Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Ecommerce Seo & the Link Building Game

4,009 views

Published on

This presentation is created by Ashita Vishnu, who works with Convonix as an Assistant Project Manager - SEO. She has outlined the various challenges faced during drawing up a link plan for ecommerce websites, & has beautifully brought out the content marketing opportunities which need to be pursued, for improving visibility for brands.

Published in: Technology, Business
  • Be the first to comment

  • Be the first to like this

Ecommerce Seo & the Link Building Game

  1. 1. By :Ashita Vishnu,Asst. Project Manager - SEO,Convonix.
  2. 2. Internet Users in the WorldDistribution by World Regions - 2011
  3. 3. Increased Organic Visibility
  4. 4. Increased Organic Visibility Acquiring targeted traffic
  5. 5. Increased Organic Visibility Acquiring targeted traffic Improving the spider indexing efficiency
  6. 6. SOMEONE NEEDSTO MAKE THIS JOB EASIER FOR ME!
  7. 7. Good links eh?
  8. 8. Embedded Video
  9. 9. Quality Images +Additional Views
  10. 10. Instant sharing is enabled
  11. 11. Make your customers share theirlove for your products!
  12. 12. There are lot of review websites.Spot the relevant ones and askthem to link to your product pageusing the ‘product name’ asanchor text.
  13. 13. If your fans get you some more fans (referrals), freebies for them will be really good!Engage your fans via contests – Have early bird offers for yourE.g. ask them to design a tshirt social media fans on thefor your store! respective platforms.
  14. 14. Widget to adjust the image elements
  15. 15. Create great utility widgets toengage customers & thereforeacquire natural links.
  16. 16. You went overboard with all your blackmagic you cruel creature! And anothercute animal couldn’t bear with all that!
  17. 17. Contribute quality content on web
  18. 18. Contribute quality content on webInvest time to research on themost trending topics
  19. 19. Contribute quality content on web Invest time to research on the most trending topicsFind relevant blogs/article sites or anysites that accept content
  20. 20. Contribute quality content on web Invest time to research on the most trending topics Find relevant blogs/article sites or any sites that accept contentWiden your audience by reaching out throughvarious websites
  21. 21. Many Eyes SOMEINFOGRAPHIC TOOLS

×