Learning2.0gether Module 7 02 twitter

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Learning2.0gether Module 7 02 twitter

  1. 1. Modulo 7 – Twitter e Blog per PMI http:www.learning2gether.eu Microblog • Cosa sono • Perché • Come This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  2. 2. Cosa sono i Microblog http:www.learning2gether.eu Diversamente da un blog standard, i microblog si limitano alla pubblicazione di brevi messaggi simili agli sms. Il microblog più noto è Twitter. This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  3. 3. Perché i Micoblog http:www.learning2gether.eu • Brevi e precisi (limite di 140 caratteri – meno è meglio) • trasparenti (tutti possono vedere i tuoi tweet) • Molto veloci • Breve tempo di risposta • Economico • Effetto moltiplicatore (retweet) This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  4. 4. Perché i Microblogs http:www.learning2gether.eu • È semplice ampliare la portata • Facile da usare • Ok per posizionarti come esperto This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  5. 5. Microblog - come http:www.learning2gether.eu Iscriviti e crea un account twitter • https://twitter.com/ Completa i dettagli del profilo • Scegli il nome giusto per il tuo account twitter • Carica una foto • Inizia a twittare This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  6. 6. Microblog - come http:www.learning2gether.eu This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  7. 7. Microblog - come http:www.learning2gether.eu • Tweet -> un tweet è un aggiornamento su twitter • Follow -> seguire qualcuno significa che ti iscrivi ai suoi tweet • Follower -> i follower sono persone che si son iscritte ai tuoi tweet • Following -> mostra le persone che stai seguendo This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  8. 8. Microblog - come http:www.learning2gether.eu • Hash-Tag -> un hash-tag è su twitter una parola chiave, per identificarla come tale usa il simbolo # • Retweet -> un retweet è una risposta a un tweet che include il tweet originario (moltiplicazione dei tweet): un tuo followers legge il tuo tweet, lo trova interessante e lo ritwitta ai suoi follower. This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  9. 9. Microblog - come http:www.learning2gether.eu • Twitter è tutto incentrato su Followers e Following • Ricevi i messaggi di coloro che segui e coloro che ti seguono ricevono I tuoi messaggi This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  10. 10. Microblog - come http:www.learning2gether.eu Cerca di avere molti follower, che devono essere molti di più di coloro che segui. This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  11. 11. Microblog - come http:www.learning2gether.eu • É ok twittare molte volte al giorno (più spesso che su Facebook) • Tuttavia, non inseguire I numeri. Se hai qualcosa da dire twitta, inn caso contrario per un giorno non twittare This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  12. 12. Microblog - come http:www.learning2gether.eu • Twitter ha un linguaggio speciale (dovuto al limite dei 140 caratteri) • Osserva e impara This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  13. 13. Microblog - come • • • • http:www.learning2gether.eu Il contenuto è “re” Ritwitta messaggi utili Twitta link utili e interessanti Osserva quali tweets vengono ritwittati molto e rimodula il tuo operato This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  14. 14. Microblog - come http:www.learning2gether.eu Ricorda: Così come gli altri canali social media, Twitter non è una piattaforma di vendita This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  15. 15. Microblog - come http:www.learning2gether.eu Twitter offre anche vari prodotti pubblicitari a pagamento • promoted tweets • promoted accounts Valuta se ne vale la pena in funzione della tua strategia e delle tue risorse. This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  16. 16. Microblog - come http:www.learning2gether.eu This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
  17. 17. Microblog - come http:www.learning2gether.eu Best practice in your language This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

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