Google: Be All End All Research

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Consider Google as a research portal in the age of common core, informational text, leveled and differentiated levels that vary, this presentation not only discusses how Google works, but also points to resources to use.

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  • Larry Page and Sergey Brin – Google Inc. Two PhDs from Stanford University started work in the garage of a friend’s. And they were defiantly not building steam engines!They were, however, creating the internet’s most powerful search engine. Sergey Brin and Larry Page are arguably the world’s most successful Internet entrepreneurs and developers in history. This enabled them to earn billions, while assisting everyone from high school students to particle physicists have an easy time searching for information over the internet.Google was first launched on Stanford’s website (google.stanford.edu) and then finally on Google.com in 1997. It is estimated that GOOGLE is worth about a staggering $25 billion dollars.As of 2012, both Page's and Brin’s personal wealth is estimated to be US$20.3 billion, ranking him #13 & #14 on the Forbes 400 
  • Links to Kathy Schrocks interactive infographicIf an assignment can be plagiarized….
  • Ranking Pages With The AlgorithmThe second part deals with how Google returns matches in response to a search, how it decides which pages from the index should be ranked tops. This is all determined by Google’s “algorithms,” which look at over 200 different types of ranking signals to decide what to show:
  • Varied types of informational text
  • Reading level searchable!!
  • not everyone—but many…
  • Varied types of info/informational text
  • Reading levels
  • Eli Parisi Video on the Filter bubble
  • Google: Be All End All Research

    1. 1. Google? The “Be All End All” Answer to ResearchCathy Nelson, Teacher LibrarianDorman High School
    2. 2. http://bit.ly/SPA6TIGoogle
    3. 3. Larry Page and Sergey Brin – Google Inc.
    4. 4. Finding good information
    5. 5. WWW Harnessed!Finding good information
    6. 6. Pitfalls to Avoid;Tricks!WWW Harnessed!Finding good information
    7. 7. Who set up the site?• EasyWhoIs
    8. 8. Video: How Search Worksby Mat Cuttshttp://youtu.be/BNHR6IQJGZs
    9. 9. http://www.google.com/insidesearch/howsearchworks/thestory/Released March 1, 2013
    10. 10. SEO – Search Engine Optimization
    11. 11. • How recent is the information?• How recently has the website beenupdated?• Is it current enough for your topic?
    12. 12. • What kind of information is included inthe resource?• Is content of the resource primarilyopinion? Is is balanced?• Does the creator provide references orsources for data or quotations?
    13. 13. • Who is the creator or author?• What are the credentials?• Who is the published or sponsor?• Are they reputable?• What is the publisher’s interest (if any) inthis information?• Are there advertisements on the website?
    14. 14. • Is this factor opinion?• Is it biased?• Is the creator/author trying to sell yousomething?
    15. 15. REPUTABLE PUBLISHERS
    16. 16. http://www.google.com/insidesearch/searcheducation/
    17. 17. Video from TEDTalks:Eli Pariser“Beware Online Filter Bubbles”http://youtu.be/B8ofWFx525s
    18. 18. http://bit.ly/SPA6TIGoogle
    19. 19. cathyjonelson@gmail.com@cathyjoFacebook.com/cathyjonelsonnelsoncj@Spart6.org
    20. 20. http://bit.ly/SPA6TIGoogle

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