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Instagram for
Business:
Best Practices
and Top Tips
contentsparks.com
Things to Remember when Creating
Instagram Content
Your visual content needs to incorporate the
design a...
contentsparks.com
Things to Remember when Creating
Instagram Content
Aim for images that elicit an emotional
response or t...
contentsparks.com
Things to Remember when Creating
Instagram Content
Avoid being overly promotional.
Find creative ways to...
Top 10 Content Creation
Ideas
contentsparks.com
Anything related to your brand, even if it's
not about your products or services
Gap
contentsparks.com
A quote surrounded by a related image
Under Armour Women
contentsparks.com
The smiling faces of your employees or
customers.
Delta Airlines
contentsparks.com
Your products in action – images of people
using your products
Fresh Tops
contentsparks.com
Images that show how your product is made
or distributed.
Sony
contentsparks.com
Something that's just cute, funny,
entertaining, or amazing
Grumpy Cat
contentsparks.com
Events that your brand is involved in.
Wedding Wire
contentsparks.com
A sneak peek of a future product,
promotion, or event
DODOCase
contentsparks.com
Images that focus on unique features of
your products.
Old Navy
contentsparks.com
Photos from fans (you can ask them to send
you themed photos).
Ford
contentsparks.com
And don't forget to respond to comments on
your images.
Get a conversation going!
Instagram for
Business
Teach your readers and customers how to use
Instagram in their marketing:
ContentSparks.com/instabiz
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Instagram for Business: Best Practices and Top Tips

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Instagram harnesses the engagement power of both social media AND visual content, and top brands have discovered that they can use it to stand out from their competition and build strong, long-lasting relationships with their customers.

In this slideshow, we share some top guidelines and tips for using images in Instagram to promote your brand and build a relationship with your market.

Learn more and teach the topic to others with our customizable report and resources:

www.ContentSparks.com/Instabiz

Published in: Business
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Instagram for Business: Best Practices and Top Tips

  1. 1. Instagram for Business: Best Practices and Top Tips
  2. 2. contentsparks.com Things to Remember when Creating Instagram Content Your visual content needs to incorporate the design aspects that your brand uses. The images you share on Instagram should go along with the color scheme associated with your brand. Color Your brand should have a certain style in its communications with its fans. This could be formal or informal; fun or serious. Style What idea or value do you want to convey? Message
  3. 3. contentsparks.com Things to Remember when Creating Instagram Content Aim for images that elicit an emotional response or that get people talking. Cute Funny Inspiring Beautiful
  4. 4. contentsparks.com Things to Remember when Creating Instagram Content Avoid being overly promotional. Find creative ways to work your products and company into images.
  5. 5. Top 10 Content Creation Ideas
  6. 6. contentsparks.com Anything related to your brand, even if it's not about your products or services Gap
  7. 7. contentsparks.com A quote surrounded by a related image Under Armour Women
  8. 8. contentsparks.com The smiling faces of your employees or customers. Delta Airlines
  9. 9. contentsparks.com Your products in action – images of people using your products Fresh Tops
  10. 10. contentsparks.com Images that show how your product is made or distributed. Sony
  11. 11. contentsparks.com Something that's just cute, funny, entertaining, or amazing Grumpy Cat
  12. 12. contentsparks.com Events that your brand is involved in. Wedding Wire
  13. 13. contentsparks.com A sneak peek of a future product, promotion, or event DODOCase
  14. 14. contentsparks.com Images that focus on unique features of your products. Old Navy
  15. 15. contentsparks.com Photos from fans (you can ask them to send you themed photos). Ford
  16. 16. contentsparks.com And don't forget to respond to comments on your images. Get a conversation going!
  17. 17. Instagram for Business Teach your readers and customers how to use Instagram in their marketing: ContentSparks.com/instabiz

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