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What Could and Should Happen When You Start Working with an SEO Company

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Starting to work with a SEO company is a wise decision for any business that wants their website to get found online (and with the increasing use of smartphone searches: found offline, too) It’s not enough to simply put up a website. You need others to find you. It’s also not enough for them to simply find you; you want people to find a website that makes them want to do business with you.

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What Could and Should Happen When You Start Working with an SEO Company

  1. 1. What Could and Should Happen When You Start Working with an SEO Company©2011, Oracle Digital Page | 1
  2. 2. Starting to work with a SEO company is a wise decision for any business thatwants their website to get found online (and with the increasing use of smartphonesearches: found offline, too) It’s not enough to simply put up a website. You needothers to find you. It’s also not enough for them to simply find you; you want peopleto find a website that makes them want to do business with you.Managing your website by yourself doesn’t always get you the results you want. It’snot easy to run your business on a daily basis and run your website, too. Andsearch engine optimisation rules change on an almost continuous basis. It’sdifficult to keep up with if SEO isn’t what you live and breathe on a daily basis. Notonly could you make critical errors but you could miss out on amazingopportunities, too.A search engine optimisation company can help you optimise for search engines,optimise for human traffic, can help you run an effective and cost-effective paidmarketing campaign on Google, and more. A good SEO company can also helpyou make the most out of the opportunity you get with every visitor that arrives onany of your web pages.So, what should happen when you work with an SEO company?Having expectations isn’t unreasonable. You should expect that certain things willhappen when you spend money on an online marketing campaign. The SEO company should work to learn a bit about your business. It they don’t know what you stand for and what your objectives are, how can they possibly help your customers find you and help you create the right online presence? The SEO company should take time to research and learn a bit about your customers. What do your clients and prospective clients want in a supplier? Where do they look? Which words and phrases do they search for? What motivates them to click “buy now”? The firm should learn as much as possible about your competition. Who’s beating you at SEO today? Which companies are hot on your tail? This shouldn’t just happen initially; it should happen on an ongoing basis so that as you achieve increasingly great results, you’ll be able to maintain them.©2011, Oracle Digital Page | 2
  3. 3. The company should listen to you. They shouldn’t simply barge in and change everything based on a canned approach. A customised SEO approach that is strategically geared to your specific wants, needs, and budget should be carefully planned out --- with a healthy dose of your input. You should have a firm understanding of the next steps that need to happen and you should know precisely how much it will cost you… No surprises. You should be able to see some positive results within a relatively short amount of time. Look for SEO guarantees that are realistic.SEO surprises should only come in the form of pleasant surprises and greatresults.What could happen when you work with a good SEO Company? Individual resultsare going to vary depending on many different factors but…You could: Get some (or more) 1st page Google results for desired words and phrases Dominate other search engines for your niche See your website pages get indexed on search engines quickly Increase your traffic levels substantially Build a social media presence that proves highly profitable Start to see a lot more leads and opportunities come your way because of your website.Oracle Digital is an Australian SEO company who cares about our customers. Wedo everything we should and get plenty of back pats from customers who tell usthat we’ve exceeded their expectations. Talk to us about your needs. We’ll listenand if you give us the chance, we will help you implement a customised SEOstrategy that will work.©2011, Oracle Digital Page | 3

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