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Enterprise Microblogging - Die Revolution der Kommunikation im Unternehmen

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Enterprise Microblogging - Die Revolution der Kommunikation im Unternehmen

  1. 1. Enterprise Microblogging.<br />Die Revolution der Kommunikation im Unternehmen.<br />
  2. 2. Kommunikationistfür den Erfolgentscheidend.<br />byjetheriot/Flickr<br />
  3. 3. … und ist ständigimWandel.<br />
  4. 4. Twitter und Microbloggingrevolutionierendie Kommunikation.<br />»The creation of Twitter is as significant and paradigm-shifting as the invention of Morse code, the telephone, radio, television or the personal computer.«<br />(Ashton Kutcher in TIME Magazine)<br />
  5. 5. die Erfolgsfaktoren…<br />Kurze Nachrichten<br />Mobil<br />Offen<br />Abbildung von Netzwerken<br />Einfach<br />Schnell<br />
  6. 6. Wie kommunizieren Sie in Ihrem Unternehmen?<br />
  7. 7. Telefonund E-Mail dominieren den Alltag…<br />
  8. 8. das Problem…<br />GeschlosseneKommunikation<br /> Informationen <br />gehenverloren!<br />ccund@all Mails<br />Keine Nachvollziehbarkeit <br />und Dokumentation<br />Struktur und Übersichtfehlen<br />
  9. 9. Finden wir eine Lösung?<br />Instant Messaging<br />Ideal für spontane 1:1 Kommunikation. Nicht für komplexe Themen, keine zentrale Dokumentation.<br />Keine Struktur<br />Blogs<br />Für Erfahrungsberichte und zu Erläuterung von Themen geeignet. Hohe Hemmschwelle zur aktiven Beteiligung.<br />Geringe Beteiligung<br />Wikis<br />Für das gemeinsame Arbeiten und Dokumentieren von Ergebnissen. Starke Strukturierung und kein aktiver Austausch über Themen.<br />Keine Kommunikation<br />
  10. 10. Twitter im <br />Unternehmen?<br /><ul><li>Unternehmenskommunikation
  11. 11. Kundendialog
  12. 12. Nachrichten</li></ul>? Interne Kommunikation<br />?Projektkommunikation<br />?Dokumentation<br />
  13. 13. Twitter ist nicht für den Einsatz im Unternehmengeeignet.<br /><ul><li> 140Zeichen nicht ausreichend
  14. 14. Fehlende Sicherheit
  15. 15. Keine Strukturierung
  16. 16. Keine dauerhafte Speicherung</li></li></ul><li>Fangen wir doch noch einmal von vorne an…<br />Ziel ist eine einfache, schnelle und sichere Kommunikation.<br />strukturiert und nachvollziehbar.<br />
  17. 17. Die Erfolgsfaktoren für moderne Kommunikationim Unternehmen<br />Netzwerke<br />Struktur<br />Offenheit<br />Themen<br />Geschwindigkeit<br />Teams<br />
  18. 18. Ist doch nicht so schwer, oder?<br />
  19. 19. Alle Vorteile von in einem Kommunikations- und Informationskanal.<br />E-Mail<br />SMS<br />Foren<br />Instant Messaging<br />Social Networks<br />Blogs <br />
  20. 20. Nein, es ist nicht das an was Sie gerade denken.<br />
  21. 21. Gespräch mit unserem Kunden.<br />Folgende Änderungen sollen realisiert werden...<br />Ich benötige eine Lösung für folgende Problemstellung…<br />Vortrag ist super gelaufen.<br />Dank an alle für die Vorbereitung!<br />Ich habe gerade einen interessanten Artikel gefunden…<br />Der Austausch von Mikroinformationen bedarf einer unternehmensweiten Kommunikationsstruktur.<br />
  22. 22. „Whatareyouworking on?“<br />»Enterprise Microbloggingist der Austausch von Informationsschnipseln<br />im Unternehmen(Teams, Themen u. Projekten)<br />um informelle, soziale und arbeitsplatzbezogene<br />Sichtbarkeit zu schaffen.«<br />
  23. 23. Microbloggingstellt einen Paradigmenwechsel dar und wird zum festen Bestandteil derKommunikation im Unternehmen.<br />
