The Future Belongs to Those Who Imagine It Today – Mark Terry-Lush

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Mark Terry-Lush: Founder and Director of Renegade Media.

Renegade is boutique PR agency -- we create, shape and amplify content of the word, picture and video kind. All our work is amplified, seeded or supported by social and experiential. Our strategic counsel and campaigns for brands, production companies, advertising and digital agencies deliver results thanks to an award-winning and proven approach, expert practitioners, fantastic media and blogger relationships.

We work locally, regionally, nationally and internationally because that's what our clients want and how we like it. Being multilingual and multicultural with an international perspective can only be a good thing.

Published in: Marketing, Technology, Business
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The Future Belongs to Those Who Imagine It Today – Mark Terry-Lush

  1. 1. THE FUTURE BELONGS! TO THOSE WHO! IMAGINE IT! TODAY Mark Terry-Lush by CBNWS
  2. 2. DIGITAL CONNECTIVITY ! HAS BECOME LIKE ! ELECTRICITY! ! Facebook is talking about putting drones in the air that beam fast wifi to every corner of the globe. Connecting everyone, all the time.“ ”
  3. 3. MARKETING SHIFTED FROM EFFICIENT REPETITION TO CONTENT ENGAGEMENT!
  4. 4. DESIGN AND BUILD FOR LONGER-TERM SHARABLE VALUE ! NOT SHORT-TERM SALES SO…
  5. 5. TO ADD VALUE YOUR CONTENT NEEDS TO BE…! ! - USEFUL and/or ENTERTAINING! - TIMELY! - HUMAN PEOPLE ARE MORE LIKELY TO FOLLOW, TRUST, BUY AND RECOMMEND YOU.!
  6. 6. INVOLVE YOUR AUDIENCE AS AMBASSADORS! NOT MERELY PASSIVE SPECTATORS !
  7. 7. CHANGE IS A CHOICE! THINK LIKE TOMORROW’S ! CUSTOMER Mark Terry-Lush /MarkTerryLush @WeAreRenegade http://markterrylush.wordpress.com mark@renegademedia.net

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