3The Big Data Problem Is Getting BiggerDataGrowthEND-USERAPPLICATIONSTHE INTERNETMOBILE DEVICESSOPHISTICATEDMACHINESSTRUCTURED DATA – 10%COMPLEX DATA – 90%1980 TODAY
4THE HADOOP WAYTHE OLD WAYSingle data platform forstorage, BI, analytics, andapp servingMultiple platformsfor multiple workloadsSIMPLE, UNIFIED, EFFICIENT• Data stored on scalable, low-cost platform• Hadoop handles a variety of workloads• Perform end-to-end workflows on single system• Provides broad data access across departmentsCOMPLEX, FRAGMENTED, COSTLY• Data siloed by department or line of business• Mostly stored in expensive specialized systems• Analysts only retrieve data into EDW when needed• Nobody in the organization has a complete view
5Public Sector & GovernmentThe intelligence community securely manages, audits, and analyzes massive video data sets to fight terrorismHadoop Powers Big Data BreakthroughsHealthcare & BiotechScalably index and cross-query patient, pharma, and sensor data to diagnose many illnesses prior to onsetAgriculture & SustainabilityScientists and farmers around the world collaborate on seed genome experiments to improve crop yieldTechnology & E-CommerceTake a 360o view of online behaviors to customize interactions, including real-time recommendationsFinancial Services & InsuranceBanks ingest, transform, and scrutinize data from multiple silos to detect/prevent fraud and mitigate risk
732,000trained professionals by 2015Rising demand for Big Dataand analytics experts but aDEFICIENCY OF TALENTwill result in a shortfall ofSource: Accenture “Analytics in Action,“ March 2013.
25%$115K8Big Data Talent Shortage: Build or Buy?An engineer with Hadoop skills requires a min. salary premium ofHadoop developers are now the top paid in tech, starting atSources: Business Insider, “10 Tech Skills That Will Instantly Net You A $100,000+ Salary,” 11 August 2012.Business Insider, “30 Tech Skills That Will Instantly Net You A $100,000+ Salary,” 21 February 2013.GigaOm, “Big Data Skills Bring Big Dough,” 17 February 2012.$300KCompensation for a very senior Data Scientist opens at
101 Dedicated CAP CoursewareFocus on real-world developer and admin roles23Discounted Technical TrainingLowest price available for live Hadoop classes6 Ongoing LearningVideo tutorials and e-learning complement training7 Most Relevant Platform & User BaseCDH deployed more than all other distributions combined8 Align with the Leading Name in HadoopCloudera widely recognized as a major Big Data innovatorLeader in CertificationOver 5,000 accredited Cloudera professionals4 State-of-the-Art CurriculumCourses updated regularly as Hadoop evolves 9 Global Community of Hadoop ExpertsAccess to Cloudera’s private forums on tech and curriculumWhy Partner with Cloudera University?5 Depth of Training MaterialHands-on labs and VMs support instruction10University Software LicenseFree access to enterprise-grade Cloudera Manager
11The Cloudera Academic PartnershipColleges, Universities, Trade SchoolsTechnical Degree from Accredited InstitutionCloudera Certified Hadoop Professional CredentialCloudera University Training and MaterialsNew Generation of Qualified Data Professionals
12Goals of the Partnership• Train engineering students on Apache Hadoop to future-proof theircore technical education and address the Big Data talent gap• Provide high-quality curricula, instruction, and courseware touniversities who want to improve graduate competitiveness• Certify students with Hadoop professional credentials tocomplement their degrees and increase hireability• Supply research departments state-of-the-art technologyto promote the next wave of breakthroughs in Big Data• Offer colleges and universities options for datamanagement and analytics degree program requirements
13We were able to jumpstart an Introduction to BigData Analytics course thanks to the support ofCloudera. The materials provided, including thelab setup, are integral to the class.
14Partnership Roles and Responsibilities• Program management• Authorized course materials• Cloudera Manager license• Discounted teacher training• Discounted certification examsCloudera• Authorized faculty instructor• Classroom facilities and labs• Recruitment and registration• Course materials distribution• High-quality learning experienceAcademic Partners
15Hadoop Course OverviewDurationOne semester: 12 three-hour sessionsPrerequisitesJava programming course or experienceLearning Objectives• Hadoop technology and ecosystem overview• How HDFS and MapReduce work• Develop and unit test MapReduce applications• MapReduce combiners, partitioners, and the distributed cache• MapReduce algorithms, debugging, and best practices• Integrate Hadoop into the data center• Hardware configurations and network considerations for the Hadoop cluster• Optimize Hadoop settings for cluster performance• FairScheduler and multiple-user SLAs• Hadoop cluster maintenance and management
16My goal is to cut up to 12 months out of thetraining that graduates need when they gethired. But there is not great clarity in theacademic world about what Big Data is.Cloudera has helped tremendously with that.
18CDH (Cloudera’s Distribution including Apache Hadoop)StoreLand structured and complex data in a scalable,cost-effective repository1Process & AnalyzeTransform data in parallel and query at the speedof thought2IntegrateInteroperate with existing platforms, systems, andapplications: BI, ETL, RDBMS, analytics, visualization3
19Cloudera ManagerDeployInstall, configure, and start your cluster in threesimple steps1Configure & OptimizeEnsure optimal settings for all hosts and services2IntegrateFind and fix problems quickly; view current andhistorical activity and resource usage3
20Legacy systems were preventing our labs frommapping their genome sequences in a timelymanner. Our partnership with Cloudera will cutthe time required by scientists to deliver datafrom weeks to days and, eventually, to hours.
21Everything You Need to Bring Hadoop to CampusCurriculumMaterialsLabResourcesVirtualMachinesCDHDownloadsSoftwareLicenseTeacherTraining
• Submit questions in the Q&A panel• Watch on-demand video of this webinarat http://cloudera.com• Contact CAP firstname.lastname@example.org• Follow Cloudera University @ClouderaU• Thank you for attending!Learn more about the ClouderaAcademic Partnership and join athttp://cloudera.com/capRegister for Cloudera training athttp://university.cloudera.comUse discount code CAP_10 to save 10%on new enrollments in Cloudera-delivered training classes until July 1Use discount code 15off2 to save 15% onenrollments in two or more Cloudera-delivered training classes until July 1