The past twelve months have been extremely exciting for
Colossal. We completed our first job overseas which
brought us to ...
Notable projects included a series of large-scale walls
for the elusive British artist Banksy, huge video game
characters ...
176 N9th st Brooklyn, NY 11211      P.718-858-0979 F.718-486-6311



                 Is an innovative Out Of Home
company...
We offer a range of services to our clients to maximize the viral buzz
their hand painted wallscapes achieve, from campaig...
The largest hand painted production team in the US.
Permanent wallscape inventory in 18 markets.
Custom acquisitions depar...
STREET LEVEL WALLS
Our street level wallscapes are located in
trendy and creative neighborhoods in major
markets throughout the country. By b...
LARGE WALLSCAPES
Giant Wallscapes are the cornerstone
capability offered by our production team.
Within the competitive industry of outdoor...
We’ve been training a new generation of young artists to learn the difficult task of
painting these giant murals as purvey...
ART PROJECTS
We have always worked closely with the arts industry. While the bulk of our work
comes from commercial advertising work, o...
to promote the Metropolitan Museum of
Every year we have been asked to col-
                                            Ar...
This building is the first all glass building in New York City and is a New York City Landmark. The artist was Sarah Morri...
Whether it is painting a 300 foot wall on Coney
Island’s boardwalk, flying to Austria to paint Gottfried
Helnwein’s photo-...
Scenario: Banksy, an anonymous British artist with roots in the street art and graffiti movements,
wanted to place four la...
Result: Four massive wallscapes on three
of New York City’s most important thor-
oughfares. International buzz was created...
In addition to our extensive national
inventory, Colossal Media has the
ability and expertise to provide custom
acquisitio...
Scenario: In 2008 Pabst Blue Ribbon ran a mural campaign made up
of artwork submitted by fans of the brand.




          ...
Solution: Colossal possesses the unique set         get a feel for where PBR should have a pres-
                         ...
Keith Abrams          Jasper Patch   Mark Harrison    Matt Tucker          Morgan Howland                      Jonathan Ai...
RECENT CLIENTS
Colossal Media Group 176 N9th st Brooklyn, NY 11211
P.718-858-0979 F.718-486-6311 colossalmedia.com
Book designed by GHAVA...
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
Colossal 2009 Book
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Colossal 2009 Book

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Colossal Media Group 2009 annual portfolio

