RESUME-A Personal Marketing Tool

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The Good, Bad and Ugly of Resume Building

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RESUME-A Personal Marketing Tool

  1. 1. RESUMES<br />OR MARKETING YOURSELF<br />
  2. 2. 10<br />
  3. 3. 9<br />
  4. 4. 8<br />
  5. 5. 7<br />
  6. 6. 6<br />
  7. 7. 5<br />
  8. 8. 4<br />
  9. 9. 3<br />
  10. 10. 2<br />
  11. 11. 1<br />
  12. 12. 0<br />
  13. 13. THE AVERAGE TIME YOUR COVER LETTER RECEIVES <br />
  14. 14. 20 SECONDS<br /> THE TIME YOUR RESUME RECEIVES<br />
  15. 15. WHAT A RESUME IS<br />A SALES TOOL<br />IT IS NOT<br /><ul><li>A LIFE HISTORY
  16. 16. A PROFESSIONAL HISTORY
  17. 17. ABOUT YOUR HOBBIES
  18. 18. ABOUT YOUR FAMILY
  19. 19. ABOUT YOUR SALARY
  20. 20. A WORK OF ART
  21. 21. A STATEMENT OF YOUR PERSONAL PHILOSOPHY ON LIFE</li></ul>THERE ARE NO RULES<br />THERE ARE EXPECTATIONS<br />
  22. 22. RESUME BASICS<br />
  23. 23. FIRST THINGS FIRST.<br />WHO ARE YOU?<br />WHERE ARE YOU?<br />HOW TO GET IN CONTACT WITH YOU.<br />
  24. 24. REMEMBER, THAT THIS IS ALL ABOUT MARKETING YOURSELF – NOT JUST A LAUNDRY LISTING OF WHAT YOU’VE DONE<br />
  25. 25. CAREER SUMMARY<br />
  26. 26. FORMAT OPTIONS<br />TO CATCH AN EYE<br />
  27. 27.
  28. 28. HEADLINE<br />PARAGRAPH<br />CORE COMPETENCIES<br />BULLETS<br />CATEGORY<br />
  29. 29. PROFESSIONAL <br />EXPERIENCE<br />
  30. 30. RELEVANT PAST JOBS<br />WHAT YOU DID<br />NOT <br />THE POSITION<br />OR FUNCTION<br />
  31. 31. AGAIN<br />CATCH THE EYE <br />USING <br />APPROPRIATE <br />FORMATTING<br />
  32. 32. EDUCATION<br />CREDENTIALS<br />AND<br />CERTIFICATIONS<br />
  33. 33. CONSOLIDATE<br />BUT BE DETAILED<br />INCLUDE EVERYTHING<br />CONTINUING EDUCATION<br />
  34. 34. IT’S THE EXTRAS<br />THAT COUNT!<br />
  35. 35. HONORS<br />AWARDS<br />TECHNOLOGY QUALIFICATIONS<br />AFFILIATIONS<br />
  36. 36. <ul><li>DISTINGUISHES YOU FROM OTHERS AND ARE VALUABLE TO EMPLOYER
  37. 37. REALLY IMPRESSIVE STUFF SHOULD BE IN CAREER SUMMARY, NOT HERE
  38. 38. INCLUDE PUBLICATIONS, PUBLIC SPEAKING EXPERIENCE, AWARDS, AND PROFESSIONAL AFFILIATIONS</li></li></ul><li>THE COVER LETTER<br />RESEARCH<br />CUSTOMIZE<br />ENTHUSIASM<br />COMMUNICATION<br />NOT A SUMMARY OF YOUR RESUME<br />
  39. 39. TOP 10 MISTAKES<br />Don’t Rely On Outdated Sources<br />Don’t Include Every Job – Relevancy<br />Listing Only Job Duties Rather Than Accomplishments – Answer This Question – What Did You Accomplish In This Job That Someone Else Might Not Have?<br />Don’t Include Subjective Descriptions – Just The Facts<br />Don’t leave out volunteer work if it’s relevant you still did it – even if you didn’t get paid<br />Don’t include inappropriate information – family, height, weight, salary history, etc.<br />Don’t overdo the creativity – clarity is more important<br />Having tiny inconsistencies – attention to detail<br />Sending in a resume without a cover letter. Research and customize it for making a compelling case for yourself as a candidate.<br />Believing every piece of resume advice you get. Ask 10 times, get 10 answers.<br />

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