Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Le canevas de modèle d’affaires      Startup Weekend Québec 2012Coach Davender GuptaStartup-Académiewww.startup-academie.com
Le canevas de modèle d’affaires Comment vous • créez • livrez, et • capturez de la valeur            © 2012 Davender Gupta...
© 2012 Davender Gupta - www.startup-academie.com              Tous droits réservés                 3
Le canevas illustré                                        Proposition de valeur                                        Va...
1. Segments de marché                                                              Segments du march                      ...
1. Segments de marché   • Pour qui créons-nous     de la valeur?   • Qui sont nos utilisateurs     et /ou clients les plus...
2. Proposition de valeur                      Proposition de valeur                      Value Propositions             © ...
2. Proposition de valeur   • Pour chaque segment de marché…     •   Quels problèmes règlons-nous?     •   Quelle valeur li...
3. Canaux de distribution                                                               Canaux de distribution            ...
3. Canaux de distribution   Comment livrons-nous cette valeur?     •   Découverte     •   Évaluation     •   Achat     •  ...
4. Relations client                                                           Relations client                            ...
4. Relations client   Comment connectez-vous avec vos   segments de clients?    canaux de communications    communautés ...
5. Flux de revenus                                                      Flux de revenus                                   ...
5. Flux de revenus   Comment capturez-vous   la valeur ajoutée?    politique de prix    types de facturation    abonnem...
6. Ressources clés Ressources clés Key Resources                   © 2012 Davender Gupta - www.startup-academie.com       ...
6. Ressources clés   De quelle infrastructure   avons-nous besoin?      outils      personnel      immobilier      équ...
7. Activités clés         Activités clés         Key Activities                     © 2012 Davender Gupta - www.startup-ac...
7. Activités clés   Quelles activités importantes   avons-nous besoin d’accomplir   pour réaliser ce modèle   d’affaires? ...
8. Partenariats  Partenariats  Key Partners                 © 2012 Davender Gupta - www.startup-academie.com              ...
8. Partenariats   Qui sont nos partenaires clés pour   réaliser notre modèle d’affaires?     •   Fournisseurs     •   Déve...
9. Structure de coût        Structure de coût        Cost Structure                    © 2012 Davender Gupta - www.startup...
9. Structure de coût   Quels sont les éléments de coût   critiques au modèle d’affaires?      Coûts fixes      Coûts var...
Le canevas illustré                                        Proposition de valeur                                        Va...
© 2012 Davender Gupta - www.startup-academie.com              Tous droits réservés                 24
© 2012 Davender Gupta - www.startup-academie.com              Tous droits réservés                 25
© 2012 Davender Gupta - www.startup-academie.com              Tous droits réservés                 26
www.businessmodelgeneration.com           © 2012 Davender Gupta - www.startup-academie.com                         Tous dr...
Demeurez en contact                Coach Davender Gupta, MSc.                Venture Catalyst – StartupAcadémie           ...
Upcoming SlideShare
Loading in …5
×

Le canevas de modele d'affaires

20,655 views

Published on

Un survol du canevas de modèle d'affaires de Alexander Osterwalder, tiré du livre "Business Model Generation", disponible au http://www.businessmodelgeneration.com

Préparé par Coach Davender Gupta
Startup-Académie
Présenté le 17 novembre 2012
Startup Weekend Québec

www.startup-academie.com

Published in: Business
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (Unlimited) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/qURD } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/qURD } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/qURD } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/qURD } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/qURD } ......................................................................................................................... Download doc Ebook here { https://soo.gd/qURD } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

Le canevas de modele d'affaires

  1. 1. Le canevas de modèle d’affaires Startup Weekend Québec 2012Coach Davender GuptaStartup-Académiewww.startup-academie.com
  2. 2. Le canevas de modèle d’affaires Comment vous • créez • livrez, et • capturez de la valeur © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 2
  3. 3. © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 3
  4. 4. Le canevas illustré Proposition de valeur Value Propositions Relations client Activités clés Customer Relationships Key Activities Partenariats Segments du march Customer Segments Key Partners Canaux de distribution Channels Ressources clés Key Resources Structure de coût Flux de revenus Cost Structure Revenue Streams © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 4
  5. 5. 1. Segments de marché Segments du march Customer Segments © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 5
  6. 6. 1. Segments de marché • Pour qui créons-nous de la valeur? • Qui sont nos utilisateurs et /ou clients les plus importants? © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 6
  7. 7. 2. Proposition de valeur Proposition de valeur Value Propositions © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 7
  8. 8. 2. Proposition de valeur • Pour chaque segment de marché… • Quels problèmes règlons-nous? • Quelle valeur livrons-nous? • Quels besoins ou désirs satisfaisons-nous? • Quels produits ou services offrons-nous? © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 8
  9. 9. 3. Canaux de distribution Canaux de distribution Channels © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 9
  10. 10. 3. Canaux de distribution Comment livrons-nous cette valeur? • Découverte • Évaluation • Achat • Livraison • Après-vente © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 10
  11. 11. 4. Relations client Relations client Customer Relationships © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 11
  12. 12. 4. Relations client Comment connectez-vous avec vos segments de clients?  canaux de communications  communautés  type de service (self- serve, automatisé, préposé) © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 12
  13. 13. 5. Flux de revenus Flux de revenus Revenue Streams © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 13
  14. 14. 5. Flux de revenus Comment capturez-vous la valeur ajoutée?  politique de prix  types de facturation  abonnements, forfaits, prix au détail © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 14
  15. 15. 6. Ressources clés Ressources clés Key Resources © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 15
  16. 16. 6. Ressources clés De quelle infrastructure avons-nous besoin?  outils  personnel  immobilier  équipement © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 16
  17. 17. 7. Activités clés Activités clés Key Activities © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 17
  18. 18. 7. Activités clés Quelles activités importantes avons-nous besoin d’accomplir pour réaliser ce modèle d’affaires? © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 18
  19. 19. 8. Partenariats Partenariats Key Partners © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 19
  20. 20. 8. Partenariats Qui sont nos partenaires clés pour réaliser notre modèle d’affaires? • Fournisseurs • Développeurs • Distributeurs • Investisseurs • Collaborateurs © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 20
  21. 21. 9. Structure de coût Structure de coût Cost Structure © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 21
  22. 22. 9. Structure de coût Quels sont les éléments de coût critiques au modèle d’affaires?  Coûts fixes  Coûts variables  Ressources  Activités  Où sont les économies d’échelle © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 22
  23. 23. Le canevas illustré Proposition de valeur Value Propositions Relations client Activités clés Customer Relationships Key Activities Partenariats Segments du march Customer Segments Key Partners Canaux de distribution Channels Ressources clés Key Resources Structure de coût Flux de revenus Cost Structure Revenue Streams © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 23
  24. 24. © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 24
  25. 25. © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 25
  26. 26. © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 26
  27. 27. www.businessmodelgeneration.com © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 27
  28. 28. Demeurez en contact Coach Davender Gupta, MSc. Venture Catalyst – StartupAcadémie Facilitateur certifié FastTrac TechVenture www.startup-academie.com www.coachdavender.com 418-948-1553 coach@davender.com @coachdavender linkedin.com/in/coachdavender © 2012 Davender Gupta - www.startup-academie.com Tous droits réservés 28

×