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Sales Conversation Manager®
Keeping your sales conversation in sync
with the immediate clinical and brand opportunity
Our story begins with WAITING
“What am I going to say?”
Unless you have 100%
there is always
something to say!
The answer to the question is
found in the data in your CRM
system!
Rep data analysis
– narrow scope
The challenge:
Mining the data
for information
and knowledge
The Result:
Always the same call
Physicians cite the quality of the sales
conversation, its clinical relevance, as the
#2 reason they restrict access
Quality of the Sales
Conversation is a
differentiating skill
of your Top 20% performers
80% of your sales force needs help
Introducing:
The Sales Conversation Manager®
Top 20%
LOVE IT!
Find new opportunities
Middle 80%
LOVE IT!
Can focus on Selling
The Sales Conversation Manager®
Sales For...
Sales Conversation Problem.pptx
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Sales Conversation Problem.pptx

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Sales Conversation Problem.pptx

  1. 1. Sales Conversation Manager® Keeping your sales conversation in sync with the immediate clinical and brand opportunity
  2. 2. Our story begins with WAITING
  3. 3. “What am I going to say?”
  4. 4. Unless you have 100% there is always something to say!
  5. 5. The answer to the question is found in the data in your CRM system!
  6. 6. Rep data analysis – narrow scope
  7. 7. The challenge: Mining the data for information and knowledge
  8. 8. The Result: Always the same call
  9. 9. Physicians cite the quality of the sales conversation, its clinical relevance, as the #2 reason they restrict access
  10. 10. Quality of the Sales Conversation is a differentiating skill of your Top 20% performers
  11. 11. 80% of your sales force needs help
  12. 12. Introducing: The Sales Conversation Manager®
  13. 13. Top 20% LOVE IT! Find new opportunities Middle 80% LOVE IT! Can focus on Selling The Sales Conversation Manager® Sales Force Reaction

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