Brand You

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Brand You

  1. 1. S Casey Null: The Brand A Personal Branding Assignment for MCM 707
  2. 2. Casey Null S Columbus Native S Student at Franklin Unversity – Masters of Science in Marketing and Communications S B2B Account Coordinator at SBC Advertising S Hockey Nut S Ad Junkie
  3. 3. My Brand Today Hardworking S “Get it done.” S Work doesn’t stop when I leave the office S Blood, Sweat and Tears S Will outwork my competitors Hard Work by L. Arilar
  4. 4. My Brand Today Curious S Always looking for a better way to do things S Think outside the box S Challenge the status quo S Don’t restrict thought Isaac Newton
  5. 5. My Brand Today Current S Stay informed through current events S Keep up on the news to stay relevant S Read about the latest industry trends in marketing and communications News
  6. 6. My Brand Today Adaptive S Adapt quickly to overcome challenges S Constantly learning – even outside the classroom and office S Take cues from my surroundings, change behavior accordingly to preserve image Baby Yemen Chameleon by Thomas Will
  7. 7. My Future Brand Mentally Strong S Clear-minded S Mental toughness, even through adversity S Sometimes down, but never out S Critical thinking under pressure Michael Jordan
  8. 8. S I want to be the best at whatever I do S Strong will to win S Do what it takes to stand out amongst the competition S Business as a sport My Future Brand Competitive Usain Bolt Is A Legend, Wins Gold At London Olympics
  9. 9. S Hungry for success S Motivated by the reward that follows hard work and determination S Want to earn as much money as possible My Future Brand Driven Buyers of a Luxury House in Laguna Niguel Get a Merc Free
  10. 10. S Want to make the transformation from adaptive to innovative S Stay ahead of the curve S Change the market before the market changes without me My Future Brand Innovative Innovation
  11. 11. References (2011, February 19). Isaac Newton [Web Graphic]. Retrieved from http://www.thuban.spruz.com/forums/?page=post&id=000AA12D-FF4C-455C-B6D3- 20C21F277A7B&cachecommand=bypass&pageindex=2 (2012, August 6). Usain Bolt Is A Legend, Wins Gold At London Olympic [Web Photo]. Retrieved from http://urbanislandz.com/2012/08/06/usain-bolt-gold-london-olympic-2012-photo-video/usain-bolt-race/ (2013, March 26). Innovation [Web Photo]. Retrieved from http://ec.europa.eu/enterprise/policies/international/competitiveness-innovation/ (2013). Buyers of a Luxury House in Laguna Niguel Get a Merc Free [Web Photo]. Retrieved from http://elitechoice.org/2011/02/01/buyers-of-a-luxury-house-in-laguna-niguel-get-a-merc-free/ (2013). News [Web Graphic]. Retrieved from https://www.vitesse.com/news/ Arilar, L. (Photographer). (2007, April 05). Hard Work [Web Photo]. Retrieved from http://www.trekearth.com/gallery/Middle_East/Turkey Michael Jordan [Web Photo]. Retrieved from https://twitter.com/itsMichaelJ Will, T. (Photographer). Baby Yemen Chameleon [Web Photo]. Retrieved from http://onebigphoto.com/baby-yemen- chameleon/

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