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Street furniture

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Clear Channel Street Furniture networks are the Adshel 2m² panels that can be found in the 48 CIM cities and other cities. Besides the national coverage we also have the People & Places solutions which give the advertiser the possibility to choose the coverage he needs the most.

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Street furniture

  1. 1. [9 Clear Channel Belgium Think Street Street Furniture Furniture Clear Channel Street Furniture networks are the Adshel 2m2 panels thatgcan be found in the 48 CIM cities and other cities. Besides the national coverage we also have the People &fJacesso| utions which give the advertiser the possibility to choose the coverage he needs the most. 1 ' . Adshel networks have the lowest media price/ side Number of contacts in line with population split L § x u. _ _ ‘D 3 3 Adshel Maximum :5 «'3 x f ~t 3 Adshel & Malls Average media price/ side competitors I 12+ I Adshel Maximum I competitors FR‘3P*’= ‘0kl| 'l9 NL—speoking Exceptional quality of contacts Adshel local Antwerp & Ghent j Pubhc Transport _. _ _. . U sides available ® ® Others reach up to Maximum 63% 5% 7% 23% 2% g: ;'pBe": ::r: 1 out of3 business people in Belgium 99% t o n werp en popu 0 ion Quick coverage builder vs other media 0 — [O of buying decisions I taken close to point of sale I 2 Stations 0 a Z. more GRP’s on T18—34 580 sides in 44 railway stations connect Interactive 2m’ classic networks panels in street Interactivity made via panels in stations I Presence a. o. in the 5 main cities = attracting poles panels on mus 28% Fe 3 Everyday the 5 main cities attract more people than their own inhabitants, " O of smartphone users performed A an action after seeing an out-of-home advertising Networks 5 MC x 1,9 Adshel & Malls network proximity A 1 + X 2 3 I 6:9‘/ firp x 4, 1 out of 2 C0l| 'l| Yt stores are covered with sides at less than 2.5km from store (9 0 76 O of Garrefour Hypermorkets covered with sides at less than 2.5km from store sides are at less than 500m from are at less than 5’ drive time Sources: Memos Outdoor Service 2014, Cim Affichage 2014-2, Cim Tv 2012 live+6 no guests, Cim Radio 2012, Cim MetroprofilQ12012,Wikipedia FOD-SPF Economie, Popai survey Consumer Buying Habits Supermarkets, Geodata, Outdoor Media Centre

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