A good ideation session is what creative types live for, but without guidelines, brainstorms can devolve into unproductive time-sucks. Follow these tips to make the most of your next brainstorm session.
Clearly define the meeting objectives.
The brainstorm organizer should send relevant information to the team at least 24 hours in advance and encourage individual brainstorming beforehand (30-60 minutes), so that everyone comes with some ideas. 1 SET EXPECTATIONS
2 ASSEMBLE THE RIGHT TEAM
Size the team according to needs, but keep it under seven people. (Experts have found that having too many people makes brainstorms ineffective.) Assemble a diverse group, including representatives from various backgrounds and disciplines.
3 CHANGE YOUR ENVIRONMENT Pick
an environment that allows people to think and be creative without distraction. Take advantage of more inspiring settings if the office isn’t quite cutting it.