The Kobayashi Maru The Kobayashi Maru is a test in the fictional universe of Star Trek. Starfleet training exercise designed to test the character of cadets in the command track at Starfleet Academy. The tests name describes a no-win scenario Solution involves redefining the problem (Outside the box).
Improving information sharingFacebook One-up / One-down+ Xerox Design Apple Development Microsoft Application Oracle SaaS, Cloud Salesforce.com Social Network My Space ($580M, Redesigns $35M) Google+
Design INCENTIVES:PRIVACY, SHARING, TRUST, SUSTAINABILIT Y
Incentives Throughout Privacy, Sharing, Trust… Neutrality! PMP…prescription monitoring program – Seattle Times “Not even out of the gate, the PMP program is running into trouble” Its not that doctors and pharmacists hate it – many lobbied for. But were assured, with law, that they wouldn’t have to pay for it. Different supply chains, different challenges Big guys / Little guys Wal-Mart – EDI Internationally different incentives too… US / EU / Asia / Brazil
Big Data / Walmart BrazilTracing Beef From Farm to Store. Interesting Product Traceability applicationrequiring Big Data scale for effectivity. http://youtu.be/CDGZIP1nrxY
SustainabilityEmployee Bad Peanut Shopper Processor Retailer FDA Brand Food Consumer Consumer w/o with Info=( Info=)
Granular Data Model Multi-tenancy with Multilevel security (MLS) US Naval Research Lab / Zynga D.RichardHipp, SQLite3, Ruby on Rails, MLWeb 100 pct test coverage! Data Model – Pardalis granular MT database capable of MLS Flexible Traceability / Metadata driven UI Bottom Line Number of little databases can be hosted into Facebook scale Couchbase, Cloudant Differences! The philosophical split @mlmilleratmit
Scaling User Experience Elastic scaling capabilities AWS / Azure / GAE / Rackspace Neutral Ground Build trust for sensitive data store via Universities / WCTC / trusted clouds Expedia / Cassandra price book (2 billion) wide rows are not always bad (8:1 ratio) http://slidesha.re/vxlErt Mobile Provision convenient user experience in real-time HTML5 / iPhone / Android
User ExperienceDevelopment Web Dev NOT Windows Dev Beautiful design practices for communication and viral adoption Twitter API Explorable, Predictable, Consistent Alex Payne @al3x / cs547 HCI Stanford http://youtu.be/VVovVjT_H8A Developers Productivity 10:1 License cost vs. Open source 8:1 Lines of code, Neo4j 25:1
Software architecture priorities evolvedImage: Barbara Agnew
Persuasive Application Adoption Minimum Viable Product (MVP) The Lean Startup by Eric Ries Version of a new product which allows a team to collect the maximum amount of validated learning about customers http://lean.st/ Make it easy for others to adopt your API Open Source reference application Push source code to GitHub (Social Coding) Sponsor Hackathons / StartupWeekend
Cloud Application: Partnership model Enterprise Trusted Consumer capture researcher mobile apps apps Granular Food safety Lot number information analytics query filter engine Traceability data store - Neutral ground
The Sports Brain InjuryEpidemicChris Owusu, sustains 3rdconcussion. Won’t be backfor Fiesta Bowl!Microsoft Corporationpartners with X2IMPACTto provide Windows AzureCloud Computinginfrastructure to store,process, and distributehead impact data in realtime.Jim Mora CMO FormerSeahawks / now UCLAhead coach. I2IMPACT / AZURE
Improving one-up / one-down information sharing LASER FOCUS ON THE USER EXPERINCE NEUTRALITY, API, REFERENCE APPS. ENTERPRISE CONNECTED CONSUMERS VIA POLYGLOT TECHNOLOGIES.
References By Clive Boulton Specialist in enterprise connected consumer product R&D. http://about.me/cliveb For Whole Chain Traceability™ Catalyzed by Pardalis http://pardalis.squarespace.com Trademarks Trademarks belong to their respective owners herein Credits due to all linked works