
news
is
definitely
an
added
bonus”

7. THE
BIG
TOSS
Product
Features
|
©
2012
Champion
Wave
Limited.
All
rights
reserved

8. 8
1.
Follow
-­‐
Never
Miss
A
Game
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
Pick
the
game
of
your
choice
and
follow
it
along
with
your
friends
to
get
up-­‐to-­‐date
informaKon
on:
ü Schedules
ü Stadiums
and
Venues
ü CondiNons
ü Squads
&
Player
InformaNon
ü Live
Score
Cards
ü Live
StaNsNcs
&
Analysis
ü Live
Updates
ü Game
Summaries
ü Highlights

9. 9
2.
Play
–
Predict,
Experience
the
Thrill
of
CompeKKon
&
Get
Rewarded
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
Rally
friends
and
challenge
them
in
predicNng
outcomes.
Earn
bragging
rights
by
scoring
big
–
notch
up
fibies
and
centuries
just
like
your
favourite
cricketers
do
What's
more….
Earn
Karma
(rewards)
for
your
accuracy
and
par?cipa?on
GAME
MECHANICS
&
POWERPLAYS

10. 10
3.
Discuss
–
Cheer,
Boo,
Comment
&
Share
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
Have
an
opinion?
What
to
Share
something?
Is
there
a
need
for
some
Banter?
Discover
and
discuss
those
close
finishes,
exciNng
knocks,
all
the
googlies
and
controversies
–
Cheer
those
you
love
and
Boo
the
ones
you
don't

11. 11
4.
Consume
–
News
To
Stay
On
Top
Of
The
Game
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
The
News
SecNon
helps
you
stay
in
the
know
with
your
favourite
teams
and
get
hand-­‐picked,
curated
sports
stories
from
around
the
web.
See
top
news
for
your
teams
all
in
one
place
and
get
real-­‐Nme
alerts
for
breaking
stories.
Also,
interact
with
news
like
never
before.
Cheer,
Boo,
Comment
&
Share
arNcles
with
friends.

12. 12
5.
Compete
–
Keep
Track
of
your
Performance,
Ensure
Your
Moving
Up
on
the
Leaderboard
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
The
profile
page
is
your
dressing
room.
A
place
where
you
can
feel
good
on
all
your
achievements,
rewards
and
updates.
You
could
also
add
other
cricket
fans
here
and
connect
to
your
social
profiles
Leaderboard
Career
high
score
of
10,000
runs?
A
bagng
average
of
100
runs
per
match?
You
play
alongside
the
live
event
with
the
predicNons
game.

13. 13
Our
System
Rewards
You
With
Karma,
The
More
The
Karma,
The
More
the
Thrill
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
Earn
Karma
&
Trophies
for
parNcipaNng
on
The
Big
Toss.
Playing
and
keeping
in
touch
with
the
game
enNtles
you
to
more
and
more
rewards
Redeem
your
Karma
points
for
game
mechanics
that
help
you
win
more
or
just
check
out
with
exclusive
offers,
discounts,
and
deals
that
can
be
used
both
offline
and
online

14. 14
6.
Buy
-­‐
Redeem
Your
Karma
or
Buy
Directly
–
Our
Store
Has
All
The
Goodies
You
Love
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved

15. THE
BIG
TOSS
Student
Opportunity
|
©
2012
Champion
Wave
Limited.
All
rights
reserved

16. 16
Be
a
Volunteer
Influencer
for
The
Big
Toss
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
Be
an
influencer
for
The
Big
Toss
Cricket
Mobile
App.
Its
the
newest
&
most
exciKng
way
to
follow
cricket
on
your
mobile
device
This
is
an
opportunity
for
you
to
learn
a
likle
about
real
world
markeNng
techniques,
user
acquisiNon
and
social
media
markeNng
strategies
This
exercise
will
help
you
learn
and
develop
an
appeNte
for
MarkeKng....
something
you
might
do
for
a
living
someNme
in
the
future
In
return
for
your
help,
we
will
let
you
earn
some
pocket
money
as
a
token
of
appreciaNon
for
your
efforts
and
will
also
give
you
a
cerKficate
saying
you
have
helped
us
in
our
MarkeNng
campaign.
This
will
be
valuable
to
you
when
you
apply
for
colleges
or
even
apply
for
your
first
job.
It
helps
you
get
an
edge
over
others
as
it
shows
you
have
used
your
network
and
mind
to
do
something
producNve
to
a
real
world
business
We
will
promise
you
an
exciKng
Kme
with
us