  24. 24. Communotebietet Ihnen Enterprise Microbloggingals neuartigen, eigenständigen und integrierten Kommunikationskanal im Unternehmen.<br />WelcheEigenschaften hat Communote?<br />Was ist das Neue an Communote? <br />Warum ist Communote für den Einsatz im Unternehmen geeignet?<br />
  25. 25. Dokumentation<br />Nachvollziehbare, strukturierte Aufzeichnung der Kommunikation<br />in Microblogsohne zusätzlichen Zeitaufwand.<br />
  26. 26. Transparenz<br />Schaffung von Awareness.<br />Kommmunikation nach Bedarfoffen oder diskret.<br />
  27. 27. Geschwindigkeit<br />SchnelleundeinfacheKommunikation über Mikroinformationen.<br />
  28. 28. Struktur und Organisation<br />Strukturierte Microblogs nach Projekten, Teams undThemen.<br />
  29. 29. Mobilität<br />Ideen und Gedankenkönnen zu jeder Zeit an jedem Ortmit Anderen geteilt werden. <br /> Informationensind von überall abrufbar.<br />
  30. 30. Vernetzung<br />Microblogging erzeugt eine stärkere Bindung von Menschen in Projekten und verteilten Teams.<br />
  31. 31. Sicherheit<br />Notwendige Sicherheit und Administrationsfähigkeit einer Unternehmensanwendung.<br />
  32. 32. Integration<br />… in vorhandene Informations- und Kommunikationsstrukturen.<br />
  33. 33. Bei welchen Aufgaben<br />hilft mir Communote?<br />Anwendungsfälle<br />
  34. 34. Projektmanagement<br />Projektblogs fördern <br />eine schnelle, einfache <br />und transparenteTeamkommunikation.<br />
  35. 35. Vertrieb<br />Direkte Dokumentation und Bereitstellung von Informationen aus Kundengesprächen. <br />Mobilund Transparent.<br />
  36. 36. Führung<br />Microblogs informieren <br />stetig über Projektstände und Tätigkeiten. <br />Entscheidungen<br />werden durch Dokumentation nachvollziehbar.<br />
  37. 37. Innovationsmanagement<br />Offener, einfacher und schneller Austausch von Ideen und Verbesserungen.<br />
  38. 38. Wissens- und Informationsaustausch<br />Nutzen Sie das Wissen<br />Ihrer Mitarbeiter.<br />
  39. 39. Das Potentialliegt in der Kommunikation. <br />
  40. 40. Erfüllen Sie die Erwartungen an einen <br />attraktivenArbeitsplatz.<br />»This generation thinks differently, behaves differently and is already starting to demand, aggressively, big changes in the way society, business and individuals interact.Is your workplace prepared for the changes?« (CIO Insight Magazine)<br />
  41. 41. Verpassen Sie den Anschluss nicht.Starten Sie mit Microbloggingim Unternehmen. <br />Registrieren sie sich: www.communote.com<br />
  42. 42. Selbsterklärend<br />Transparent<br />Themen, Teams, Projekte<br />Dokumentation<br />Links<br />Mobil<br />Netzwerke<br />Mehr als 140 Zeichen<br />Selbstorganisation<br />Geschwindigkeit<br />Anhänge<br />Tagging<br />Java<br />Integration<br />Vielseitige Anwendungsmöglichkeiten(Projekt-, Innovationsmanagement, Vertrieb, Führung)<br />
  43. 43. Communote<br />
  44. 44. Saas<br />Leistungsportfolio<br />Implementierung<br />Lizenzmodell<br />Consulting<br />
  45. 45. Präsentationen und Informationen<br />Die Revolution der Kommunikation.<br />Wie kommuniziere ich heute?<br />Anwendungsfälle.<br />Wo setze ich Microblogging im Unternehmen ein?<br />Einführung.<br />Wie starte ich und was sind die ersten Schritte?<br />www.communote.com <br />twitter.com/communote<br />slideshare.net/communote<br />
  46. 46. Wer sind wir?<br />Communote ist ein Angebot der Communardo Software GmbH. <br />Ihr Partnerfür Zusammenarbeitim Unternehmen.<br />Jens Osthues<br />Communardo Software GmbH<br />Jens.Osthues@communardo.de<br />www.xing.com/profile/jens_osthues<br />www.twitter.com/jeos<br />www.communardo.com twitter.com/communardoslideshare.net/communardo<br />

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