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Marketing Plan Webinar

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Marketing Plan Webinar

  1. 1. Creating a Marketing Plan
  2. 2. Who Am I? Social Media Consultant Evernote Addict Wife+Momma to 4 legged babies Lover of most things orange
  3. 3. Creating a Marketing Plan • What is a Marketing Plan? • Why do we need one? • How do you create one? • USING IT
  4. 4. What is a Marketing Plan • A marketing plan is a comprehensive blueprint which outlines an org's overall marketing efforts.
  5. 5. Why Do We Need One? • In order to conquer, you need to have a goal of what you want to do!
  6. 6. Creating a Marketing Plan • What PROBLEM are you wanting to solve?
  7. 7. WHO will benefit? • Who will you serve? • What do they look like? • Get VERY specific! • Where do they hang out?
  8. 8. Creating a Marketing Plan • From the problem (Goal) you solve: • Create 2-3 Objectives • SMART Objectives • “I will increase my leads to 5 a month in 2016”
  9. 9. Creating a Marketing Plan
  10. 10. Creating a Marketing Plan
  11. 11. Creating a Marketing Plan
  12. 12. Creating a Marketing Plan

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