How to Engage on YouTube

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Tips for engaging the YouTube community

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How to Engage on YouTube

  1. 1. How To Engage On YouTube<br />
  2. 2. Get the tools<br />Buy a FLIP camera to record videos and upload them to YouTube in short, easy steps<br />Upload short, compelling videos<br />Use the YouTube nonprofit program to raise money<br />Encourage supporters to upload video responses<br />
  3. 3. Your YouTube Channel<br />Choose channel tags that will help people find your channel on Google search<br />
  4. 4. Your YouTube Channel<br />Brand your channel with a unique Community Bridges theme and background<br />
  5. 5. Your YouTube Page<br />Fill out your profile completely, accurately, and genuinely<br />Subscribe to other channels relevant to Community Bridges to share those interests and connections with your own subscribers<br />GOOD<br />BAD<br />
  6. 6. Your YouTube Channel<br />Include modules that will invite viewers to interact with Community Bridges and learn more about the organization and who it’s connected to<br />
  7. 7. Your YouTube Channel<br />Use bulletins to communicate with friends and subscribers<br />
  8. 8. Comments, Responses<br />Encourage comments<br />Enable video responses and ask viewers to submit <br />
  9. 9. YouTube Nonprofit Program<br />Join at: http://www.youtube.com/nonprofits<br />Increased branding capabilities<br />Listing on YouTube’s nonprofit network<br />More uploading capacity<br />Call to action overlays<br />
  10. 10. Remember, online video should be short and compelling<br />
  11. 11. How To Engage On Your Website<br />Community Bridges<br />
  12. 12. Include social share buttons on your site<br />Promote your social media channels on your website<br />Facebook like<br />Include RSS feed for Community Bridges news<br />
  13. 13. How MeasureSocial Media<br />Community Bridges<br />
  14. 14. Facebook analytics<br />

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