Michelle cook resume 2.0WRONG


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Michelle Cook, Resume 2.0
X420 Lab #7 Assignment Submission

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Michelle cook resume 2.0WRONG

  1. 1. Meet <ul><li>Michelle Cook aka </li></ul><ul><li>Marketing Professional </li></ul>
  2. 2. Table of Contents <ul><li>The Past... </li></ul><ul><li>-------------------------------------------- </li></ul><ul><li>Lifelong Learner </li></ul><ul><li>My educational history </li></ul><ul><li>Lifelong Leader </li></ul><ul><li>My leadership roles </li></ul><ul><li>Personal Assets </li></ul><ul><li>My passions, strengths, & skills </li></ul><ul><li>Work Experience </li></ul><ul><li>My corporate, community, & campus work </li></ul>The Present... -------------------------------------------- Michelle’s Purpose My 8 Cylinders of Success My Greatest Achievement My best work to date Other Work I’m Proud Of My other evidence of great work The Future. -------------------------------------------- My Ultimate Goals My personal & professional vision Contact Michelle My email, phone, & mailing address The Purpose -------------------------------------------- TO SHOW YOU who and I’m and what I am up to so that we can explore the possibility of working together in the near future
  3. 3. The Past <ul><li>Where I’ve Been... </li></ul>
  4. 4. Lifelong Learner <ul><li>University of Indiana </li></ul><ul><li>Kelley School of Business - Marketing </li></ul><ul><li>College of Arts & Sciences - Spanish </li></ul><ul><li>Graduation: May 2012 </li></ul><ul><li>University of Seville, Spain </li></ul><ul><li>Study abroad program, January – May 2011 </li></ul><ul><li>Focus in Spanish Linguistics, Grammar, and Business Spanish </li></ul>
  5. 5. Lifelong Leader <ul><li>Indiana University </li></ul><ul><li>------------------------------------------ </li></ul><ul><li>Alpha Kappa Psi </li></ul><ul><li>Professional Committee Co-Chair </li></ul><ul><li>Hutton Honors College </li></ul><ul><li>Mentor </li></ul><ul><li>Emerging Markets Club </li></ul><ul><li>Emerging Markets Journal Writer </li></ul>Independent -------------------------------------------- Up ’ N ’ Over Stables Manager of horses’ training schedules Bloomington Animal Shelter Volunteer Career -------------------------------------------- Aspen Marketing Services Analyzed data and organized information and insights for client presentations Spanish translations and editing The Clutts Agency, Inc Relocated to Dallas, TX to pursue an interest in the entertainment industry Edited and critiqued movie scripts for producers in LA Managed Adult Broadcast division while supervisor was out of office The Royal Lusitano, Horse Breeding Started and trained 6 horses, winning 6 Regional Champion titles, 4 National Qualifiers, and 1 National Champion title
  6. 6. Personal Assets <ul><li>Passions </li></ul><ul><li>---------------------------------------- </li></ul><ul><li>Curiosity: Discovering the WHY </li></ul><ul><li>Striving to understand the consumer, his culture, & how it impacts his decision-making </li></ul><ul><li>Hispanic Marketing </li></ul><ul><li>It’s more than tacos and “hola” </li></ul><ul><li>Travel </li></ul><ul><li>Opening my eyes to new cultures </li></ul><ul><li>Other Interests </li></ul><ul><li>Horses, Cooking, Photography, Hiking </li></ul>Skills & Subjects -------------------------------------------- Statistical Analysis Developing insights and solutions through programs such as Excel and SPSS Spanish Language Expert Fluent in Spanish and able to teach it Compassionate Listening Ability to hear beyond the words Ideation Creating value with whatever is present Strengths -------------------------------------------- Activator Can turn thoughts into action Achiever Great deal of stamina and work hard Discipline Create order and structure for excellence Strategic Create alternative ways to succeed Motivator Engagement of team members in their areas of strength
  7. 7. Work Experience <ul><li>The Royal Lusitano </li></ul><ul><li>-------------------------------------------- </li></ul><ul><li>SHAPE Annual Run-A-Thon </li></ul><ul><li>Raised $5K for operational budget </li></ul><ul><li>2003 High School Conference </li></ul><ul><li>A full day of workshops and life skills for 1,000 high school students in LA </li></ul><ul><li>AMC Beautiful Struggle Conference </li></ul><ul><li>A day of empowerment for African American boys and men to unite </li></ul><ul><li>Black Male Think Tanks </li></ul><ul><li>A weekly space for African American boys and men to discuss their issues </li></ul>The Clutts Agency -------------------------------------------- BBSA Annual Retreat A full weekend to foster community among new students The Hall of Understanding A diversity week experience to create authentic conversation on campus Potlucks A weekly event to feed people physically, mentally, and spiritually Black History Month A week of education on the role of African Americans and business Aspen Marketing -------------------------------------------- Management Leadership for Tomorrow Served as their Associate Director of Talent Recruitment Driving School for Life A monthly event to help young professionals find their purpose Potlucks A monthly event to feed people physically, mentally, and spiritually 30 Day Do It A monthly goal setting group that holds people accountable in a fun way Career Change Challenge A 30 day program to help young professional change their careers
