What are the key featuresacross the adverts? The main feature of the stone roses advert and the black keys advert is that they are similar to album that they trying to promote. They have the same colours, fonts and layouts. This is so that consumers can easily recognise the album. This is something that I must replicate when creating an advert
Who is the Brand Represented? Both of albums represent the bands image and brand in the adverts. The stone roses advert contains the colour red, white and blue. As they are famous for being a Brit pop band this would connote the bands brand and image. The black keys band is represented with the magazines that are mentioned on the advert. These magazines are associated the genre so people associated them with the same genre. This is how there band is represented.
How is the Genre shown? Thegenre is shown in both of the adverts. On the advert they have comments from magazines that are associated with the genre such as NME and Mojo. If people that see these comments from these magazines then they will automatically associate them with the genre.
Similaritiesbetween theadverts andCD’s are clearlyidentifiable.