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Colossal 2009 Book

  1. 1. The past twelve months have been extremely exciting for Colossal. We completed our first job overseas which brought us to Austria. The job had us painting a large public ad for climate change awareness. Back in the U.S we expanded our permanent inventory to 18 markets and set up an in-house acquisitions department giving us the capability to scout custom locations anywhere at a moments notice.
  2. 2. Notable projects included a series of large-scale walls for the elusive British artist Banksy, huge video game characters for Gears of War in Soho, and throwing a raucous paint party in our Brooklyn warehouse. We even turned Diesel’s headquarters into a giant cheeseburger!
  3. 3. 176 N9th st Brooklyn, NY 11211 P.718-858-0979 F.718-486-6311 Is an innovative Out Of Home company that specializes in high-impact paint- ed wallscapes. We are the largest hand-paint advertising company in the United States. COLOSSALMEDIA.com Sky High Murals hand-paints photo realistic Colossal Media Group is organized into two divisions: Colossal Media has permanent loca- advertisements and murals for a diverse tions in major markets throughout the US, group of clients including OOH companies, and a custom acquisitions division that scouts galleries, museums, city municipalities, locations for clients nationwide. and advertising agencies.
  4. 4. We offer a range of services to our clients to maximize the viral buzz their hand painted wallscapes achieve, from campaign creation to experiential marketing tie-ins. Hand painted wallscapes are one of the most mem- orable forms of outdoor advertising available. Our painters always draw a crowd when in production, as each wall becomes a live art installation. People stop and take photos, blog about it, and tell their friends— a great authentic and viral way to inte- grate your brand into any neighborhood!
  5. 5. The largest hand painted production team in the US. Permanent wallscape inventory in 18 markets. Custom acquisitions department able to scout and permit locations in all major markets. Licensed Rigging and suspended scaffolding installers. SERVICES We have a proven track record of executing large scale, multi- city out of home campaigns from concept to completion.
  6. 6. STREET LEVEL WALLS
  7. 7. Our street level wallscapes are located in trendy and creative neighborhoods in major markets throughout the country. By being at “eye-level,” they draw the public into the production process and can utilize and incorporate each neighborhood’s unique aesthetic into their location. These smaller gems are an excellent way for consumers to “discover” new brands. These murals are accepted by local residents more so than traditional advertising structures because they fit into the urban landscape and require a level of personal touch and artistry often overlooked in the industry. Colossal Media’s street level neighborhood murals are the foundation to Colossal’s ability to generate a buzz around a campaign in a unique and organic fashion.
  8. 8. LARGE WALLSCAPES
  9. 9. Giant Wallscapes are the cornerstone capability offered by our production team. Within the competitive industry of outdoor advertising, Colossal continually makes it’s splash with these larger than life, hand painted wallscapes. It was an almost forgotten skill that Colossal has helped bring back to life as we continue to grow.
  10. 10. We’ve been training a new generation of young artists to learn the difficult task of painting these giant murals as purveyors of the hand paint tradition. We take a lot of pride in our large walls and it takes many years of practice to achieve the skills needed to make these things a reality. Dedication, pride, and attention to detail are just some of the attributes required to be a Sky High muralist.
  11. 11. ART PROJECTS
  12. 12. We have always worked closely with the arts industry. While the bulk of our work comes from commercial advertising work, our fine art work is what truly sets us apart from other outdoor media companies.
  13. 13. to promote the Metropolitan Museum of Every year we have been asked to col- Art’s Van Gough Exhibit. We scouted and laborate with multiple artists to deliver produced site specific giant paintings large scale projects. These artists have in high traffic areas of Manhattan. After ranged from well known and established this project the New York Public Arts Fund to emerging ones just breaking into the approached us with a project at the famed art world. Two years ago we worked with Lever House building on Park Ave. Lisa Sanditz, Gary Hume and Alex Katz
  14. 14. This building is the first all glass building in New York City and is a New York City Landmark. The artist was Sarah Morris and the task at hand was to paint her sophisticated pattern work on the open air lobby’s ceiling which spanned an entire city block. We worked 24 hours a day for two weeks straight in order to complete the project in time for the opening!
  15. 15. Whether it is painting a 300 foot wall on Coney Island’s boardwalk, flying to Austria to paint Gottfried Helnwein’s photo-realistic painting on a six story facade, or producing a custom campaign in New York for Banksy, Colossal has always given it’s special art projects the undivided dedication we feel they deserve.
  16. 16. Scenario: Banksy, an anonymous British artist with roots in the street art and graffiti movements, wanted to place four large scale murals in and around New York’s SoHo in support of a pop-up gallery running for only one month. The artist wanted placement on three major New York streets: Broadway, Canal, and Houston; to be near the nexus of SoHo’s art gallery scene. Colossal had to execute all four walls simultaneously while maintaining complete secrecy about the project. BANKSY CASE STUDY Solution: Colossal possesses the unique set for advertising purposes, and the Artist was able to work with the dimensions and char- of capabilities required to accomplish this acteristics of each wall to create pieces that project. Our Acquisition team dealt directly were playfully site-specific. with area landlords and partnered with two other media companies to present a suite of The placement of fine art on advertising spac- one of a kind locations to the Artist. The Art- es, by an advertising company, was in and of ist provided digital renderings of hand-drawn itself a major focal point of the project. Colos- sketches, which our paint team was able to sal’s role in the project was to function as any transfer directly, with 100% fidelity, to these other artist’s tool- as a means to an end. Our four massive wallscapes. ability to exactly translate the Artist’s vision, while working within the confines of complete Colossal worked with the Artist’s team for secrecy and a strict timetable, was a challenge months on site acquisition and preparation. Colossal is uniquely suited to meet. Two of the four locations had never been used
  17. 17. Result: Four massive wallscapes on three of New York City’s most important thor- oughfares. International buzz was created from the first brushstroke, and the Artist remained anonymous. Colossal and Banksy received heavy press coverage, including: The New York Times, Gawker, New York Magazine, and Gothamist
  18. 18. In addition to our extensive national inventory, Colossal Media has the ability and expertise to provide custom acquisitions for any type of out-of-home campaign in all markets across the country. We pride ourselves in the ability go where no campaign has gone before to reach the clients’ target demographic and campaign goals in a unique and exciting fashion. CUSTOM ACQUISITIONS Give Colossal Media a set of desired markets and demographics and we do the rest. Within a week of arrival in the new market, we present the client with a variety of options that meet the campaign goals along with an intimate knowledge of the market’s demographics and overall aesthetic. We manage and maintain all landlord relationships as well as any permitting or other activity required by various city agencies. With Colossal’s hand painted approach, we are able to go deeper into any market than traditional billboard and advertising structures could ever imagine. Using our hand painted approach, we incorporate archi- tectural and structural building elements into the design space, giving the client’s creative message endless possibilities and turning virtually every surface into a potential creative medium. Colossal Media’s murals have proven themselves to be an effective means to reaching even the most niche markets.
  19. 19. Scenario: In 2008 Pabst Blue Ribbon ran a mural campaign made up of artwork submitted by fans of the brand. PBR CASE STUDY After a successful run in established markets, for 2009 Pabst Blue Ribbon wanted to branch out and break into new markets that did not have established media space for non-traditional outdoor advertising. They did not want to just book a couple billboards and call it a day, so they called Colossal Media to see if we could help.
  20. 20. Solution: Colossal possesses the unique set get a feel for where PBR should have a pres- ence and create the biggest impact. of capabilities required to accomplish this This process also included market rides with project. The custom acquisitions team hit the the agency and client in each market. road for the next several months, going from All the media space acquired was fully permit- city to city, dealing directly with landlords and ted; this was not a guerilla-marketing project, securing inventory that was ideal for Pabst Colossal Media worked with local expediters Blue Ribbon. We worked side by side with and city governments to secure permits for the creative agency, making sure we got them each location. After all was said and done, exactly what they needed in each market. By Colossal established 7 new markets for PBR. spending time in each market, we were able to Result: A massive coast-to-coast multi-city campaign! With hand paint- ed ads now running in more then 10 cities on walls acquired and painted by Colossal Media, it is safe to say that the project was a huge success.
  21. 21. Keith Abrams Jasper Patch Mark Harrison Matt Tucker Morgan Howland Jonathan Airis Reuel Schum Chana Miller Adrian Moeller Brian Blessinger Austin Golding Ray Baxter Daniel Harrington Fernando Latorre Charlie Pratt Patrick Mc Gregor Paul Lindahl
  22. 22. RECENT CLIENTS
  23. 23. Colossal Media Group 176 N9th st Brooklyn, NY 11211 P.718-858-0979 F.718-486-6311 colossalmedia.com Book designed by GHAVA P.718-388-5519 Photography by Morgan Howland, Stephen Schuster, Ray Mock, and Colossal Media ©2009 Colossal Media. No part of this book may be reproduced without written permission of Colossal Media. Printed in Canada

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