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31 March 2014
Social Media for Social Good
The Albany Learning and Conference Centre, Glasgow
#BeGoodBeSocial
Chris Yiu
Di...
Our ambition is for Scotland
to be a world-leading
digital nation by 2020
Scottish Government
http://www.scotlandsdigitalf...
Digital Scotland
Connectivity
Digital
participation
Digital
economy
Digital public
services
Scottish Government
SCVO leadership
Help more
people in
Scotland
get basic
online
skills
Help the
third
sector
make best
use of the
internet
30%Lack basic online skills
UK = 21%
BBC Media Literacy, Ipsos
UK / Oxford Internet Institute
No qualifications
60%
Disabled
50%
Retired
55%
82%
Not
interested
5%
Too
expensive
3%
No
computer
7%
Too
difficult
UK / Oxford Internet Institute
1 in 5charities have little or no
web presence
50%need help with web design
and social media
UK / Go ON UK
Ubiquity1
2
A
B
C
Openness
Digital first
Total data
Leadership
Big themes
Mega trends
http://slideshare.net/clry2
Find a guide1
Get things free2
Take donations online3
Make it easy to share4
Start a conversation5
Spot common interests6
...
This is for everyone
Digital Mission
tinderfoundation.org/digitalmission
Join us!
@clry2
scvo.org.uk/digital
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Digital Participation And The Third Sector

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A short overview of SCVO's work digital participation and some thoughts on how third sector organisations can embrace the digital opportunity. Presented at Social Media for Social Good, March 2014.

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Digital Participation And The Third Sector

  1. 1. 31 March 2014 Social Media for Social Good The Albany Learning and Conference Centre, Glasgow #BeGoodBeSocial Chris Yiu Digital participation and the third sector Director of digital participation, SCVO
  2. 2. Our ambition is for Scotland to be a world-leading digital nation by 2020 Scottish Government http://www.scotlandsdigitalfuture.org
  3. 3. Digital Scotland Connectivity Digital participation Digital economy Digital public services Scottish Government
  4. 4. SCVO leadership Help more people in Scotland get basic online skills Help the third sector make best use of the internet
  5. 5. 30%Lack basic online skills UK = 21% BBC Media Literacy, Ipsos
  6. 6. UK / Oxford Internet Institute No qualifications 60% Disabled 50% Retired 55%
  7. 7. 82% Not interested 5% Too expensive 3% No computer 7% Too difficult UK / Oxford Internet Institute
  8. 8. 1 in 5charities have little or no web presence 50%need help with web design and social media UK / Go ON UK
  9. 9. Ubiquity1 2 A B C Openness Digital first Total data Leadership Big themes Mega trends http://slideshare.net/clry2
  10. 10. Find a guide1 Get things free2 Take donations online3 Make it easy to share4 Start a conversation5 Spot common interests6 Celebrate your team7 Use play and games8 Go mobile first9 Always experiment10 http://slideshare.net/clry2 10Tips
  11. 11. This is for everyone
  12. 12. Digital Mission tinderfoundation.org/digitalmission Join us!
  13. 13. @clry2 scvo.org.uk/digital

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