WATCH OVER ME
> 128,000 Registered Users
2 weeks post-launch
#1 Lifestyle app in Malaysia
#2 Free app in Malaysia
#2 Lifestyle App in Si...
Women in Big Cities
Don’t Feel Very Safe.

They’re downloading panic button apps which don’t even work!
With That In Mind,
We Built “Watch Over Me”

Sends
emergency
alerts
“automatically”

And shake
your phone to
send 
an emer...
Sends Emergency Alerts
“Automatically”

If you don’t confirm your safety by the time your run is up....

Your GPS location...
Or, Shake Your Smartphone
To Get Help Immediately

Video	
  Recording
Your GPS location

Video recording of what’s 
going ...
Women Love This App

1 in 3 people who click on our ad, downloads it.
60% of people who pay to subscribe pay for 12 months...
We Can Reach 130M Women
18M
40M

36.5M

28M
3.4M
Reaching Them is Scaleable &
Affordable
!

31% of clicks convert into installs!
!

MY + SG = US$0.12 
AU + NZ = US$0.35
US...
Our 12 Month Goal

1,000,000 users
24,000 paying users monthly
$600,000 annually
400M
Deal Signed With
#1 Telco in Malaysia

Licensing Fee + 
50:50 Revenue Share
Lock In SEA Country Partners =
$360,000
US$1M annually
1,000,000 users
24,000 paying users monthly
$600,000 annually

+
$360,000
Future Opportunities #1
China, Russia, Korea
Future Opportunities #2:
Apps For Parents & Kids
Future Opportunities #3:
Watch Over Me For Wearable Tech

Google Glass

Smartwatches
This is our life’s work.

James Khoo, Founder

Chin Xin-Ci, Co-Founder

CTO + Systems Architect

Business Development +
Ma...
Invest In The App That Helps
Women Feel Safer
Raising $500,000
Raised $200,000
$2.5 Premoney valuation 
Closing December 2...
xinch@secq.me
+60 12 4090562
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Watch Over Me Deck Oct 2013

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Watch Over Me App (Powered by SECQME) Investment Deck

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Watch Over Me Deck Oct 2013

  1. 1. WATCH OVER ME
  2. 2. > 128,000 Registered Users 2 weeks post-launch #1 Lifestyle app in Malaysia #2 Free app in Malaysia #2 Lifestyle App in Singapore #10 Lifestyle App in Australia
  3. 3. Women in Big Cities Don’t Feel Very Safe. They’re downloading panic button apps which don’t even work!
  4. 4. With That In Mind, We Built “Watch Over Me” Sends emergency alerts “automatically” And shake your phone to send an emergency alert
  5. 5. Sends Emergency Alerts “Automatically” If you don’t confirm your safety by the time your run is up.... Your GPS location Your emergency contacts will be alerted via SMS and email. Video recording of what’s going on from your phone’s camera
  6. 6. Or, Shake Your Smartphone To Get Help Immediately Video  Recording Your GPS location Video recording of what’s going on from your phone’s camera
  7. 7. Women Love This App 1 in 3 people who click on our ad, downloads it. 60% of people who pay to subscribe pay for 12 months.
  8. 8. We Can Reach 130M Women 18M 40M 36.5M 28M 3.4M
  9. 9. Reaching Them is Scaleable & Affordable ! 31% of clicks convert into installs! ! MY + SG = US$0.12 AU + NZ = US$0.35 USA = US$0.73 UK = US$0.88 ! + Every user helps us get more users.
  10. 10. Our 12 Month Goal 1,000,000 users 24,000 paying users monthly $600,000 annually
  11. 11. 400M
  12. 12. Deal Signed With #1 Telco in Malaysia Licensing Fee + 50:50 Revenue Share
  13. 13. Lock In SEA Country Partners = $360,000
  14. 14. US$1M annually 1,000,000 users 24,000 paying users monthly $600,000 annually + $360,000
  15. 15. Future Opportunities #1 China, Russia, Korea
  16. 16. Future Opportunities #2: Apps For Parents & Kids
  17. 17. Future Opportunities #3: Watch Over Me For Wearable Tech Google Glass Smartwatches
  18. 18. This is our life’s work. James Khoo, Founder Chin Xin-Ci, Co-Founder CTO + Systems Architect Business Development + Marketing Former CTO, building •solutions for financial banking institutions Grew his R&D team at Experian from 20-150 people in less than 2 years. • ! ! Managed & activated 250,000 •community, leading toathe birth of a US$1M/year business Managed SEO, Adwords, Facebook advertising and community engagement in broad range of industries. • This is why we dedicate our lives to making sure every girl in the world has it on her phone.
  19. 19. Invest In The App That Helps Women Feel Safer Raising $500,000 Raised $200,000 $2.5 Premoney valuation Closing December 2013
  20. 20. xinch@secq.me +60 12 4090562

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