Media literacy


Published on

Published in: Education, Technology
  • Be the first to comment

  • Be the first to like this

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Media literacy

  2. 2. What is Fair Use?  According to the article Code of Best Practices in Fair Use for Media Literacy Education:  “Fair use is the right to use copyrighted material without permission or payment under some circumstances—especially when the cultural or social benefits of the use are predominant.”  This specifically includes the use of media for educational purposes.
  3. 3. Five Guidelines for Fair Use 1. Employing Copyrighted Material in Media Literacy Lessons 1. Use of public media such as books, television, magazines, and movies to build critical thinking and communication skills. 2. Provides educators the opportunity to make these forms of media available to learners. 3. Use of the media should be relative to the concepts being taught; also proper citation of the work should always be used. Give credit where credit is due!
  4. 4. 1. Employing Copyrighted Material in Preparing Curriculum Materials 1. Educators use copyrighted material in the creation of lessons plans and other materials to teach media literacy, these lessons or materials may include videos, clips or works from both the past and present that provide the learners with the opportunity to understand concepts and texts. 2. Copyrighted material can be integrated into establish curriculum norms to create enhanced learning experiences for students. 3. Moderation of the use of copyrighted is recommended: this type of media should be used to enhance a topic being taught.
  5. 5. 1. Sharing Media Literacy Curriculum Materials 1. Informal sharing of copyrighted media for professional development or at conferences is a common practice. Often the media is provided by nonprofit organizations in collaboration with the publisher of the works. 2. Examples of media are used to effectively teach media literacy by educators. Fair Use also applies to the use of commercial materials to enhance professional development and education. 3. Copyrighted media should be used only to illustrate specific content. In other words, copyrighted material should be used in a way that maximizes learning with a moderate use of the media. As always media needs to be properly cited.
  6. 6. 1. Student Use of Copyrighted Materials in their Own Academic and Creative Work 1. Students learn by doing. In creating their own work students use copyrighted media to create meaning of their own personal beliefs, experiences, and learning process. Students may use copyrighted media to illustrate their own creativity and to exemplify their daily or specific events in their lives. 2. Students cannot learn from media unless they use it. Students will create meaningful learning from activities that involve hands on experiences; therefore copyrighted material will be used in a way that enhances student learning and media literacy. 3. Medias should be used as a base or starting off point of a student’s own creative works. Students should use the media to enhance, not represent, their own work. It is important that student cite works within their own work, and that they use media to highlight or enhance their own creations and thoughts.
  7. 7. ……and finally 1. Developing Audiences for Student Work 1. A high expectation of student work motivates students to create advanced products; these products should be used to illustrate media literacy to other students who are learning how to use media in their own work. 2. Educators need to monitor student work to make sure that the use of copyrighted media is appropriate and that the distribution and sharing of student work is done through appropriate networks. 3. When the sharing of media is done in a large educational settings such as a school-wide or district wide events, special consideration of fair use is often given.
  8. 8. On that note..  Creative Commons License  Provides the creator of a work the opportunity to say how the work can be used.  Creators of works have the right to limit or allow the use of their work in areas ranging from reproduction, editing, commercial use, and author identification.  Based on the license videos and pictures can be pulled from websites and used in multimedia presentations.
  9. 9. One option   This website has media that contains Creative Common license, which make it very easy to determine what the copyright of an image or video is.  Easy to use  Has thousands of picture
  10. 10. How do you use flckr?  Go to  Click on the search button  Click on the subtitle advanced search  Enter desired media i.e. poodle  Click on type of media you would like i.e. photos/videos  Scroll down and click on the option: Only search within Creative Commons- licensed content
  11. 11. Options, options !  Pick a picture! I chose this one  On the top left corner it says license. If you click there it will tell you the license agreement for this picture. In this case I have to credit deanna as the author of this picture. Thanks deanna !
  12. 12. Domo Arigato, Animoto!  Another option for multi media projects can be found at  Here you can create slides, like a power point using pictures, videos , and music that has been licensed for public use.  You can also upload your videos, pictures, and music though you’d have to adhere to the Five Guidelines that where mentioned earlier.
  13. 13. How to Animoto 1. Create an account 2. Sign in 3. Click on Create Video 4. Choose video style 5. It will prompt you to buy a membership, but small on the bottom right is an option for the free video. 6. Choose your pictures or videos. You can upload from your computer, choose from their collection, or use another site like FLCKR!!!! Here you can also add text to. The video will play the images and text in the order that you have them, so make sure that your images and text are in the order you would like them to play.
  14. 14. 7. Once you have loaded all the pictures, you chose the music. Again you have the option to use your own, or their music. 8. Finally you give your video a title and description. 9. Animoto will do the rest! 10. Enjoy and share your Animoto creation. Here is mine on Living and Non Living Things! Y
  15. 15. Questions or Comments??
  16. 16. Works Cited deanna. Standard Poodle- BOS Trillium K.C.2007. 4 July 2010. +BOS+Trillium+K.C.2007+&w=all&m=&s=int&mt=&referer_searched= kevindooley. Teachers Union. 4 July 2010. Ramirez, Claudio. Mountain School. 4 July 2010. Rogilde-roberto la forgia. The Gaze…..Of The Artist. 4 July 2010. Stuartpilbrow. 088/365 More Math Today. 4 July 2010. Wallyg. NYC - UES - MCNY - Standard Oil Trust Stock Certificate. 4 July 2010. National Association for Media Literacy Education (NAMLE), Student Television Network (STN), Media Commission of the National Council of Teachers of English (NCTE), Action Coalition for Media Education (ACME), and Visual Communication Division of the International Communication Association (ICA). Code of Best Practices in Fair Use for Media Literacy Education . sinFairUse.pdf