Successfully reported this slideshow.

5 Keys to Convert Content to Cashflow

364 views

Published on

This slidedeck was from the webinar I presented today on how to share more useful content in your service business - the kind that generates profit for you and offers what your audience needs, likes and wants.

Published in: Business, Technology
  • Be the first to comment

5 Keys to Convert Content to Cashflow

  1. 1. 5 Keys to Convert Content to Cashflow… TANYA SMITH ONLINE
  2. 2. Extreme Social Entrepreneurs
  3. 3. Why Are We Here? 79% of respondents say it’s a major or moderate challenge to get customers' attention. 72% are having trouble finding their target audiences online. 72% say the volume of online content makes it difficult for them to stand out from the crowd. About the research: The report was based on data from a February 2014 survey of 300 US-based marketing execs.
  4. 4. Overview 5 steps you can take right now to convert content into cash Do a little homework assignment How to get more
  5. 5. Key #1 – Decide on your offer
  6. 6. Attention is a form of currency
  7. 7. Example of a Great Offer
  8. 8. The Content Conversion Funnel Email List Blog or Website Social Media ContentYOU
  9. 9. Key #2 – Take stock of what you have
  10. 10. Key #3 – Organize into shareable chunks
  11. 11. Key #4 Choose your best social platform
  12. 12. Key #5 Share a clear Call to Action (CTA)
  13. 13. The Content Conversion Funnel Email List Blog or Website Social Media ContentYOU
  14. 14. Example: Kendall Summerhawk on Twitter
  15. 15. Example: Ronnie Bincer on Google +
  16. 16. Recap 1. Decide on your offer 2. Take stock of what you have 3. Organize to small shareable chunks 4. Choose your social platform 5. Share a clear Call to Action
  17. 17. Homework for You Brainstorm 10 minutes about all the benefits a prospective client could get from following your content over one week.
  18. 18. Get More Apply now for one of my Discover Content Clarity sessions. TanyaSmithOnline.com/ Discover-Content-Clarity
  19. 19. Questions Type in the box below

×