Workshops, seminars, fairs, exhibitions or any other event is a great way to multiply your marketing efforts for your business.
Organizing events is an effective way to get your prospects/customers actively involved in your business, and attract new customers to your business as well.
It is also an effective way to build credibility for your business and be seen as an expert in your field.
An event is considered successful when it is packed with spectators/delegates. To achieve success for your events, it is important that you get the word out, to as many people as possible
Online Marketing Tactics Create a landing page on your company website/blog Contribute articles about key topics related to your event. Write and distribute news releases Publish videos Create promotional emails Promote event using social media
The Social Media The social media is one of the options you can employ to promote and market your event online. Facebook, Twitter, Linked In, Google Plus are some great social media tools you can use to market your event online.
Facebook The world’s largest social network, with over 1 billion users. With the amount of users facebook have, your events, whether business, social, or technical, has its audience here
To create an event page: Go to the Events tab on the left side of your home page
To Create An Event Page: Click Create Event in the upper-right corner of the page
Then, enter the appropriate information i.e. Name of event, Date, Description etc.
Begin inviting your friends on facebook by clicking the Invite Friends on the upper-right corner of your events page.
Facebook Events: Hosts You can also add more hosts to your event.
Facebook Events: HostsThe advantage to adding more hosts to an event is: Hosts have the ability to invite more people to the event, appoint other hosts and edit event content. Any host can add more hosts to an event by clicking Edit at the top right of the event and adding names to the Host field.
Learn More You can visit facebook’s help center to learn more on events pagewww.facebook.com/help/events
Linked is the biggest professional social network, with more than 175 million registered professional users. This is a great tool that you can use to promote your event. Especially seminars, workshops, trainings or other business related event.
To promote your event on Linked In, one must first have the events application on His/her profile. Go to More, click on Get More Applications and add Events to your applications
Promote Your Event On Linked In Share your event with your connections Send link of your event to your connections Share link to appropriate groups Send promotional messages with event link to your connections
ConnectNigeria.com is an online search portal, where one can search for and find almost anything in Nigeria.
Push Your Business Related Events With thousands of business related queries, the site is a great place to target entrepreneurs and business professionals for your business related event.
Push Your Social Events You can also target an audience social events using ConnectNigeria.com
How To Add Your Event OnConnectNigeria.com Signup [if you are not already a registered user] Login
How To Add Your Event OnConnectNigeria.com Click on Add/Edit/Explore drop down Click on Add Event
How To Add Your Event OnConnectNigeria.com Fill the form appropriately, with Name Of Event, Venue, Time, Description etc Save
To promote your event onConnectNigeria.com Recommend the event via Facebook, Twitter and Google plus. Share the event details to your email contacts Get Featured on ConnectNigeria.com
Featured events ConnectNigeria.com throws its support to select events, provided it meets the site’s standards.
Featured events on ConnectNigeriaget an extra boost on: The article section Newsletters Social media platforms – Twitter And Facebook
To get your event featured on the site, send a request via email to
Other Online Tools Company blogs Press releases Videos: You Tube Photos: Pinterest, Flickr, Facebook, ConnectNigeria