  8. 8. The Present <ul><li>Where I Am... </li></ul>
  9. 9. Michelle’s Purpose <ul><li>Origin </li></ul><ul><li>-------------------------------------------- </li></ul><ul><li>Principle s » My Dashboard </li></ul><ul><li>Work hard every day. Remain optimistic. </li></ul><ul><li>Make someone laugh today. </li></ul><ul><li>2. Passions » My Keys </li></ul><ul><li>Understanding the driving forces behind someone. The need to know WHY. </li></ul><ul><li>3. Problems » My Fuel </li></ul><ul><li>Wasted hours. Lack of proof. No attention to detail. Guesswork. Stagnant behavior. </li></ul><ul><li>4. People » My Motor </li></ul><ul><li>Family, friends, co-workers, clients, mentors, strangers. We all interact each day – let’s make that interaction the most positive it can be. </li></ul>Destiny -------------------------------------------- 5. Positioning » My Lane Be the best Marketing Professional I can be, especially within the realm of Hispanic Marketing. 6. Pioneers » My Pace Cars Martha Zipper. Eric Cook. 7. Picture » My Road Map Lead a life and career that is bold, visionary, innovative, and life-changing. Business Leader » Social Leader » Game Changer 8. Possibility » My Destination A world where the potential of one’s culture is unlocked & where Hispanics are not seen just as a business opportunity but as a people. Purpose Statement -------------------------------------------- Purpose » My GPS My purpose is to investigate, analyze, and discover the true meaning. I will explore different cultures, and through my passion in statistical analysis and Hispanic marketing, I will bring exponential value to any company willing to listen. I believe in community and in the potential it brings. I strive to bring communities together for optimal results and happiness.
  10. 10. My Greatest Achievement <ul><li>Summer 2009 </li></ul><ul><li>-------------------------------------------- </li></ul><ul><li>Working student in the EQUINE Industry </li></ul><ul><li>1 National Champion. </li></ul><ul><li>4 National Qualifiers. </li></ul><ul><li>6 Regional Champions. </li></ul><ul><li>1 Girl’s hard work, patience, dedication. </li></ul><ul><li>I am very proud of my work at the Royal Lusitano. Working with horses involves much introspection and reflection. Through the horses, I learned so much about myself and surprisingly how to better relate from people. To win nationally on top is incredible to me. </li></ul><ul><li>Future </li></ul><ul><li>Continue to learn from the horses in my life, about myself, patience, mental presence and body language, and management of people. </li></ul>Insights -------------------------------------------- Mirrors Horses are mirrors of their humans. I was taught to stay present in the moment, to breathe deep, and to bring a positive attitude to work everyday. Management Like every individual, horses respond differently to different techniques. Everything comes down to pressure. Ask politely, increase until desired result is achieved, and then back down to lowest pressure. Balance Learned to balance desires from multiple clients and trainers.
  11. 11. Other Work I’m Proud Of <ul><li>Tus bebidas favoritas </li></ul><ul><li>Changed the wording on a national Spanish slogan for ABSOLUT vodka </li></ul>Sears Mobile Gift Cards Project in which I analyzed quantitative, qualitative, and social media research. Friend Extraordinaire Late night consolations, support, smiles and laughs. Study Abroad Sevilla, Spain Five-month cultural immersion in Spanish culture. Eye-opening, life-changing, inspiring.
  12. 12. The Future <ul><li>Where I Am Going. </li></ul>
  13. 13. Ultimate Goals <ul><li>Personal </li></ul><ul><li>------------------------------------------------------------------ </li></ul><ul><li>Live a meaningful life professionally, socially, and introspectively. </li></ul><ul><li>To continue to explore my passions and discover new passions along the way. </li></ul><ul><li>But perhaps most importantly to recognize and be thankful for all of the blessings in my life. </li></ul>Professional ------------------------------------------------------------------ Become a leader in Hispanic Market Research and deepen companies’ understanding of this segment. To travel to Latin America and consult companies there. To expand the frontiers of knowledge.
  14. 14. Contact Michelle <ul><li>Email </li></ul><ul><li>-------------------------------------------- </li></ul><ul><li>[email_address] </li></ul><ul><li>Phone </li></ul><ul><li>-------------------------------------------- </li></ul><ul><li>(630) 639 - 6036 </li></ul>Mail -------------------------------------------- Michelle Cook 428 Brownstone Drive Bloomington, IN 47408