Designing With People- Digital Front Door
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Karen Boyd, Communications Director, City of Oakland and Frances Berriman, Senior Designer, Code for America, on the Digital Front Door project and the opportunities and challenges of introducing user-centered design practices into how government builds technology. Watch the video online: http://www.youtube.com/watch?v=XcljjSXYygQ&list=PL65XgbSILalWFStqV0z0N9pvftstJ8AAh&index=54 Get involved with Code for America: www.codeforamerica.org/action
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Designing With People- Digital Front Door
- 2. DIGITAL FRONT DOOR KAREN BOYD Communications Director City of Oakland !! FRANCES BERRIMAN Senior Designer Code for America
- 4. Initial research • Re-design cycles of 3 - 5 years • Farmed out to consultants • Not action driven • More like brochures than tools • Broken information architectures • Side work for staff, not central
- 6. picture of Digital Front oakland Door city hall
- 7. The approach 1. Data-driven 2. Quick, actionable, immediately relevant 3. Decentralized
- 8. 1. Data-driven : Data dashboard
- 9. 1. Data-driven : Web Analytics Club
- 10. 1. Data-driven : User research • Staff interviews • City survey
- 11. 2. Quick, actionable, immediately relevant : alpha.oakland.gov
- 12. 3. Decentralized : Diffusing innovation through the organization
- 13. Modeling a new path for cities
- 14. More fun Make it last No finish line