17. 17
What
You
Need
To
Know
About
The
Big
Toss
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
The
Big
Toss,
the
app
marries
two
passions
of
the
current
generaNon
-­‐
sports
and
social
media
in
a
rapidly
changing
environment.
The
Big
Toss
is
the
perfect
gamified
experience
for
today’s
smart
and
social
cricket
fan.
It
allows
cricket
fans
to
live
and
share
their
passion
for
the
game
on
the
go.
We
built
this
app
with
a
passion
towards
cricket
and
want
to
share
the
experience
with
cricket
fans
around
the
world.
The
Big
Toss
app
addresses
the
mulN-­‐screen
experience
of
cricket
to
perfecNon.
Whether
you
are
watching
a
match
live
on
television,
following
updates
or
at
a
venue,
the
app
compliments
the
experience
for
the
cricket
fan.
The
app
focuses
on
predicNng
outcomes
during
a
match
and
also
creates
a
channel
for
conversaNons
amongst
the
followers.
This
is
in
addiNon
to
live
scores,
game
stats,
news
items
and
more.
It’s
truly
an
exciKng
way
to
follow
your
favourite
teams!
Here
are
more
resources
for
you
to
learn
more
about
the
Big
Toss:
Visit
our
Website:
www.thebigtoss.com
Download
the
App
on
iTunes
-­‐
itun.es/in/YhU2M.i
|
appstore.com/thebigtosscricket
Visit
our
Content
Blog
and
get
more
news
on
the
Big
Toss:
www.thebigtoss.com/blog
Like
us
on
Facebook
and
become
a
Fan
-­‐
hkps://www.facebook.com/thebigtoss
The
Big
Toss
-­‐
Cricket
is
currently
available
on
iOS
for
iPhone
and
iPod
Touch.
An
Android
version
is
expected
to
be
released
by
the
end
of
the
month
Coming
Soon

18. 18
What
You
Need
To
Do
To
Get
Approved
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
In
order
to
get
approved
to
be
a
The
Big
Toss
Influencer
Send
us
the
following
informaNon
so
that
we
get
to
know
you
beker:
• Name:
• Age:
• City:
• School/College
Name:
• Size
of
your
class:
• Scanned
copy
of
your
school/college
ID:
• Contact
Number
and
E-­‐mail
Address:
If
you
are
under
the
age
of
18,
we
would
require
a
consent
from
your
parents
confirming
they
are
ok
with
you
doing
this;
• Please
ask
them
to
e-­‐mail
us
at
contactus@thebigtoss.com
with
the
Subject:
Approval
for
my
Child
to
Assist
The
Big
Toss
with
MarkeNng
• In
the
e-­‐mail
they
need
to
list
their
phone
numbers
so
that
we
can
confirm
Last
date
for
submission
is
October
20th
2013
ApplicaKons
before
Oct
10th
will
receive
an
addiKonal
1500
Karma
points
1
2
3
You
need
to
provide
us
the
following
informa?on…
Mail
to:
contactus@thebigtoss.com
With
Subject:
ApplicaNon
for
The
Big
Toss
Voluntary
Student
Influencer
Program

19. 19
Start
Being
an
Influencer
–
Once
You
Get
Approved
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
Once
you
get
approved,
you
will
rewarded
1,500
Karma
Coins,
aeer
which
this
is
what
you
need
to
do…
PART
1:
Understanding
Facebook
PromoKons
1. Like
our
Facebook
Page
-­‐
hkps://www.facebook.com/thebigtoss
2. Start
commenNng
and
liking
the
posts
that
appeal
to
you
3. Share
the
posts
that
you
think
will
be
of
interest
to
your
Facebook
friends
4. Measure
your
success
and
send
us
a
note
each
week
on
what
you
did,
how
you
shared
and
how
many
people
you
were
able
to
influence.
Our
team
will
help
you
do
this
measurement
exercise.
You
will
find
out
how
influenNal
you
are.
In
order
to
be
a
pro
in
MarkeNng,
you
need
to
be
really
influenNal.
Our
team
will
also
help
you
with
Nps
and
tricks
PART
2:
Start
being
the
influencer
1. Influence
your
classmates,
friends
and
family
to
download
the
Big
Toss
Cricket
App
• iPhone
/
iPod
/
iPad
Download
page
-­‐
itun.es/in/YhU2M.i
|
appstore.com/thebigtosscricket
• Android
Page
-­‐
Its
soon
launching
and
will
send
you
the
links
as
soon
as
its
launched
2. Teach
them
how
to
use
the
App
-­‐
Our
team
will
help
you
understand
the
app
3. Get
them
to
play
at
least
5
matches
and
a
minimum
of
15
QuesNons
on
the
PredicNons
Game
4. You
will
be
rewarded
a
total
of
1,500
Karma
Coins
once
you
confirm
your
acceptance
to
do
this
project.
5. Get
them
to
Like
us
on
Facebook
6. Make
a
list
of
all
the
people
your
have
influenced
and
put
it
down
on
the
provided
excel
sheet
along
with
the
following
informaNon
• Name
of
the
Person
who
Downloaded
(for
us
to
validate
if
the
user
signed
on)
• Their
Big
Toss
user
name
ie.
@yourname
(for
us
to
validate
if
the
user
played
at
least
5
matches
and
15
quesNons)
• Their
Facebook
Name
(for
us
to
check
if
they
liked
us
on
Facebook)

