ad:tech App Exchange: OpenTable iPhone app case study

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Social marketing company Context Optional presents the OpenTable iPhone app case study at ad:tech's App Exchange

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ad:tech App Exchange: OpenTable iPhone app case study

  1. 1. ad:tech San Francisco<br />How to Seat Diners Using a Mobile App: The OpenTable Case Study<br />April 2010<br />4/27/10<br />
  2. 2. From Web to MobileObjectives:Bring robust online reservation system to the iPhoneIncorporate location sensitivitySeamlessly transition Web serviceto mobile device<br />
  3. 3. Leveraging the PlatformSolution:Use OpenTable’s APIs Use GPS Integration Real-time Usability <br />
  4. 4. ResultsTop 50 most downloaded application on the iTunes store. Seated over 2 Million Diners as of February 2010 <br />
  5. 5. Questions?<br />Kevin Barenblat, co-founder and CEO<br />info@contextoptional.com| +1.415.738.7997<br />

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