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Understanding Heritage in 3D


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Presentation to Royal Commission on Ancient and Historic Monuments Wales on 3D applications in cultural heritage

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Understanding Heritage in 3D

  1. 1. More than hype – understanding heritage in 3D Nick Poole, CEO, Collections Trust February 2015
  2. 2. We’ve been here before…
  3. 3. Fig. 3. Masolino ‘St. Peter Healing a Cripple and the Raising of Tabitha’ (1425)
  4. 4. So why now…?
  5. 5. ©
  6. 6. Virtual reconstruction of Gawthorpe Hall
  7. 7. Visualising hillfort sites using a digital elevation model
  8. 8. Visualisation of Stonehenge World Heritage Site using LIDAR data from the Environment Agency
  9. 9. 3D reconstruction & flythrough of a Metal Mine at Port Ceunant, part of a series by RCAHMW
  10. 10. Applicable Innovative
  11. 11. Applicable Irrelevant Innovative
  12. 12. Applicable Irrelevant Useless Innovative
  13. 13. Applicable Useful Irrelevant Useless Innovative
  14. 14. Applicable Useful Essential! Irrelevant Useless Innovative
  15. 15. ‘3D’ technologies
  16. 16. Tactile applications • The combination of 3D printing, tactile objects and technology is opening up new approaches to audience engagement, bridging the physical and virtual.
  17. 17. Haptics at Manchester Museum • 3D scans of collections items • Combined with AV and interpretive material • Explored in-gallery using the ‘Probos’ haptic interface • Supporting the needs of blind and visually-impaired users
  18. 18. The ‘Probos’ haptic interface from Touch and Discover Systems
  19. 19. Exploring the Ara Pacis • 3D rendered model of the Ara Pacis in Rome • 3D printed reconstruction of the building • Using embedded circuitry to make the model interactive • The gestures of the user on the model enable onscreen exploration • A more natural interface
  20. 20. Exploring the Ara Pacis with touch
  21. 21. Immersive experiences • Gesture-based and motion-controlled interfaces enable audiences to interact with virtual environments in a more natural way, creating richer, more immersive experiences.
  22. 22. 3D model and interactive film of the Sistine Chapel
  23. 23. Virtual reconstruction of historical Paris
  24. 24. Building the British Museum in Minecraft
  25. 25. Creative applications • The increasing simplicity and natural interactivity of 3D interfaces provides new tools for creativity and discovery.
  26. 26. Research & understanding • Very high-resolution 3D models and scans provide a rich resource to support scientific research and improved understanding of heritage landscapes, sites and collections.
  27. 27. Access • The tactile and reproducible nature of 3D printed objects makes them useful to extend accessibility for people with different needs and abilities.
  28. 28. Heritage Management • 3D scanning and reproduction open up new approaches and methodologies for conservation and collections management.
  29. 29. High resolution scanning for conservation • Well-established practice of very high-resolution white light scanning • Helps to understand technique and materials • Informs decisions about conservation treatments • Helps with security, provenance etc
  30. 30.
  31. 31. 3D location control • Use of Collections Management Systems for location & movement • Dynamically populates 3D model of galleries • Provides up-to-date information for the public • Avoids duplication of effort • Eg. Zetcom’s ‘eMuseumPlus’ virtual tours module
  32. 32. Prototyping displays & interactives
  33. 33. Commercial opportunities • 3D scanning and reproduction open up new commercial opportunities for heritage attractions, venues and sites.
  34. 34. Feathercast & Fitzwilliam@home • Developing high-quality reproductions of key collections items • Aligning retail offer to public/exhibition programming • Rich 3D scans by Inition support a variety of activities • Retail at £50 per item • Estimated to breakeven (all costs) within 18 months
  35. 35. Feathercast & Fitzwilliam@home
  36. 36. Jersey Heritage Trust Pocket Museum • Augmented Reality app featuring 3D models of items from the collections • AR functionality triggered by the Jersey Heritage Trust Membership Card • Providing added value for membership through 3D interactivity • Extending the visitor experience • Grown from 1000 to 10,000 members
  37. 37. Jersey Heritage Trust Pocket Museum
  38. 38. Jersey Heritage Trust Pocket Museum
  39. 39. Oxford Museum of Natural History • Collaboration with commercial partner (Crawley Creatures) • Developed a 3D-printed dinosaur puzzle • Available for retail • Used in educational tours and interactives • Rapid prototyping
  40. 40. Oxford Museum of Natural History
  41. 41. Challenges • Integrating 3D technologies and approaches into your existing strategy • Choosing the right formats, platforms and interfaces for the job • Digital preservation (and ensuring that content is updated and added to) • Digital rights in 3D materials • Documenting and managing 3D assets as part of the collection • Avoiding ‘because it’s there’…
  42. 42. Users Funders Politicians Organisational Mission Collecting Policy UseDevelopLearnCare InformationProceduresSystemsPeople Evaluation & improvement Rich online and offline experiences for users
  43. 43. Conclusions • We’re beyond ‘hype’ and into the everyday application of different 3D technologies and methods, depending on our aims • As with any technology, the focus should always be the message and the audience, not the medium • The financial and technical barriers to entry are coming down all the time • 3D technologies provide an opportunity to enrich both our management of heritage collections & landscapes and the visitor experience
  44. 44. Keep in touch • Collections Management LinkedIn community (8,200 members) • Fortnightly email newsletter (sign up at • • • •