20. 20
EvaluaKon
Criteria
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
SaKsfactory
performance
in
Part
1
of
this
exercise
as
determined
by
our
team.
This
is
mandatory
for
any
return
or
reward
Slabs
for
Rewards
on
Part
2:
*Please
note
that
each
successful
person
you
have
should
have;
1. Signed
on
[MUST
Download
the
app
and
use
only
social
login
(Facebook,
Twiker
or
Gmail)]
2. Play
at
least
5
matches
and
a
minimum
of
15
quesKons
on
the
PredicNons
Game
3. Like
us
on
Facebook
1. Slab
1
–
Min
of
50
Unique
Users
Acquired
2. Slab
2
–
AddiNonal
50
Unique
Users
Acquired
3. Slab
3
–
AddiNonal
50
Unique
Users
Acquired
Note:
Unique
Users
means
new
users
you
have
acquired,
if
somebody
else
has
already
submiSed
their
name
it
will
not
count
towards
you.
This
is
on
first
come
basis
Each
User
you
sign
on
will
get
1,000
free
Karma
coins
once
you
inform
us
about
their
Sign
Up

21. 21
What
You
Get
In
Return
ConfidenKal
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
1
2
3
Pocket
Money
for
CompleNon
of
each
Slab
paid
out
aber
confirmaNon
of
evaluaNon
criteria.
You
can
earn
up
to
Rs.
2,500
a) Slab
1
–
Rs.
600
aber
confirmaNon
of
first
50
users
signed
on
and
a
bonus
of
1,500
Karma
Coins
b) Slab
2
–
Rs.
800
aber
confirmaNon
of
next
50
users
signed
on
and
a
bonus
of
2,500
Karma
Coins
(Total
600+800=Rs.
1,100)
c) Slab
3
–
Rs.
1,100
aber
confirmaNon
of
a
total
of
150
users
and
a
bonus
of
5,000
Karma
Coins
(Total
600+800+1,100=2,500)
ParKcipaKon
CerKficate
and
Leker
of
AppreciaNon
menNoning
how
many
users
you
acquired
and
the
methods
you
adopted
The
top
3
student
influencers
with
the
most
acquired
users
at
the
end
of
3
months
(with
a
min
of
150
new
unique
users)
will
get
an
addiNonal
Rs.
2,500
of
vouchers
at
his/her
choice
of
establishment
listed
below.
They
can
chose
any
1
from
the
below
list:
a) FlipKart
b) Hard
Rock
Café
c) California
Pizza
Kitchen
d) Nike
e) Puma
f) Café
Coffee
Day
g) Starbucks
4
Five
Lucky
winners
will
also
get
an
opportunity
to
do
a
paid
internship
with
Cooolio
Online
Pvt.
Ltd.
in
Bangalore,
India.
Note:
Rewards
will
be
given
aUer
successful
comple>on
of
each
slab(s)

22. Get
in
Touch
+91
80
4277
8022
bigtoss@cooolio.com
Registered
Address:
The
BigToss
Champion
Wave
Limited
Lot
1152
DD
253,
Pak
Shek
Wo,
Clearwater
Bay
Road,
Sai
Kung
NT,
Hong
Kong.
CommunicaKons
Address:
The
BigToss
c/o
Cooolio
Online
Pvt.
Ltd
101,
Raheja
Chambers,
#12
Museum
Road
Richmond
Town,
Bangalore
560001.
India.
Please
get
in
touch
to
discuss
Investment
OpportuniKes'
InformaKon
Centers
Website
:
www.thebigtoss.com
Blog
:
hkp://www.thebigtoss.com/blog/
Facebook
Page
:
hkps://www.facebook.com/thebigtoss
Twiker
Handle
:
hkps://twiker.com/the_big_toss
Appstore
:hkps://itunes.apple.com/in/app/the-­‐big-­‐toss-­‐cricket/id651878898?mt=8
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
Gappan
Annamalai
Founder
E-­‐mail
:
gappan@cooolio.com
Phone
:
+91
98808
48444
www.thebigtoss.com
www.cooolio.com

23. 23
The
Big
Toss
Screen
Shots
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
ConfidenKal

24. 24
The
Big
Toss
Screen
Shots
|
©
2012
Champion
Wave
Limited.
All
rights
reserved
ConfidenKal

25. Get
in
Touch
+91
80
4277
8022
bigtoss@cooolio.com
Registered
Address:
The
BigToss
Champion
Wave
Limited
Lot
1152
DD
253,
Pak
Shek
Wo,
Clearwater
Bay
Road,
Sai
Kung
NT,
Hong
Kong.
CommunicaKons
Address:
The
BigToss
c/o
Cooolio
Online
Pvt.
Ltd
101,
Raheja
Chambers,
#12
Museum
Road
Richmond
Town,
Bangalore
560001.
India.