Mc gill leveraging social media for your job search

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  • Jellybeans and cue cards
  • Top recruiters are acutely aware that active involvement in LinkedIn and other professional social networks leads to the best candidates and the shortest fill time.
  • Last minute discussion points Sharing of aha moments!
  • Mc gill leveraging social media for your job search

    1. 1. Facilitated by Samantha Bateman LEVERAGING SOCIAL MEDIA FOR YOUR JOB SEARCH
    2. 2. What are you hoping to get out of this workshop?
    3. 3. Workshop Objectives
    4. 4. Building Strong Relationships
    5. 5. Why is relationship-building important?
    6. 7. How effective are you at building relationships?
    7. 8. Creating Effective Networks
    8. 9. What does networking mean to you?
    9. 10. What does your network look like? Online connections Professional Networks Community Colleagues Family & friends
    10. 12. Social On-line Networks… Creating Effective Networks
    11. 14. Reliance on Social Networks
    12. 15. LinkedIn Tutorial
    13. 16. LinkedIn <ul><li>Create a comprehensive profile </li></ul><ul><li>Ensure your email is visible for greater reach </li></ul><ul><li>Join relevant groups: CPG Forum, HRPA Members, Toy Industry Global, Canadian Executive Recruiters </li></ul><ul><li>Post on discussion boards </li></ul><ul><li>Assist on discussion boards </li></ul>
    14. 17. LinkedIn Tips <ul><li>www.linkedin.com </li></ul><ul><li>(Boolean Search) </li></ul><ul><li>Keywords - HR AND (Labour or labor) </li></ul><ul><li>Title (current or past) – (HR Director) </li></ul><ul><li>Company (current or past) – (Coca-Cola) </li></ul>
    15. 18. LinkedIn Tips <ul><li>Narrow Results </li></ul><ul><li>Location – located in or near (Canada) </li></ul><ul><li>Zip Code – (H3Z 1T3) – 50 mile radius </li></ul><ul><li>Industry – Pick through submenu (Consumer Goods) </li></ul>
    16. 19. LinkedIn Tips <ul><li>“ Viewers of this profile also viewed… ” </li></ul><ul><li>“ Samantha recommends… ” </li></ul><ul><li>Groups & Associations </li></ul><ul><li>6,491 results for “ media relations ” save this search </li></ul>
    17. 20. Script – Via LinkedIn <ul><li>I was doing some research when I came across your profile on LinkedIn. I noticed you worked at ABC Company a while back and was hoping you might be able to assist me. </li></ul><ul><li>  </li></ul><ul><li>Would you be able to recommend someone I could speak to about engineering positions that we have open? I am hoping we might connect over the coming days. </li></ul>
    18. 21. High tech – high touch <ul><li>Use technology but build relationships! </li></ul><ul><li>Leverage email but follow up in person! </li></ul>
    19. 22. What About Facebook ?
    20. 23. Networking or Broadcasting? When to use it…
    21. 24. Social Media Prism from http://thesamerowdycrowd.wordpress.com
    22. 25. Learning Reflection
    23. 26. Further/Suggested Reading <ul><li>Six Pixels of Separation, Mitch Joel </li></ul>

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